- New Method Campaign Highlights 'Fun' Side Of Cleaning
MAD, Larissa Faw - Monday, August 13, 2018
The campaign, from Mekanism, shows how "clean doesn't have to be a ...
- SimpliSafe Taps Former Arnold Executive To Lead Its In-House Agency
MAD, Larissa Faw - Monday, August 13, 2018
The move comes as SimpliSafe reaches an "inflection point" aided by Hellm ...
- Good News, Bad News For Sir Charles In New DraftKings Campaign
Out to Launch, Larissa Faw - Monday, August 13, 2018
DraftKings is introducing its first celebrity spokesperson, Charles Barkley, to support t ...
- Momentum Worldwide Appoints New Global Account Director
People on the Move, Larissa Faw - Monday, August 13, 2018
Momentum Worldwide has promoted Christine Shoaf to the newly created role ...
- School House Lands L'Occitane en Provence Work
Accounts on the Move, Larissa Faw - Sunday, August 12, 2018
Full-service creative agency School House has been appointed lead design agency f ...
- Dailey Updates Diversity Passion Project
MAD, Larissa Faw - Friday, August 10, 2018
WhatDiversityGivesUs.com is an in-house-created web site, to inform readers about the contributio ...
- Beat Goes On As Tampico Partners With New Dreamworks 'Trolls' Series
Out to Launch, Larissa Faw - Sunday, August 12, 2018
Tampico Beverages is partnering with DreamWorks to support the entertainment brand's n ...
- FCB Inferno Creates CMO Position
People on the Move, Larissa Faw - Sunday, August 12, 2018
FCB Inferno is promoting eight-year veteran Emily Winterbourne from marketing director ...
- Wunderman Acquires Commerce-Focused Gorilla Group
MAD, Larissa Faw - Thursday, August 9, 2018
The firm will remain under the leadership of CEO Brian Grady, w ...
- One Show Debuts Teaser Campaign
MAD, Larissa Faw - Thursday, August 9, 2018
Developed with agency Zulu Alpha Kilo, the entry-soliciting campaign is first bei ...
- MARC Marks Warhol's 90th
Out to Launch, Larissa Faw - Thursday, August 9, 2018
MARC USA recognized artist Andy Warhol's 90th birthday on August 6 wi ...
- UEG Names Fumihara Managing Director Of Its New Tokyo Office
People on the Move, Larissa Faw - Thursday, August 9, 2018
United Entertainment Group (UEG) is opening its first-ever offering in Asia wi ...
- AnalogFolk Wins Blink Fitness Assignment
Accounts on the Move, Larissa Faw - Wednesday, August 8, 2018
Blink Fitness is appointing AnalogFolk as its first “experience” AOR to impro ...
- Ad Council, Droga5 Launch New Gun Safety Campaign
MAD, Larissa Faw - Wednesday, August 8, 2018
The new "End Family Fire" campaign represents the first time the ...
- How Brands Can Avoid The Dreaded Voice Assistant 'Dismissal'
MAD, Larissa Faw - Wednesday, August 8, 2018
Voice purchasers ages 18-34 are more than twice as likely as tho ...
- Cheap Date: Bumble, HBO "Stay Home" Activation
Out to Launch, Larissa Faw - Wednesday, August 8, 2018
HBO and dating app Bumble, along with agencies Mekanism and Giant Spoo ...
- MC2 Appoints Midwest Leader
People on the Move, Larissa Faw - Wednesday, August 8, 2018
MC2 has appointed Chad McNeal to the new position of general manage ...
- Smith Bros. Wins Dum-Dums, Other Spangler Candy Brands
MAD, Larissa Faw - Tuesday, August 7, 2018
The agency's first assignment is to conduct research to better understand h ...
- MMGY Global Adds Two PR Agencies
MAD, Larissa Faw - Tuesday, August 7, 2018
Under the agreement, the Grifco brand will be retained though it wi ...
- Idea Hall Adds Two Executives
People on the Move, Larissa Faw - Tuesday, August 7, 2018
Two years after diversifying to become more equally balanced between B2C a ...
- Nutraceutical Appoints Blue Chip Agency Partner
Accounts on the Move, Larissa Faw - Monday, August 6, 2018
Nutraceutical is naming Blue Chip as agency partner for the supplement bra ...
- State Farm Debuts Campaign Aimed At Asian-Americans
Out to Launch, Larissa Faw - Monday, August 6, 2018
The media buy appears both in English and in-language across Asian pri ...
- Allen & Gerritsen Wins NOD Account
Accounts on the Move, Larissa Faw - Sunday, August 5, 2018
The National Organization on Disability (NOD) is naming Allen & Gerritsen (A& ...
- Avocet Adds 2 Metrics To Its Programmatic Platform
MAD, Larissa Faw - Friday, August 3, 2018
The company says it is "first to market" with "view duration" a ...
- SunnyD Rebrands WithTerri & Sandy
MAD, Larissa Faw - Friday, August 3, 2018
SunnyD is returning to TV for the first time in three yea ...
- R2C Group Drops Peloton For Aaptiv
MAD, Larissa Faw - Friday, August 3, 2018
Citing a conflict of interest (and likely higher ad budget), R2C Gro ...
- Pier 1's New 'This Is Me' Platform
Out to Launch, Larissa Faw - Sunday, August 5, 2018
Shifting away from shilling products and discounts, Pier 1 and agency Drog ...
- Blue Sky Agency Adds Three New Roles
People on the Move, Larissa Faw - Sunday, August 5, 2018
Blue Sky Agency is appointing three new hires to newly created rol ...
- CCA Extends Kalamazoo Airport Contract
Accounts on the Move, Larissa Faw - Thursday, August 2, 2018
Kalamazoo/Battle Creek International Airport (AZO) is renewing its contract with Clear Chann ...
- Alex Bogusky Is Rejoining CP+B
MAD, Larissa Faw - Thursday, August 2, 2018
The former creative superstar is rejoining the agency that bears his nam ...