Commentary
Why Are One In Five Top UK Brands Begging Mobile Consumers To Ignore Them?
- by Sean Hargrave , Staff Writer, April 1, 2015
If I could name one thing that the leading brands tend to have in common, it would simply be that they have embraced mobile. Take Auto Trader UK, for example. It ditched print several years ago and
went online -- and before it was hip to do so, it embraced …
Sean Hargrave is MediaPost's London Editor. You can reach him at seanhargrave@btinternet.com.
