Results for August 2011

BBH Barn Interns: First Sartalics, Now 'Social Tattoo'
Three weeks ago, I wrote about a trio of BBH Barn interns who created Sartalics, the font to use when being sarcastic in email, tweets and texts. Emoticons are for the emotionally challenged; this eliminates those pesky misunderstandings in cyberspace. Now, you'll recognize a dis and deal with it. At the same time, another intern troika, also asked to "change perception famously," came up "The Social Tattoo Project."» 0 Comments
Converse Turns Sneakers Into Wall Of Gaming, Music And Mirror Imaging
This past spring, Converse created The Canvas Experiment -- a giant moving wall containing close to 500 Converse Chuck Taylor All Stars in red, white and blue. Or 20 shoes high and 24 shoes wide.» 0 Comments
ACTIVATE Promotes Active Lifestyle With Bicycle-Powered Vending Machines
On Aug. 6 at the Grove Shopping center in Los Angeles, ACTIVATE drinks brought my favorite SportsCenter ad to life and raised money for a worthy organization.» 0 Comments
Have A Snarkfest With Sartalics, The Font Designed For Sarcasm
Three BBH Barn interns in the New York office were tasked with creating a campaign using the theme, "change perception famously."

And so the font Sartalics was born.

Sartalics is a reverse italics font to be used when tweeting, emailing or updating your Facebook status with a sarcastic comment.» 0 Comments

'Give Me An A!' OK, Be The A: Human Tweets Promote X Games
The X Games 17 took place in Los Angeles last weekend, and Wieden+Kennedy New York created an offline way for fans to interact with X Games' athletes from an online venue. Introducing Human Twitter, bringing tweets to life on the small screen, with ESPN the network behind the project» 0 Comments