Commentary
How Technologists Are Selling AI To Marketers
- by Laurie Sullivan , Staff Writer @lauriesullivan, October 27, 2023
Artificial intelligence grew up this year, advancing into generative and other types.
It is changing search advertising and marketing, television and other media, as well as how creative is produced and automated. It has become the dominant theme across the industry in earnings calls and reports, and it is not …
Laurie Sullivan is a writer and editor for MediaPost. You can reach Laurie at lauriesullivan@gmail.com.
