Creative Services Professionals Are Most Concerned About AI

by Laurie Sullivan , Staff Writer @lauriesullivan, March 6, 2023

GWI, a market and audience research company, conducted research on synthetic media such as text, images, and artificial intelligence (AI) and found that in advertising, 22% of executives are interested in AI, 18% are worried about AI, and 12% are concerned that AI will take their job.

The survey, which …