National TV Ad Spending Slips 1% In Q2
- by Wayne Friedman , August 9, 2022
Following recent trends of the last several years, national linear TV advertising spending continues to weaken slightly compared to previous years, as June dipped 1% to $3.1 billion, according to Standard Media Index.
The decline in June followed a 2% drop in May (which landed at around $3.2 billion). April …
