• April 15, 2013

Legolas Media today announced the appointment of Brendon Gallagher as executive director of sales. The company said that the hiring was made to keep up with demands for its high-quality programmatic direct inventory. 

“We’re seeing an upswing in online audience targeting demand as brands are increasingly looking to leverage online campaigns to maximize offline purchase value,” stated Jonathon Shaevitz, CEO, Legolas Media. “Brendon’s track record and experience with advanced audience targeting and bringing new brand dollars online make him the perfect fit for driving solid new customer relationships at Legolas.”

Gallagher previously served as Director of Digital Sales for Catalina Marketing.