Ex-Apple executive Tim Jenkins has been named CEO of mobile ad company 4INFO, replacing founder Zaw Thet in that role. Thet has taken the title of “Chief Evangelist” at the company. Prior to joining 4INFO as COO in September, Jenkins was CFO at Solera Networks, a network security firm. He has also served in various C-level positions at companies including ONStor Inc. E2open, Simpata (where he was CEO from 2000 to 2003) and Creative Wonders. Jenkins was at Apple from 1989 to 1995, where he was European finance manager, education division controller, according to his LinkedIn profile. The new CEO …

Asserting that "digital waste" from misguided marketers is "polluting" the online world, WPP's TNS unit just released what it calls a "Digital Life" study that appears to be an indictment against modern digital marketing practices.

Online ad safety and verification firm AdSafe Media today unveiled what it described as a "suite of real-time data feeds" which will dynamically deliver its "quality," "safety" and "relevance" ratings "diectly into the auction process" of real-time bidding based ad buys.

DDB just announced that Worldwide Chairman Bob Scarpelli will retire at the end of 2011. He spent nearly 35 years at DDB, beginning as a copywriter at Needham Harper & Steers in Chicago, which merged with DDB in 1986.

Clear Channel Radio just announced it has re-branded its Tribeca, New York-based theater to the "iHeartRadio Theater Presented by P.C. Richard & Son."

Discovery Communications just announced that Chief Operating Officer Peter Liguori has decided to depart the company at the end of the year, and that his positioned would be phased out. Liguori oversaw the successful launches of Discovery's joint ventures in The Hub, OWN, and 3net.

Google is the most effective advertiser of the major Web destinations advertising on the television, according to new data released today by TV ad effectiveness researcher Ace Metrix.

Martha Stewart Living Omnimedia has named Joe Lagani to the new post of Chief Revenue Office. He joins from NBC Universal/iVillage, where he was senior vice president-ad sales.

Thrillist on Thursday will launch iPhone and Android apps specifically for its deals program. People who download the Thrilist Rewards app will receive mobile notifications of new deals in their city each week as soon as they become available. Users can buy the deals via the app and redeem them by presenting a voucher built into the app to a participating merchant. People can also share deals through Facebook, Twitter and a phone’s address book, and earn credits for each new buyer they bring in.

The Mobile Content Venture (MCV) on Tuesday announced that Univision had joined the coalition of broadcasters launching a national mobile TV service through the Spanish-language network’s local stations in Los Angeles and Miami. The step allows viewers in the two largest Hispanic markets who have MCV’s “Dyle” mobile application to watch live Univision progamming on their mobile devices. Dyle is the consumer brand MCV selected this summer for its mobile TV offering.  MCV includes 12 broadcast groups that aiming to deliver the video service nationally, which would include live news and sports and other programming as well as on-demand …