MAD London Editions for October 2018
MAD London - Wednesday, Oct. 17, 2018
60% Of Marketers Aren't Confident Working With Influencers, Tips On Spotting A Fake
Netflix Delivers In Q3 Subscriber Gains, Stock Up
Is WPP Moving Into The FT's Former Southwark Bridge HQ?
Facebook Inflated Video Metrics By Up To 900%, Marketers Claim
Ladbible Buys Unilad, 200 Jobs Saved
Facial Recognition Could Speed Up Self-Service Alcohol Sales
BBC Studios, Lionsgate TV Team To Create Shows For U.S. Market
John Lewis Launches VIP Personal Shopper Service
Google Changes Android Licensing Terms In Europe Affecting Search
5G To Drive $1.3 Trillion Media, Entertainment Revenue By 2028: Intel Study
GDPR Could Lead To a New Breed Of Compliance: Experts
'Harmful' Breast Surgery Ads Blasted By Regulator
British Land Hires R/GA To Take The Battle To The Property Disruptors
Customer Attitudinal Data Should Be Taken With A Pinch Of Salt
MAD London - Tuesday, Oct. 16, 2018
Twitter Wants Balanced Brexit Debates - Shame Social Media Users Don't
Omnicom's Q3: Profits Up, Revenues Down
Facebook Cleans Up Political Advertising
WPP's Blackett Appointed Race Equality Business Champion by UK PM May
Twitter Founder Reveals Leave Voters Were In A 'Filter Bubble'
Foot Locker Appoints Virtue To Pan-European Creative Account
Dentsu and WPP Led Q3 Marcoms M&A Activity
Magna Revises Programmatic Ad Forecast Slightly Upward
Huge Redundancies Expected At 'Express' And 'Star' Newspapers
Bosch Partners Up With Formula E
Paddy Power Fined GBP2.2m For Inadequate Checks On Problem Gamblers
Virgin Media Outage In The UK
Stop Judging Over 50s By Age Alone, 'Marketing Week' Argues
MAD London - Monday, Oct. 15, 2018
Voice And Visual Are The New Norm -- Just Ask WPP
Twitter Under Investigation By Ireland's Privacy Watchdog
Trump Backlash Will Come In Support Of The Tech Giants
Facebook Downgrades Breach Number To 30 Million
Government To Tighten IoT Security With New Proposals
VAB: Brand Safety Remains Serious Problem For YouTube
LadBible Shapes Up To Rescue Unilad
Programmatic Media-Buying Rising, Especially In-House
Global To Buy Exterion Media
Sky Chief Exec Gets GBP40m Cheque For His Shares
Data Still Makes Ads Irrelevant, Consumers Say
Twitter Faces GDPR Probe From Irish Data Watchdog
Unilever Supports Global Ban On Animal Testing For Cosmetics
Terrestrial Channels Want Top Listings Spots Protected By Ofcom
MAD London - Friday, Oct. 12, 2018
Johnston Press Demise Reveals Shocking State Of Local Papers
Dentsu Aegis Network On A Roll With Another Big Account Win: United Airlines
Sir Martin Sorrell Says Creativity Will Be 'At The Centre' Of S4C
Apple Taps UK Chip Maker For Top Talent
Facebook 'Return' On Ad Spending Continues To Founder
GDPR Will Help Criminals Escape Justice: Expert
New Report Tries To Define 'Transparency'
The 'Times' Says 'Management Hubris' Forced Johnston Press Sale
Droga5 London Unveils Amazon Prime's Biggest UK Campaign
HuffPost's UK Editor In Chief Leaves Unexpectedly
BBC News Systems To Overhauled This Weekend
'Bodyguard' Becomes Biggest Box Set Hit In BBC History
Traditional TV May Lose Its Battle With FAANGS
Tourism Ireland To Spend EUR1 Million On Email AI; Seeks Vendor
Official And Confirmed (Indirectly): Feds Are Probing Media-Buying Practices
MAD London - Thursday, Oct. 11, 2018
Johnston Press Up For Sale After Failing To Refinance
BMF Media Sets Up Shop In London
IPG's UM Wins Global Amex Media AOR Duties
New Lineup At Ogilvy Revealed
'Guardian Weekly' Relaunched, Creates 2 Local Editions
ASOS Launches Google Shopping Assistant
Leagus Delaney Lands Britvic's Upmarket Brands
GDPR Has Uneven Ad Tracking, Impact Depends On Site Size, U.S. Gets Better Results
A Chart Worth Billions Of Words Explains This Week's Internet Sell-Off
Co-Op Banks Selects MullenLowe London
Pepsi And Sky Learn More By Measuring Less
Snap Launches New Original Dramas
EU Is Ready To Get Tough On GDPR Violators: Privacy Chief
Nissan Electric Car Ad Banned Over Recharge Claims
'Belingcat' Shows Power Of Citizen Journalism By Unmasking GRU Agents
ITV's South Bank Studios Are Up For Sale
Economy Grows, But Flatlined In August
Mobile Apps -- The New Frontier On Fraud?
