- News Analysis: Publicis May Be Most Logical Suitor For Razorfish
Online Media Daily, Joe Mandese - Monday, July 13, 2009
Microsoft gained a strategic foothold on Madison Avenue when it acquired Razorfi ...
- Bottoms Up: Interpublic Revises Forecast Model, Shifts To 'Top-Down,' Media-Centric Approach
MediaDailyNews, Joe Mandese - Friday, July 10, 2009
Interpublic, the de facto source for Madison Avenue's official industry growth estimat ...
- All The News That's Fit To Snippet: AP Tests Microformat
MediaDailyNews, Joe Mandese - Friday, July 10, 2009
In a bid to make news content published online more accountable, mo ...
- Interpublic Pushes 'Retail 3.0,' Puts Former Home Depot CMO In Charge Of Emerging Media Lab
MediaDailyNews, Joe Mandese - Thursday, July 9, 2009
In a major push into the retail media space, Interpublic's Mediabrands un ...
- KSL Goes 'Hybrid,' Reorganizes TV Buying Around DR Model
MediaDailyNews, Joe Mandese - Thursday, July 9, 2009
KSL Media this morning announced a reorganization of its television buying departme ...
- Digitas Restructures Global Management, Raids Tribal DDB's Ross
Online Media Daily, Joe Mandese - Thursday, July 9, 2009
Publicis' Digitas unit Wednesday announced a new "team structure" for its glob ...
- OMG! Google Launches OS: Welcome To The Thunder Chrome
Online Media Daily, Joe Mandese - Wednesday, July 8, 2009
In it's biggest deviation yet from is core mission statement of "managi ...
- Forrester Revises Interactive Outlook, Will Account For 21% Of Marketing By 2014
Online Media Daily, Joe Mandese - Wednesday, July 8, 2009
Interactive marketing expenditures will reach $55 billion by 2015, accounting for 2 ...
- Office Depot's Circuitous Route: Takes 'Circular' Online, Launches 'Specials' On Hulu
Online Media Daily, Joe Mandese - Tuesday, July 7, 2009
The Internet has already ravaged the newspaper classified business, and it's clear ...
- Online Ad Spending Rises At Double-Digit Rates, Gains Share Vs. All Other Media
Online Media Daily, Joe Mandese - Monday, July 6, 2009
Despite the global economic recession's drag on advertising budgets, the growth ...
- Nielsen Delays People Meters In Baltimore, Cites 'Very Difficult' Digital Conversion
MediaDailyNews, Joe Mandese - Friday, July 3, 2009
Nielsen Thursday officially announced the launch of local people meter service ...
- Wall Street Downgrades Madison Avenue Stocks, Economy Takes Toll On Holding Companies
MediaDailyNews, Joe Mandese - Friday, July 3, 2009
The economic crisis is taking a toll on some of the world ...
- Paper Chaste: Spot Cable TV Buys Go Electronic
MediaDailyNews, Joe Mandese - Thursday, July 2, 2009
In a move that will make it significantly easier, faster and f ...