- HubSpot CRM Launches 2 Marketing Tools With OpenAI
Digital News Daily, Colin Kirkland - Monday, March 6, 2023
HubSpot is launching two OpenAI-powered tools today to help marketing, sales a ...
- Criteo Acquires Australian Retail Media-Buying Platform Brandcrush
Email Marketing Daily, Ray Schultz - Tuesday, March 7, 2023
Criteo provides retail media solutions including sponsored ads, on-site display, and off-si ...
- Skinny ABM: Few Firms Have Full Tech Stacks To Support Their Programs
Email Insider, Ray Schultz - Friday, March 3, 2023
Email systems are present in more than 60% of tech stacks th ...
- Foundry Expands B2B Tech Franchise With ABM Tool
Email Marketing Daily, Ray Schultz - Tuesday, February 28, 2023
The new product is built on Triblio, the platform acquired by Found ...
- Dentsu Acquires Spain's Omega CRM agency, Folds It Into Merkle
MAD, Steve McClellan - Monday, February 20, 2023
The full Omega team will join Merkle, making it one of t ...
- Fantix, Epsilon Build Partnership That Does Not Require Movement Of Data
Data & Programmatic Insider, Laurie Sullivan - Monday, February 20, 2023
The company calls its business model a "federated knowledge engine" and describ ...
- Microsoft Introduces AI GPT-Generated Email Replies In Its Viva Sales Product
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 2, 2023
Microsoft today introduced AI capabilities product Viva Sales, the company's app th ...
- AI-Based Enterprise Search Integrates Tech From OpenAI, Google, Others
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 31, 2023
AI software firm C3 AI has released the first product of i ...
- CRM Cha Ching: Evaluating Tech Stacks By Cost And Other Factors
Email Insider, Ray Schultz - Friday, January 20, 2023
A study by Ascend2 for Aptitude8 compares experiences with HubSpot and Salesfor ...
- B2B Brands Are Spending On ABM This Year, Study Finds
Email Marketing Daily, Ray Schultz - Friday, January 6, 2023
B2B marketers plan to invest in ABM this year, but face sever ...
- Moore Acquires Merkle Response Management Group
Email Marketing Daily, Ray Schultz - Wednesday, January 4, 2023
The Merkle Response Management Group provides data capture, multiplatform CRM and banki ...
- BMW Puts NA Media, Creative Assignments Into Review
MAD, Steve McClellan - Tuesday, January 3, 2023
The German auto brand is also reviewing assignments for social media a ...
- Propel Software Names Former Salesforce And Accenture Exec Ross Meyercord CEO
Email Marketing Daily, Ray Schultz - Wednesday, November 30, 2022
Co-founder Ray Hein will become the firm's chief strategy officer. ...
- LiveIntent Offers Identity Enrichment App On Salesforce AppExchange
Email Marketing Daily, Ray Schultz - Tuesday, November 29, 2022
The new app will help brands enrich customer records with high-quality dat ...
- CRM Grumble: Five Ways Platforms Are Letting Down Email Teams
Email Insider, Ray Schultz - Tuesday, November 22, 2022
The problems often start with the way sales and marketing are accessi ...
- Salesforce Debuts A Personalization Bundle
Email Marketing Daily, Ray Schultz - Thursday, November 17, 2022
The new Marketing Effectiveness Bundle consolidates tech tools in a single platfor ...
- B2B Block: Most Firms Aren't Monetizing Content, And Lack Management Tools
Email Insider, Ray Schultz - Tuesday, November 15, 2022
But most B2B marketers say content marketing is more important than ...
- Salesforce And Sprinklr Partner To Unify CXM And CRM
Email Marketing Daily, Ray Schultz - Thursday, November 10, 2022
Accenture is helping Salesforce and Sprinklr identify mutual clients. ...
- The Case Against Email And Telephone Metrics
Around the Net in Email, Ray Schultz - Monday, October 24, 2022
Enough with all these metrics — I don’t care how many emai ...
- Pipedrive Adds Automation Features To Assist SMBs With Email/CRM
Email Marketing Daily, Ray Schultz - Friday, September 30, 2022
The tool includes an auto-delay that allows users to time email campai ...
- Salesforce Debuts Genie, Tool For Unifying Real-Time Data
Email Marketing Daily, Ray Schultz - Tuesday, September 20, 2022
Salesforce has kicked off its 2022 Dreamforce conference with the debut ...
- Validity Unveils Freemium Email Tools At Dreamforce
Email Marketing Daily, Ray Schultz - Tuesday, September 20, 2022
DeDuped and the DemandTools Free edition are now free to Salesforce user ...
- Tech Stack Tumult: B2B Brands Face Integration Hurdles
Email Insider, Ray Schultz - Monday, September 12, 2022
Some firms say their tech stacks are as complicated as black hole ...
- Salesforce Reports $7.7 Billion In Fiscal Q2 2023 Revenue
Email Marketing Daily, Ray Schultz - Thursday, August 25, 2022
Revenue and operating margin rose YoY, but CEO Marc Benioff says custome ...
- Salesforce Launches New Subscription Pricing With 'Salesforce Easy'
Around the Net in Email, Ray Schultz - Monday, August 22, 2022
Salesforce is offering an entry-level subscription called Salesforce Easy. The Salesforce C ...
- Martech Maxxing: Brands Are Replacing Platforms This Year, Including Their Email Systems
Email Insider, Ray Schultz - Friday, July 29, 2022
Marketers are spending freely on technology this year, judging by the Marte ...
- Sendinblue Names Yvan Saule As Chief Technology Officer
Email Marketing Daily, Ray Schultz - Tuesday, July 26, 2022
Saule previously was VP of engineering at ecommerce platform Octopia. ...
- Crunchbase Lands $50 Million In Series D Funding
Email Marketing Daily, Ray Schultz - Friday, July 22, 2022
Crunchbase will enhance several products, including those that drive email. ...
- The Bunker Effect: Email, SMS And Mobile Teams Are Siloed At Many Brands
Email Insider, Ray Schultz - Wednesday, July 20, 2022
Firms are also plagued by lack of real-time analytics, Moengage reports. ...
- Rio SEO And Movable Ink Partner To Deliver Hyperlocal Email, SMS Messaging
Email Marketing Daily, Ray Schultz - Wednesday, July 20, 2022
Rio SEO says the partnership with Movable Ink will streamline the sear ...