Marketing Daily Editions for 2008
Marketing Daily - Wednesday, March 5, 2008
Move Over, Geek Squad: Office Depot Unveils Tech Depot
MasterCard, Lincoln Center Sign Deal
KBB Cites Gas Price Effect On Car Buying
Growing Craft Beer Segment Boosts Overall Category
Campbell Intros New V8 Juice Flavor
Chili's Manager's Recipe Wins Spot On T.G.I. Friday's Menu
Smirnoff Adds Two Flavors To Lineup
Ford's Newest Hispanic Campaign Turns On 'Luchadores''
Microsoft, Yahoo Eye Larger Slices Of Mobile Space Pie
Avon, Witherspoon Launch First Global Fund-Raising Product
Denny's Campaign Leverages Presidential Election Year
CMO Council: Inadequate Data Access, Metrics Are Impediments
Marketing Daily - Tuesday, March 4, 2008
Starbucks Promotes Burrows, Realigns U.S. Units
Hormel Sets New Sales Goal For 2012
February Was A Flop For Everyone But Mercedes-Benz
Steak 'n' Shake Expands Breakfast Lineup
Anheuser Debuts Sun Dog Amber Wheat
Supplement Maker Settles Suit For $23.3 Million
Hostess Promotion Links To 'Bee Movie' DVD
Whole Foods Makes A Play For The Natural Woman
Dannon Launches Jamie Lee Curtis Activia Ads
Thin Is In For Marketing Hitachi HDTV Brand
General Motors, Virgin Airways Ink Mutual Promotions
Marketing Daily - Monday, March 3, 2008
Allstate 'Girls' Ogle Racer Kasey Kahne In New Campaign
Broken Trust? Gorton's Recalls Frozen Fish
Philip Morris Sues Alleged Counterfeit Importer
Nestle Intros Extension Of Boost Brand
US Airways Launches Literacy Campaign
Brand 2.0: Every Brand Is A Beta
Coty, Playboy Agree To Develop Men's Fragrance Line
Whether At Gap, Kohl's Or Nordstrom, Women Cut Back First
Is An Advertainment Marketing Tool Lost In Translation?
Vaseline, Dove And Kellogg Named Global Effie Winners
Timex Podcast Campaign Promotes IPod-Linked Watch
Marketing Daily - Friday, Feb. 29, 2008
Report: Halle Berry Signs Scent Deal With Coty
Coke's Simply Orange Juice Offers Guarantee
From Bad To Worse At Sears, Kmart
P&G Offers Water For Coupon Redemption
Mandalay Bay Taps RPA As AOR
Church & Dwight Wins Patent Suit
American Greetings Invites Captions In Contest
Absolut Vodka Launches Visionaries Initiative
Anheuser Sponsors Ultimate Fighting Championship
Anheuser: We Based Super Bowl Buy On Web Integration
Clueless Or Subtly Strategic? What Brands Can Learn From Wayward Celebrities
Sprint Throws Subscribers Bone After $29.5 Billion Loss
Liberty Mutual Doubles Spend To Back Web-Based Films
CEO Says Victoria's Secret Brand Has Gone Too Far
B-to-B Events Build Brand Value, Not Just Short-Term Sales
Correction
Marketing Daily - Thursday, Feb. 28, 2008
SoBe Lizards Coming To Times Square
Report: Norma Kamali To Create Wal-Mart Line
Ford Of Canada Lets Customers Stand For The Brand
Edmunds.com Predicts February Car Sales
Armario Heads McDonald's Canada, Latin America
Best Buy Names Judge New CMO
LG, GE Ink Licensing Deal
Alcohol Consumption Up In 2007, Group Finds, But Rate Is Slowing
Playboy Seeks Sexy Yet Clothed 'Miss Mobile'
Coldwell Banker Campaign Sidesteps 'Sea Of Sameness'
Buoyed By Retailers, Sustainable Seafood Is Catch Of The Day
Coming Soon To A Digital Jukebox Near You: Condoms (Ads, That Is)
Marketing Daily - Wednesday, Feb. 27, 2008
Dodge Using Journey To Get Buyers Pacifica Could Not
Scion Puts Docu-Videos On Web Site
Pepsi Rolls Out Tava
Starbucks Brings Back Rubinfeld In New Role
Papa John's Promo Offers Trip To Final Four
McD's Giving Away Free McSkillet Burritos
Ex-'Trib' Exec To Lead DeVry Marketing
Apple: ITunes Now No. 2 Music Retailer
Consumer Confidence Hits 15-Year-Low, Hurts Results
Marketing Feedback Cards Go Digital Via Cell Phones
Domino's Out-delivered Rivals On Super Bowl Sunday
Jarvik Defends Rep In Wake Of Lipitor Ad Recall
Marketing Daily - Tuesday, Feb. 26, 2008
Lowe's Sales Dip 33.4% For Quarter
Credit Card Issuers' Combo Offers Rise
Domino's Promotes Brooklyn Pizza With Baby-Naming Incentives
Jared's 'Got Milk' With New Dairy/Subway Alliance
L.L. Bean Toddles Into Chicago, Expands 'Green Store' Push
Porsche Cars North America Names New President/CEO
Polaroid Signs Sponsorship Deal With Race Team
Mercedes Adds TV to 'Mixed Tape' Program
Daimler AG's 'Smart' Division Gets Its Own Coffee Table Book
Pepsi Brands Meadowlands Ferris Wheel
Little Caesars Partners With Pepsi in National Promotion
America's Vote Determined Dove Ad Contest Winner
Marketing Daily - Monday, Feb. 25, 2008
Timberlake Teams Up With Givenchy
AirTran Links With SkyMall
Burger King Agrees To Kids' Marketing Rules In Europe
Mars Hires Ingrid Hoffmann As Spokesperson
Thompson Joins Papa John's Board
Toys Go Digital, Toys Go Green, But Do Kids Go Along?
Vertis Survey: Newspaper Inserts Grab More Attention Than TV
Dunkin' Joins The Crowd, Offers 99-Cent Coffees Tuesday
Pilot Aims To Make Back-To-School Even Greener
Valpak TV Campaign Pairs With IHOP, Twentieth Century Fox
P&G CEO Endorses In-Store Marketing Measurement
Marketing Daily - Friday, Feb. 22, 2008
Wingstop, Coke Renew Beverage Pact
Cointreau Unveils 'Caviar' Technique
Bees, Lincoln And Beavers Sell Drugs, Research Firm Finds
JCPenney Unleashes 'Unprecedented' Marketing Effort
Disney Brand Taps Moms' Marketing Magic
American Airlines Campaign Courts Business Travelers
Starbucks Retraining Strategy: Is It A Rash Or Brash Move?
TV Extension Quite Ends Where WWW Begins
Marketing Daily - Thursday, Feb. 21, 2008
Whole Foods' Q1 Sales Up 31.4%
Subaru Sponsoring Flower Shows
Oscar Ads Gear Up To Steal Star Sparkle
Coffeehouses Perk Up On News Of Starbucks' Closure
BMW Mini Campaign Supports Brand, Launches Clubman
Marketers Say TV Is Dead, Long Live TV!
Homemade Honda Spot Is A Good FIT
Looking For Insight? Tiptoe Into Customer Call Centers
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