Commentary

Savage X Fenty CMO: Making the Impossible Possible

Behind the Scenes with Natalie Guzman 

Natalie Guzman talks finding her voice, failing up and the positivity of Rihanna.

I've had the opportunity to connect with and learn from executives of major brands at MediaPost's Insider Summits. In the process I've discovered some truly impressive women, and not only for the work they do but their stories behind the scenes. With Brand Insider: BTS, I get to pull back the curtain on some of the most influential women marketers as they talk about their path to success: the twists and turns, obstacles, inspirations and the valuable lessons learned along the way.

“Interviews, public speaking, those things are super scary for me…I was always the one that was taught don't speak until spoken to.” A lesson Natalie Guzman worked hard to unlearn. The co-president & CMO at Savage X Fenty: Lingerie by Rihanna forced herself to step out of her comfort zone and raise her hand to be heard. In this episode of Brand Insider: BTS, Natalie speaks to me about growing-up the daughter of Filipino immigrants, its impact on her as a woman of color and the responsibility she now feels to be a voice for change. She also talks movie popcorn nights, making the impossible possible, and working for an iconic female leader like Rihanna. You can watch the video of the entire conversation here.

Next story loading loading..