MAD London Editions for November 2014
MAD London - Wednesday, Nov. 26, 2014
The Power Of Social Makes It Easier To Drop FIFA - Who Will Be Next?
Old Speckled Hen Rebranded For Younger Drinkers
Team Sky Looks To Measure 'Dark Social' Influence
Teenagers And Tweens Watching TV Half As Much As Adults, Ofcom Finds
Sony Will Not Renew FIFA Sponsorship
Post Office Switches To DLKW Lowe
Mail Online Revenues Up 40%
MAD London - Tuesday, Nov. 25, 2014
Brands Beware Social Media's 'Thoughts Police'
Social And Mobile Drive BuzzFeed
7up Rebrands With Knitted London Bus
BT Confirms Talks To Buy Back O2
Amazon Post Office Click And Collect Deal
Iris En Route To Being Bought By Cheil
Sainsbury's Reviews GBP60m Planning And Buying Business
MAD London - Monday, Nov. 24, 2014
Google Breakup Bid Is More About EU Politics Than Marketing
Can Europe Split Up Google?
Women Waiting For Cyber Monday
Coca-Cola Speaks Up About 'Disappointing' FIFA World Cup Report
Google Trials Ad-Blocking Service
London Taxi App War Heats Up
Gala Interactive Appoints The7Stars To Its Media Account
Twitter Users Share Private Tweets Via Direct Messages
More Than Just An iFad: Apple's Programmatic Push
MAD London - Friday, Nov. 21, 2014
Uber Should Heed A Warning From History To Avoid Madame Guillotine
99% Of Millennials Ready To Switch Banks
McDonald's Ask Start-Ups To Make Them Digital
Web To Go 'Worldwide' In 2018 With 3bn Surfers
Uber To Review Privacy Policy
Coca-Cola Launches TV Campaign For Coke Life
Smartphone For Seniors Campaign
Mediacom Pick Up Grand Prix Prize At Campaign Media Awards
PayPal Looks For UK CRM Agency
Uber Faces Privacy Questions From Capitol Hill
MAD London - Thursday, Nov. 20, 2014
Programmatic's Problems With Brands Are Simple - Let's Stop Pretending They're Not
Apple iAds To Be Sold Programmatically
Google To Label Mobile-Friendly Sites
Mobile Traffic To Rise 800% By 2020
Samsung Launches HD Video YouTube Competitor
Labour MP Questions Alcohol Brands Sponsoring Sports
Ofcom To Release TV Airwaves For Mobile Data
Yahoo Becomes Mozilla Firefox Default Search Engine
Apple Taps Rubicon Project To Revamp iAd With Automation
MAD London - Wednesday, Nov. 19, 2014
Advertisers - Drop The Family Cliches And Target The Real Opportunities
Programmatic Has Grown By 61% So Far This Year
BBC3 Channel A Chance To Go Digital Only With 'Web Natives'
ISBA Research Shows Agencies Not Wholly Trusted
Local Newspaper Groups Combine To Launch National Digital Ad Platform
Ofcom Launches Premier League Football Rights Probe
Gay Teens Magazine Launched
Nokia Branded Tablet Unveiled
Nearly Two-Thirds Of Non-Direct Inventory Deemed Non-Viewable
MAD London - Tuesday, Nov. 18, 2014
Social Outranks Newspapers For Media Consumption - Time To Put Content Ahead of Demographic Stereotypes?
Uber And Spotify Partner On Cab Ride Music Service
Nokia Due To Unveil New 'Black Box' Device Today
Publicis Relaunches Nurun Digital Development Arm
WPP's Sir Martin Sorrell Says Brands Too Cost Focussed
YouGov Reveals Newspaper Reader Profiles
Mediacom Chief Executive Named Most Influential Black Person In Britain
Nurun Split In Two: Divided Between Razorfish, Publicis
MAD London - Monday, Nov. 17, 2014
Facebook Shafts Brands - Again!
Facebook To Bury Promotional Posts From 2015
Facebook Plans Professional Move To Rival LinkedIn
IPA Questions ISBA Research That Labelled Agencies As 'Factories'
Black Friday Gains Traction In UK
Uber Launches In Leeds
Airbnb To Launch Glossy Magazine
Trinity Mirror Closes Local Titles
MAD London - Friday, Nov. 14, 2014
Native - Three Digital Steps To Avoid Print's Mistakes
Consumers Confused By Blurred Line Between Editorial And Native
Twitter Receives Junk Rating From Standard & Poor's
eBay Steps Up Mobile Programmatic
Consumers Don't Trust Brands On Contact Consent
Facebook Launches Privacy Microsite
Jet2.com Appoints MEC Manchester
Digital Natives Are Becoming 'Generation Invisible'
IPG Taps Millennial Media To Expand Into Mobile Programmatic
Twitter Turns To Native Video To Enhance Engagement
London Print Is Falling Down
MAD London - Thursday, Nov. 13, 2014
Facebook Proves Mobile-First Strategy -- As Long As You Ditch Banners And Buttons
Two-Thirds Of Facebook Ad Revenue Now Mobile
Amazon Starts Hiring For UK Drone Delivery Service
BBC Offers Free Content Olive Branch To Local Papers
M&S Reveals Social Focus For Christmas With Budget Up 25%
Sainsbury's Takes The Emotional Route With Christmas Day Truce WWI Football Game Advert
Pizza Hut Appoints Ogilvy & Mather
Why Are So Many Brands Acting Like Mediocre Broadcasters? Quality, Not Quantity, Counts
Google DoubleClick For Publishers Goes Dark, Briefly
Google's YouTube Launches Ad-Free Music Service
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