MAD London - Wednesday, Oct. 10, 2018
Meerkats And Alien Robots Are TV's Secret Weapon
Google Gives In, Adds Tougher Rules For App Developers Accessing Gmail
James Murdoch Leaves Sky As Comcast Takes Full Control
R/GA Appoints Campbell To Strategy Role
VML Chief Exec Explains The Y&R Merger
40% Surge In Video Spend Sees UK Digital Marketing Rise By 15%
Adobe Magento And Its Vision For Personalized 'Experience Commerce'
TV Ad Characters Really Add Value, But Are Underused
Why Opt-In Video Is A Win-Win Vision Of The Future
BBH Wins IPA Effectiveness Grand Prix For Audi Campaign
Waterloo IMAX Poster Site Could Be Lost
Adobe Cloud Personalization Features Added To Magento Commerce Cloud
Ireland Privacy Czar Will Demand Info On Google Data Breach
MAD London - Tuesday, Oct. 9, 2018
Uber Drivers Due To Strike
Ford Names BBDO As Lead Creative
Google To Shut Down Google+ Following Security Lapse
Mindshare Launches Voice And Visual Consultancy
Facebook Debuts Smart Screens For Home
Google Said To Be Making Progress With EU After Search Fine
Google Shakes Privacy Lawsuit In U.K. Over 'Safari Hack'
Former 'Top Gear' Presenters Pay Nearly As Much Tax In UK As Amazon
UK Games Industry Worth Nearly GBP3bn To The British Economy
What the ePrivacy Directive Means To Marketers
Dentsu Aegis Wins Global Intel Media Business
The Chinese Are Coming - And They Have Future-Proofed Their Brands
MAD London - Monday, Oct. 8, 2018
Publicis Media Forms platformGSK To Service New Account
Apple And BT In TV Partnership Talks
'Google You Owe Us' Case Blocked By High Court Judge
Marketplaces Like Amazon Focused On Experience, Value, Trust, Study Shows
Facebook's Tax Bill Trebles, And Then Halves
Marathon, Not A Sprint -- How Agencies Can Be More Helpful To Charities
Digital Media Content Consumption Posts 15% Gain
PayPal Pays Agrees To Pay Much Higher UK Tax Bill
Reach Sees Print Revenues Decline 20%
Facebook's EMEA VP Answers Questions For 'The Drum'
Unite For Change Party Looking For An Ad Agency
UK Slower To Recover Than The US After The Great Depression
Q2 Outage Prevents Customers From Using Mobile Devices
European Consumers Could Be Awarded Thousands For Facebook Breach: Report
Facebook And PayPal Tax Victories -- Is The Digital Services Tax Working Already?
MAD London - Friday, Oct. 5, 2018
WPP Leadership Team Begins To Take Shape
Unilever Ditches HQ Switch To The Netherlands
Publicis Groupe Acquires Czech Republic's Kindred Group
Unilad Goes Into Administration
MP Warns Of Brexit Troubles For UK's Adland
The Future Of Agencies According To Nick Law
RBS On How It Is Shifting To Focus On Amazon-Like Customer Experience
Who Cares About 'Choice' If I Can't Make It?
Cairncross Takes UK Journalism Funding Investigation To Silicon Valley
Boris On GBP275k A Year For 'Telegraph' Column
Third Of German Ad Spending Will Be Digital This Year
UK Second-Largest Smart Home Market In Europe
Unilever Listens, Finally
MAD London - Thursday, Oct. 4, 2018
Publicis Groupe Rounds Out UK Leadership Team
Mark Read Announces Two Major Promotions In His WPP Team
Comcast Confirms It Is Buying Fox's 39% Share In Sky
Facebook Utilizes AI To Improve Marketplace
Breitbart, InfoWars Banned As Wikipedia Sources
UK Calls Out Russia On Cyber Attack Against The Democrats
AXA Partners With Liverpool FC
Hearst: Future Of Print Is Digital
Obit: Agency Media Chief, Auditing Pioneer Michael Lotito, Dead At 57
Unilever Recommends 'Purposeful' Long-Term Influencer Relationships
Facebook Increases Account Deletion Grace Period
UK Car Sales Take A 20% Nosedive
UK Calls Out Russia On Democrats Hack -- Will Trump?
« Previous Entries
Next Entries »