by Erik Sass on Nov 30, 12:26 PM
Rupert Murdoch indulged in some good old-fashioned rumor-mongering over the weekend, triggering an online frenzy with his tweet on Friday that Tribune Publishing will be sold in the near future. However, Tribune moved to dispel the rumor Monday, with a statement that it has no offers pending and is not for sale.
by Erik Sass on Nov 27, 9:00 AM
Britain's Daily Mail recently revealed that 40% of the total monthly audience of 212 million unique visitors to Mail Online comes from the U.S. -- a larger figure than it gets from its home audiences, which contributed 35% of the total.
by Erik Sass on Nov 25, 12:47 PM
Learning and exploring are closely related -- you might even say synonymous -- and Toyota is targeting the intersection of these two activities in its campaign for the 2016 Tacoma, under the umbrella of its "Let's Go Places" theme.
by Erik Sass on Nov 24, 12:57 PM
German publisher Axel Springer, which recently acquired Business Insider and took a stake in Thrillist Media Group, is taking its fight against online ad blocking to the legal arena with a new lawsuit in Germany. It seeks to block the promotion and distribution of a mobile ad-blocking app.
by Erik Sass on Nov 23, 11:59 AM
The New Yorker is celebrating its ability to transform everyday situations into intriguing experiences with a new consumer advertising campaign, including online video, social media and print components.
by Erik Sass on Nov 20, 12:17 PM
If you are a thoughtful tippler, an intellectual imbiber, a discerning dipsomanic, then there's a new magazine for you. Delaware craft brewer Dogfish Head has launched a quarterly print title, Pallet, targeting readers who "like to think and drink," as the Web site puts it.
by Sara Guaglione on Nov 19, 10:18 AM
In honor of Shane Smith, CEO and co-founder of Vice, receiving the Frank Stanton Award for Excellence in Communication, big names in the media industry showed up to roast him in front of the rich and powerful.
by Erik Sass on Nov 18, 12:05 PM
The media world is wiping a tear from its eye this morning -- or maybe it's just heaving a sigh of relief -- with the news that Gawker.com will stop covering media industry gossip in order to focus on politics.
by Erik Sass on Nov 17, 12:08 PM
The UK edition of 'FHM' magazine, for years the lowbrow rival to Maxim -- yes, such a thing did exist has closed. Also closing is 'FHM' sibling publication 'Zoo' magazine, which focused on "girls, games, gadgets, sport, movies, and funny stuff!" Bauer is also closing their Web sites.
by Erik Sass on Nov 16, 12:17 PM
Big newspaper publishers on Friday and over the weekend faced an internal dilemma, requiring them to balance business against civic duty. When is it appropriate to give free access to news about a major emergency -- and once you've started giving free access, when do you stop?