Calling Guinness: If this isn't a world record for the world's longest commercial, I'd like to know what is.Emirates launched a nonstop flight from Dubai to São Paulo in October. The first-ever direct flight between the Middle East and South America lasts 14 hours and 40 minutes, the same amount of time the airline's nonstop advertisement lasts.» 0 Comments
If you catch it, someone else will prepare it. Should this campaign be subtitled BYOF (bring your own fish)? Beginning next year, Triumph Boats is moving a portion of its ad dollars normally allocated to large boat shows toward a smaller, more grassroots effort.» 0 Comments
Who or what could possibly be hated by a bank? Rather than responding, "The line forms to the left," Houston residents were left shaking their heads at an outdoor teaser campaign that simply stated, "Banks hate us."» 0 Comments
Amy Corr
Amy Corr is managing editor, online newsletters for MediaPost. She can be reached at amyc@mediapost.com.