- Unilever Foods Selects Samy To Create Global-Influencer Strategy
MAD, Fern Siegel - Friday, March 27, 2026
The social-first approach promotes brand participation in culture in real time. ...
- Ooni Selects Croud As Global Media AOR
MAD, Fern Siegel - Thursday, March 26, 2026
The win signals a change from handling in-house to agency oversight. ...
- U.S. Army Preps New Marketing Services Contract
MAD, Steve McClellan - Thursday, March 26, 2026
DDB won the last contract, valued at $4 billion, in 2018. T ...
- Humann Adds Eden Collective As Media AOR To Promote Cardio Nutrition
MAD, Fern Siegel - Wednesday, March 25, 2026
The agency is moving the client from spend management into a predicti ...
- 72andSunny Appointed Global Creative AOR By Indeed
MAD, Steve McClellan - Wednesday, March 25, 2026
The agency's extended remit includes strategy, brand and product marketing, and integrat ...
- Game On: Turtle Beach Names GUT New York AOR
MAD, Fern Siegel - Tuesday, March 24, 2026
The agency will produce creative, alongside new brand positioning and identity. ...
- Publicis Is (By Far) New Biz Champ For 2025
MAD, Steve McClellan - Monday, March 23, 2026
COMvergence reports the Groupe's total new business (including wins, losses and retention ...
- Outdoor Brands Appoints New Media, Creative Agencies
Accounts on the Move, Steve McClellan - Wednesday, March 18, 2026
Outdoor Brands LLC has appointed Acadia as lead media agency and The Variable ...
- Hotels.com Updates Visuals, Mischief Highlights 'Name'
MAD, Fern Siegel - Tuesday, March 17, 2026
The spots note that names matter. Hotels.com signals expertise. ...
- BiG's Graco Spot Assures Families 'We Got You'
Out to Launch, Fern Siegel - Tuesday, March 17, 2026
New work promotes baby gear's mission: safety first. ...
- National Highways Selects ELVIS As Lead Creative, First Work Targets Motorcyclists
Accounts on the Move, Fern Siegel - Monday, March 16, 2026
The win is the first major account since the agency's relaunch. ...
- Prestige Taps Horizon As Media AOR
MAD, Steve McClellan - Monday, March 16, 2026
Annual net media spending for the company is estimated at $30 milli ...
- Net Conversion Wins Media Duties For Evermore Orlando Resort; Healthy Paws
Accounts on the Move, Steve McClellan - Thursday, March 12, 2026
Media agency Net Conversion has been awarded full-service media duties for Evermore Orlan ...
- Carter's Selects Tinuiti As Full-Funnel Marketing AOR
MAD, Fern Siegel - Thursday, March 12, 2026
The agency's goal is to unify brand and performance investments. ...
- Broadhead Drives Stoughton Trailers As First AOR
Accounts on the Move, Fern Siegel - Wednesday, March 11, 2026
The agency's remit is to modernize the brand, which has transformed in ...
- Laughlin Constable Names Hogan Head Of Connected Experiences
MAD, Fern Siegel - Wednesday, March 11, 2026
His charge is to handle the integrated disciplines of strategy, content a ...
- Cactus Bets On State Lotteries' Millionaire For Life
MAD, Fern Siegel - Wednesday, March 11, 2026
The agency's campaigns are customized to each respective audience. ...
- TIKI Taps Cramer-Krasselt To Repel 'Mosquitoes'
Out to Launch, Fern Siegel - Wednesday, March 11, 2026
The animated spot uses humor, rather than fear. ...
- American Haiku Named Tiffany Partner, Launches HardWear Spot
Accounts on the Move, Fern Siegel - Monday, March 9, 2026
American Haiku's first work debuted on paid IG and YouTube ...
- Lerma/ Wins US Creative, Social Remit For Diplomatico Rum
MAD, Steve McClellan - Monday, March 9, 2026
Lerma/ was selected following its prior work with Brown-Forman's ready-to-drink cocktail bra ...
- Noise Media Wins U.S. Remit For Indian Motorcycle
MAD, Steve McClellan - Tuesday, March 10, 2026
Noise Media said the appointment marks "a significant expansion" of its presen ...
- Care Bears Taps Ralph As Social Partner Of Record
Accounts on the Move, Fern Siegel - Friday, March 6, 2026
The brief is to double the brand's followers across TikTok, Instagram, Facebo ...
- M&C Saatchi NA Lands U.S. Soccer Federation Integrated Account
MAD, Steve McClellan - Friday, March 6, 2026
The remit includes data and audience insights, partnership marketing, experiential marketing, bra ...
- TDA Boulder Wins AOR For First Interstate Bank
MAD, Fern Siegel - Thursday, March 5, 2026
The remit includes a strategic brand overhaul and a creative campaign. ...
- Automaker Changan Targets Europe, Taps Mediaplus To Handle Media
MAD, Steve McClellan - Thursday, March 5, 2026
The Chinese automaker has earmarked a double-digit million-euro budget for the initi ...
- MZ Wallace Selects January Digital As Media AOR
MAD, Fern Siegel - Wednesday, March 4, 2026
The assignment is to ensure greater optimization and brand visibility. ...
- SuperBloom House Creates Dream World For Deel
MAD, Fern Siegel - Wednesday, March 4, 2026
The campaign includes TV, digital and OOH work running through May. ...
- Zoom Taps PMG As First Media AOR
MAD, Steve McClellan - Tuesday, March 3, 2026
The appointment comes as Zoom repositions beyond an online meeting orchestrator ...
- Horizon Named Media AOR For Gallo
MAD, Steve McClellan - Wednesday, March 4, 2026
The company's 2025 measured media spending is estimated at $54 million ...
- 3Headed Monster Wins Valvoline Creative AOR
MAD, Fern Siegel - Friday, February 27, 2026
Its remit is to enhance brand awareness. First work arrives in J ...