Commentary
How This Bloomberg Exec Thrives In A Transforming World
- by Lisa Singer , Staff Writer, September 5, 2024
Bloomberg's Christine Cook talks problem solving, pivoting, and her saving grace for starting each day.
I've had the opportunity to connect with and learn from executives of major brands at MediaPost's Insider Summits. In the process I've discovered some truly impressive women -- not only for the work they do, but their stories behind the scenes. With Brand Insider: BTS, I get to pull back the curtain on some of the most influential women marketers as they talk about their path to success: the twists and turns, obstacles, inspirations and the valuable lessons learned along the way.
Keeping her aperture wide open is something Christine Cook has always done and believes that curiosity and flexibility has served her well. In this episode of Brand Insider: BTS, Christine opens up about her unexpected career path. She started off with aspirations of being a journalist until discovering her true talent and a new direction. Bloomberg’s Global Chief Revenue Officer shares how being open to new opportunities, staying humble, and following her instincts rather than chasing titles has shaped her career. Christine goes on to talk about building lasting relationships, the value of integrity, and what she does to maintain balance and truly show up for her people. You can watch the entire conversation above.
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