Mobile, Social, Digital Video Are Top Advertising Priorities For 2022
- by Karlene Lukovitz @KLmarketdaily, December 17, 2021
Mobile media top the list of 2022 media priorities, according to a November online survey of 230 U.S. “digital experts” by Integral Ad Science (IAS).
One third of respondents were advertiser and brand executives, 18% media agency executives, 22% publishers, and 15% creative agency executives. The remainder were from ad …
