- MediaPost Agency Daily - Monday, Dec. 16, 2024
- WPP Wins $300M J&J Media Assignment
- Health Marketing Compliance Tool Winner Of $1 Million Klick Prize
- Meet A Santa Who Prefers To Be 'Sel-Fish'
- Smith Joins Venables Bell + Partners As New Business Director
- American Family Campaign Celebrates It's 'Dreamer of The Year' Award
- WPP Taps Mehta To Expand Global Delivery Center
- Why Creative Misalignment Is Tanking Your Campaigns -- And How To Fix It
- BMW Illustrates The Intergenerational 'Gift' Of Driving
- The Downside To Easy Ecommerce
- Google Tests Project Mariner, An AI Agent That Can Make Purchases In Active Browser Tabs
- Elections Are About Marketing, Not Policy -- Will Dems Ever Get That?
- MediaPost Agency Daily - Friday, Dec. 13, 2024
- Mediaplus North America Names Flaum Group Media Director
- WPP Taps Universal Music Stable For Audience Strategies
- Sadoun Says Omnicom-IPG Deal Good For The Industry And Publicis
- A&G Launches 'Customer Technology' Agency CeCo Digital
- 'Imperfects' Inaki Godoy Introduces McDonald's Dulce de Leche Frappe
- Grey Taps Tonetti As Global Head Of Creative Management
- 'Speed' Demon: Fox 1 Shoe Designed For Sacramento Kings' Guard
- The Maddest Of Mad Men
- AI-Powered Marketing: Redefining Holiday Shopping in 2024 and Beyond
- Famous Footwear Gets Musical For Holiday Work
- Call For Entries: Agency Of The Year Awards
- ANA Finds DSP Reach Improving, But Effectively Still Less Than 44% Of Ad Dollars Spent
- Dodge Takes Tongue-In-Cheek Approach For Dodge EV
- MediaPost Agency Daily - Thursday, Dec. 12, 2024
- Totino's To Make Debut Appearance At Super Bowl
- Pringles Is Headed Back To The Big Game
- Publicis Groupe Creative Unit LePub Expanding To U.S. Next Year
- Facebook's Global Ad Revenue Poised To Top $100B In 2024: Report
- Geudelekian Leads Business, Creative Strategy For The Unquantifiable
- AAF Announces 2025 Hall Of Fame Inductees
- Industry To Create Port Of Portland Brand Identity
- TikTok Aims To Bring New Voices To Aston Martin's F1 Racing Team
- Creators, Influencers Help To Drive Holiday Shopping
- AT&T Partners With NBA To Fulfill Fans' Hoop Dreams
- Why Walking In This Stiletto Collective CEO's Shoes Is Anything But Boring
- MediaPost Agency Daily - Wednesday, Dec. 11, 2024
- Pantone Asks: What Can 'Mocha Mousse' Do for You?
- Dentsu Promotes Annette Male To CEO UK & Ireland
- Thomas Doherty Promotes Tartan Style For Glenlivet
- Horizon Media Unveils Full-Service Agency
- San Francisco Bay Coffee Brews Eco-Friendly Effort
- Whole Earth Brands Selects The Variable As AOR
- Merman Signs 'Lasso' Producer Lowney For U.S. Commercial Work
- Omnicom-IPG Pact Contains Hefty Breakup Fees
- Instagram, New York MTA Team For Cards, Campaign
- MediaPost Agency Daily - Tuesday, Dec. 10, 2024
- Why Now Is The Right Time For The Omnicom-IPG Combination
- 'New' Omnicom Would Be Global, NA Billings Leader
- Vivendi Shareholders Approved Separation Plan
- Agency Aims To Help Kids 'Learn How To Think'
- Inclusivity Of Advertising Varies By Industry Group
- New Engen Appoints Coughlin To Head Social Commerce
- Adam&EveDDB To Launch Global Campaign For Puma
- Coca-Cola Rolls Back Sustainability Goals As It Faces Greenwashing Lawsuit
- TikTok Seeks Emergency Order Halting Ban
- Apparel Shifts: Lululemon Amps Up, J. Crew Taps New CMO
