Marketing Daily Editions for April 2012
- Marketing Daily - Monday, April 16, 2012
- T-Mobile Punches Up Attitude In New Campaign
- Starbucks Lets Rewards Members Direct Its Donations
- Atlantic City Launches $20 Million Effort
- Gen Y Dissected: Six Types Of Millennials
- Disney Channels Moves Loomis To New Marketing Position
- Restaurants Feast On Tax Day
- Sony Approaches Dick Tracy Territory
- Chipotle, Creative Artists Win GRANDY For Video
- Appeal of QSRs' Kids' Meals Declining
- Doritos Locos Boost Taco Bell's Buzz
- Boost Offers Million Dollars For A Win
- 'Verbing' Up: Getting That Brand High
- Marketing Daily - Friday, April 13, 2012
- Dr Pepper Ties In With 'Marvel's The Avengers'
- Measurement-Driven Marketer
- L.L. Bean Encourages: Discover Something
- Q&A: Samsung's Ralph Santana On Olympic Genome
- Crowne Plaza Tees Up Golfer Rickie Fowler In Campaign
- AmEx Tops Financial Category In Social Media
- The Unsinkable H.M.S. Marketing
- FTC: Alcoholic Bevs Must Supply Data For Ad Study
- Rockport Readies New Campaign
- Marketing Daily - Thursday, April 12, 2012
- Making Digital Video Ads Work
- Denny's Builds On Success Of Gen Y-Targeted Videos
- Philips Norelco Celebrates Playoff Beards
- Farmers Insurance Debuts 'Avengers' Creative
- Brooks Reaches Out To Happy Runners
- Multiscreen Viewing Up, Ad Reception Mixed
- Intel Goes Inside The Music
- Profits Up At Levi Strauss On Lower Ad Spending
- Subscription Model Turns Blades Into Market Share
- Marketing Daily - Wednesday, April 11, 2012
- Friends Have More Credibility Than Brands
- The Shopping Cart Conundrum
- Kim Crawford Wines Pairs Art Event, Campaign Shoot
- Toro Puts Lawn Mower On Treadmill
- Drugfree.org Partners With Pharma Company
- Drivers Grip SUVs Despite High Gas Prices
- Quickly Removed From The Top Shelf: Best Buy's CEO
- Madison Square Garden Taps Christie To SVP
- Trident Targets Gen Y Emotions With First Global Campaign
- Wireless Industry Works to Prevent Data Theft
- Marketing Daily - Tuesday, April 10, 2012
- Agency Comes Up With 'I Care' Button For Social Media
- Conversions, Not Clicks, Key To Display Ads
- Mazda's O'Sullivan Talks (One-Stop) Shop
- Troy-Bilt Goes Multi-Screen With Shazam
- Skinnygirl Leads Spirits In Volume % Growth
- Two New 'Peepster' Cars Join Roadshow
- Avon Calls On J&J's McCoy To Rebuild Brand
- Entertainment Foodservice Sales On the Rebound
- Walmart, Food Makers Launch Anti-Hunger Initiative
- Chevrolet Going To The Dogs At Show
- NASCAR Supports Military Families With Initiative
- Motorola Celebrates Bubba Win
- Marketing Daily - Monday, April 9, 2012
- 5 Pinterest Tips for Hyperlocal Marketing
- Pet Food Shoppers Continue To Buy Premium
- Lumia Takes Center Stage (On Easter Sunday?)
- Kia Keeps Burning Digital, TV Candles
- Cotton Inc. Launches New Look
- General Mills Heads 'Most Reputable' Rankings
- Tree Top: The Difference Is Local
- Q&A: Size Matters: Why Large = Power
- Marketing Daily - Friday, April 6, 2012
- 9 Metrics Every Company Should Use
- Pampers Targets Hispanic Consumers
- The Spotlights Glare As Ingredients Take Center Stage
- Pepsi Next Offers Internet 'Taste Test'
- Gens X, Y Reshape Online, Mobile Shopping
- Acura Backs Marvel's 'The Avengers'
- Brand Keys: Team Loyalty Transcends Win/Loss
- Warm Weather + Early Easter = Solid March Sales
- Court Dismisses Happy Meals Suit Against McD's
- Sears To License Kenmore, Craftsman, DieHard
- P&G Sues Private Label Dental Strip Maker
- Marketing Daily - Thursday, April 5, 2012
- New '14 Impala Will Complete Chevrolet
- Amazon, Not Apple, Tops List Of Genius
- Optimizing Marketing At The Point Of Sale
- Easter Chocolate Launches Jump 45%
- Tequila Patron: Racers Promote Drinking Responsibly
- Mini Stays True To Irreverent Roots
- New Orleans Tourism Offers Broadway Sweeps
- Nike's NFL Buzz: How Much Is Enough?
- 'CR' Readers Weigh Walmart, Whole Foods, Wegmans ...
- On Campus: North Face, Ralph Lauren, American Eagle
- Chevrolet Launches Baseball Ads
- Scion IQ: Actual Size On Tour Buses
- Marketing Daily - Wednesday, April 4, 2012
- Chevrolet Rethinking Millennials
- Attracting A New Generation Of Deal-Seekers
- Lincoln Readies Product, Customer Service Revolution
- Report: Coupon Offers Decline 8.1%
- Ally Aims To Promote Financial Literacy
- McCormick Dives Into Pinterest
- Kraft Reveals Food Business Numbers
- MRM Feeds Gen Y Lions
- Mini Roadster Strips On Hollywood Blvd.
- Brisk Iced Tea Bottles Unlock Star Wars Game Content
- Target Taps McKinney Chief As New CMO
- Burger King, Going Public, Has It McDonald's Way
- Marketing Daily - Tuesday, April 3, 2012
- Carl's/Hardee's Ad With Kate Upton Proves A Bonanza
- Talk is Cheap, Tweets Are Money
- Automakers Converge On Javits This Week
- Inspiring Attention Or Legislating It?
- Toyota Touts Camry With Thrillist Media
- Skype Prepares $12 Million Campaign Launch
- Titan Launches OOH Airport Division
- Ding-Dong, Coty Calling
- Chrysler Group Extends Halftime
- Chrysler Touts New Ram On Social
- McKinney Names John Newall President
- Most Metro Lincoln Dealers Ready For Upgrade
- Unilever Ramps Up Hispanic Marketing
