Real-Time Daily Editions for November 2016
Real-Time Daily - Tuesday, Nov. 15, 2016
Google Expands Native Ad Offering, Beta Test Of Exchange Bidding
PubMatic Report Finds Header Bidding And PMPs Drive Global Mobile Revenue Growth
Bauer Media to Bring Digital Version of Empire Magazine To U.S.
Location Intelligence Firm XAd Acquires WeatherBug With $42.5M In Series E Funding
After Election Surprise, Marketers Rethink How to Study Consumers
TAG Launches Anti-Malware Certification Program
WPP Says Brexit Vote Has Negligible Impact On Advertising
PulsePoint Launches Programmatic Ad Platform For Healthcare Marketers
Simpli.fi Extends Mobile Geo-Fencing Solution With Event Targeting Feature
Index Exchange Makes 3 Management Hires Across Markets
RTB House Expands To Singapore
Advertisers Will Soon Feel Impact Of Generic Programmatic Platforms
Live From New York, Dave Chappelle Uses 'SNL' As A BS Pulpit
Real-Time Daily - Monday, Nov. 14, 2016
Ad-Tech Firms Appear On Ad Age's 'Best Places To Work' List
Adelphic Partners With Integral Ad Science On Pre-Bid Targeting For Cross-Channel Campaigns
BBC Picks Tremor Video's Seller Platform
Media Buyers Concerned About Disney's Lack Of Data Targeting
This Election, Facebook Failed Us All
Are Publishers The New Quarterbacks?
Real-Time Daily - Friday, Nov. 11, 2016
A Contrarian View Of Viewability
The Trade Desk Reports Third Quarter Financial Results
Adobe to Conquer the Digital World With TubeMogul Acquisition
Rubicon Project Reports Video Ad Spikes After Election
Why Trump Is The Uber Of Politics
DashBid Promotes Rodger Wells To CEO
How Clinton Lost, By The Numbers
What Does Donald Trump's Victory Mean For Advertisers?
Facebook Audience Network Broadens -- What Does This Mean For Your Campaigns?
America Phones It In: Mobile Uniques/Time Spike, Then Crash On Election Day
Real-Time Daily - Thursday, Nov. 10, 2016
The Impact Of Data And Polling On The Election Result
Ad Executives Brace For Possible Post-Election Ad Spending Slowdown
Google And Facebook: The Terminators
Adobe To Acquire Video Ad Platform TubeMogul For $540M
Does Trump's Win Put AT&T's Time Warner Deal In Jeopardy?
Acceptance
Teads And Time Inc. Partner On Outstream Video Advertising
Ad Measurement Feuds on Facebook, YouTube Hinge On Code
It's Mourning Again In America
Criteo Completes Acquisition Of HookLogic
Oliver Launches Programmatic Division
TubeMogul Reports Financial Results For Q3 2016
4As: What The Election Results Mean For Advertising
Real-Time Daily - Wednesday, Nov. 9, 2016
How The Nation Was Trumped... In Real Time
Videology Sees Growth Spurt In Advanced Linear TV Ad Inventory
Almost Two-Thirds Of B2B Marketers Buy Or Sell Ads Programmatically, Up From 54%
The Vote Is In: Transparency Crosses 'Party' Lines: Clients, Agencies Agree 4As Is Right
Programmatic: The Glue That Bonds Teams Together
Programmatic Video Plays Crucial Role In 2016 Political Digital Strategy
Experian Reports Organic Growth, Will Divest Email Business
Make America Grate Again!
With Trump Win, Polls And News Orgs Face Crisis Of Credibility
Real-Time Daily - Tuesday, Nov. 8, 2016
Real-Time Election, Real-Time Influence?
ComScore Receives MRC Accreditation For Sophisticated Invalid Traffic Detection Capabilities
Fraudlogix Adds Viewability To Its Ad Vertification Suite
IAB's Data Center Of Excellence Announces Winners Of Data Rockstar Awards
UK Watchdog: Facebook To Suspend Use Of WhatsApp Data For Ad Targeting
Real-Time Daily - Monday, Nov. 7, 2016
AT&T/Time Warner Merger: Opportunities And Potential Piftalls
IAB Tech Lab Launches Tech Compliance Program
Over Half Of Ad Engagement On Desktop Occurs After 15 Seconds In View
Facebook Hit With Civil Rights Lawsuit Over Race-Based Ad Targeting Options
Facebook Wants To Start Selling TV Ads
Real-Time Daily - Friday, Nov. 4, 2016
Real-Time Marketing Pain Points -- And A New Approach To Targeting
Foursquare Licenses Drawbridge's Cross-Device Identity Data For Location Intelligence
Tremor Video Sees Q3 Revenue Weakness, Programmatic Spend Up
GroupM's John Montgomery: Publishers Don't Have The 'Moral Right' To Ask People To Turn Off Ad Blockers
Confidence Erodes In Wake Of Facebook, Dentsu: New Standards Sought
A Single Data Breach Can Cost a Brand $7M
OTT Growth Spreads Across Services
Real-Time Daily - Thursday, Nov. 3, 2016
Rubicon Project Releases Shaky Q3 Earnings, Lays Off 19% Of Workforce
More Than Half of U.S. Marketers Think Martech Is Evolving Faster Than Their Use Of It
Meredith Digital Partners With The Trade Desk On Programmatic Shopper Marketing Media
The Trade Desk Integrates IAS' Pre-Bid Video Targeting Suite
InMobi Launches Mobile-First In-App Remarketing Platform
Sharethrough Names Ad-Tech Vet Alex White VP, Product Marketing
Facebook Scores Big In Q3 Earnings: $7.01B Revenue And 1.79B Users
Warner Bros. Chooses Merkle For Digital Media
How To Solve The Ad-Fraud Dilemma -- Without External Vendors
AT&T Merger With Time Warner Could Lead To Net Neutrality Violations, Lawmaker Warns
AT&T Time Warner: A Big Maybe
The 'Cardinal Sin' Of Data Collection
Real-Time Daily - Wednesday, Nov. 2, 2016
Programmatic Buyers Worry About Inventory Quality And Transparency
AOL Launches Header-Bidding Containers
DoubleVerify Launches Viewability Measurement With Nativo
Salesforce Finalizes Krux Acquisition
Teads Dives Into Haptic Technology Via Test With Immersion
Datorama Taps LiveRamp To Enhance Its Person-Based Marketing
Programmatic Ad Spend To Hit $11.05 Bil In China This Year
Does WPP's Triad Acquisition Cross Marketing Church And State Line?
« Previous Entries
Next Entries »