- MediaPost Agency Daily - Monday, Dec. 9, 2024
- Omnicom Confirms It Is Acquiring Interpublic Group
- Holding Co. Consensus Revised Upward This Year And Next
- Omnicom Agrees To Acquire IPG In Stock Deal Expected To Close In Second Half Of 2025
- Trade School Selects Choi To Lead Creator Strategy, Marketing
- Sweet Spot: Reese's Books Super Bowl LIX
- Scents And Sensibility: Positivity Underscores Henry Rose's Fragrance Campaign
- The Death Of The Freelancer
- Study Finds Big Gaps In Advertising Inclusivity
- Report: Musk To Pay Marketers To Advertise On X
- Starry Night: Montefiore Einstein Shines Bright In Holiday Spot
- M&C Saatchi Group Names Bellan-White CEO Of Its North American Ops
- Ipsos Bows Out Of Kantar Media Bidding Process
- MediaPost Agency Daily - Friday, Dec. 6, 2024
- Jaguar's Strange Campaign: What It Owes To Apple
- IPG Acquires Commerce Platform Intelligence Node
- U.S. Navy Deploys 'Strike Group' Recruitment Campaign
- Martin Agency To Debut First Ritz Super Bowl Spot
- IPG Sells Agency Huge To Investment Company AEA
- Wieser Upgrades 2024 Once Again, Cites Presidential Uncertainties For Downgrading 2025
- PubMatic And 33Across Partner To Help Ad Clients Target Audiences
- ANA Names 'AI' The Word Of The Year, Again
- Vodafone UK Touts 40 Years Of Tech Connections
- Toyota Debuts Holiday Effort, 'Best Friends' Support
- 'A Voice Can Change Everything," According To AT&T -- So Call Your Mom
- DBC, Kent Team On New Consulting Group
- MediaPost Agency Daily - Thursday, Dec. 5, 2024
- Most Marketers Expect Improved Business Conditions Next Year
- TMA's CRS Study To Be Expanded, Scaled Across Entire Omnicom Advertising Group
- Rosetta Stone Makes Language Sizzle In 3 New Spots
- Worldwide Partners Adds Agencies, Assignments
- Spence Joins Think Shift As VP, Strategy
- Jellyfish Reverse Engineered Marketing Approach To Identify GAI Signals Used In Content, Ads
- Insignis Cash Names Uncharted Creative Agency
- Trauma-Fighting Nonprofit Launches Original Board Game As Donor Premium
- Ford Partners With Fashion Brand
- Wendy's Brings Back Holiday Key Tags To Support Foster Youth
- 67% Likely To Purchase After Seeing An Influencer-Endorsed Product In OOH Ad: OAAA
- MediaPost Agency Daily - Wednesday, Dec. 4, 2024
- Publicis Celebrates Its "Top Dogg" Performance In This Year's 'Wishzles' Video
- CEO Switch At MediaSense As Posnanski Succeeds Brown
- Brady Elevated To CEO, Stagwell's The People Platform
- Vladimir Jones Pushes Eco-Message For Colorado Springs Utilities
- Carmelo Anthony Puts 1800 Cristalino On Holiday List
- WPP Completes FGS Global Sale To KKR-Backed Unit
- Mediassociates Promotes Kunz To CSO
- Walmart Joins Target, Meijer, Starbucks With Blind Shopper App
- 'Best Sex I Ever Had...'
- MediaPost Agency Daily - Tuesday, Dec. 3, 2024
- Apple Turns Up Frequency In A Very, Very Very Fine Spot
- Investment Firm CIAM Challenges Validity Of Vivendi Spin-Off Plan
- Dentsu Markedly Boosts Worldwide, U.S. Ad Outlooks: Cites 'Deeper Dive' Analysis
- Eyeing Ads, OpenAI Launches Creative Hiring Spree
- Stagwell Appoints Day Executive Chairman Of Allison Worldwide
- Ipsos In Talks To Acquire Kantar Media
- Create Advertising Promotes 3 Execs, New EVP In L.A.
- De Beers Relies On Classic Tag: 'Diamonds Are Forever'
- Progressive Adds To 'Backup' Plan
- Klick Combats Hug Shortage With AI, Holiday Video
