Real-Time Daily Editions for April 2013
- Real-Time Daily - Tuesday, April 30, 2013
- The S&DP
- IBM Partners With BlueKai For Data Integration Into Tag Management
- In Algorithms We Trust - Too Much?
- Yahoo Unveils New Media Projects, Video Ad-Buying Method
- Value Connected: The Promise Of An Internet of Things
- Nielsen Launches Digital Ratings To Measure TV Viewers Online
- Social Media: Hubs of Healing
- Yieldex, Operative Integrate To Help Publishers Monetize Ads Better
- Real-Time Daily - Monday, April 29, 2013
- Read This Before Google Now Tells You To
- VivaKi Strikes Exclusive 1-Year Deal For Online Video Optimization, Works Like A TV Optimizer
- The Race To Zero
- Hyperbabble Of The Day
- PubMatic's Huge Q1 Highlights Private Marketplaces
- eWayDirect Poll Results Raise Questions Over What "Real-Time Targeting" Means
- ABC News Social Soundtracker Dubiously App-ifies The Laugh Track
- Xaxis Premium Launches In Canada, Offers Preferred Access To CPAX Inventory
- What Local And Hyperlocal Publishers Need
- Upcoming Challenges In RTB
- Specific Media, Project Sunblock Team To Protect Ad Environment
- Real-Time Daily - Friday, April 26, 2013
- Discovering A Valuable Digital Audience Segment
- Either The Bots Are Buying $4 Bil. Worth Of Goods, Or You've Got Some Explaining To Do...
- Third-Party Data Usage Doubles Among Online Video Advertisers
- Easing Pain In The Consumer Journey
- Nielsen Backpedals On Ratings Dominance, Acknowledges It's Not Yet The Online Standard
- Online Experience Drives Tourney Participation At Delaware Sports Complex
- Hi-Media Sees $59.9 Mil. Growth, Cites RTB
- RTB Is Overcrowded And Confusing
- Real-Time Daily - Thursday, April 25, 2013
- Poll Indicates 'Engagement,' Not 'Performance' Driving Programmatic
- Medialets Hires comScore's Bolger To Lead Agency Relations
- Google On Track To Gain WPP's Highest Digital Media Spend
- Analytics: Numbers Don't Lie
- Ad Industry Blames Microsoft, Mozilla For Do-Not-Track Gridlock
- New FTC Digital Advertising Guidelines Impact Advertisers
- Real-Time Daily - Wednesday, April 24, 2013
- TV Or Not To Be, Programmatic Trading Is The Question
- Advertisers Grab Third-Party Data For Tablet Ad Targeting
- Heineken Going Real-Time Via Social, Mobile
- FBX Opens The News Feed: Blurring The Line Between Content And Advertising
- Inneractive, GeoEdge Address "Serious Issue" Of Mobile Ad Quality
- The Road Ahead: More Transparency
- A Democratic View of Metrics: Moat On Measuring Brand Advertising Success
- Silverpop Secures $25 Million, Promotes Automation To Social, Mobile
- Will MailOnline Continue To Resist Programmatic?
- Hyperbabble Of The Day
- It's Not All About Quantity
- How To Gain Returns From PLAs, Not AdWords Targeting
- Salesforce.com Bows Social Campaign Manager
- Real-Time Daily - Monday, April 22, 2013
- On The Bridge Of Convenient And Creepy
- Eye Tracker Finds Which Ads Actually Stick, Pushes 'Cost-Per-Visual' As New Madison Avenue Currency
- Starcom MediaVest, Twitter Reach Upfront TV Data Deal
- [x+1] Updates Origin DMP
- MediaCom UK Adds Mihalop As Head Of Biddable Media
- Fraudulent Inventory Costs $400 Mil. A Year
- Twitter Makes Its Second-Screen Moves With BBC America Partnership
- Real-Time Daily - Friday, April 19, 2013
- Exchange-Based Media Dominate Big Agency Spending: RTB Is Growing Fast, But Still An Also-Ran
- Digital Now 25 Cents Of Every Ad Dollar: Display, Search Still Dominate
- Can Rising Stars Bring Brands to Real-Time? A Talk With IAB's Peter Minnium
- Velti Brings Mobile Messaging To [x+1]'s DMP
- Unspoken Rules of Mobile Marketing In A Crisis
- Online Display Ad Spending Up 10% In 2012
- Is 'Do Not Track' And Opt-Out Already Impacting Audience Value And Pricing?
- Klipfolio Partners with Oogst For Real-Time Business Analytics
- Twitter Is The RTM Hotbed
- Facebook Graphs Show "Near" Live Info On Data Centers
- Real-Time Daily - Wednesday, April 17, 2013
- What Capacity For Opacity?
- RTB Volume Doubles, CPMs Fall As Supply Outstrips Demand
- The Premise of "Programmatic"
- Making Real-Time Even Faster With BrightRoll's VideoRTB+
- Hyperbabble Of The Day
- SpotXchange's Big 2012 Highlights Adoption Of RTB
- Yahoo Revenue Flat In Q1, Display Down 11%
- Twitter Grabs Onto Real-Time Ad Targeting, Social Marketing
- Trusignal, I-Behavior Partner To Bring Offline Data Online
- The Long Tail: The Land Of Opportunity?
- Real-Time Daily - Tuesday, April 16, 2013
- Online Advertising's Unique Commodities Market
- Is RTB Helping To Increase The Pie?
- Google Glass Arrives, Helps Access Content
- SET Media Adds Nielsen Ratings To Velocity
- BlueKai Teams With IRI, Will Tie Consumer Purchasing Data To Audience Targeting
- Disney's Kreuch: I'm Going To PointRoll
- How Will Our Nation Change?
- Real-Time Daily - Monday, April 15, 2013
- How Ad Salespeople Have Changed
- Spafax Promotes Three Execs
- Spruce Adds Nielsen Tool For Facebook Campaigns
- Turn's "MVA" Goes To...
- Analytics Boost: O2's Steadman To Join Twitter
- Legolas Media Taps Gallagher For Sales
- i2c Engage Offers Real-Time Marketing In Latin America
- What's Next When Email Doesn't Work
