- Arts, Alternative Magazines See Survival Threatened By Virus' Economic Impact
Publishing Insider, - Wednesday, March 18, 2020
The coronavirus pandemic is hurting local arts and entertainment publishers as maj ...
- Who Will Advertise Now That We're All Staying At Home?
London Blog, Sean Hargrave - Tuesday, March 17, 2020
It's hard to see a silver lining for adland as the count ...
- CSM Exec: Streamers Now Need To Go Beyond Content To Create Affinity, Retention
Video Insider, Karlene Lukovitz - Tuesday, March 17, 2020
Content is too ubiquitous to achieve retention on its own -- particular ...
- Stocks Post Record Gains As Coronavirus Testing Initiatives Announced, Walmart, Target, Walgreens, CVS On Board
MediaDailyNews, Wayne Friedman - Friday, March 13, 2020
Stock market indices rebounded Friday with strong 9.4% gains -- the be ...
- Disney To Close Theme Parks In California, Florida, and France
MediaDailyNews, Wayne Friedman - Thursday, March 12, 2020
Walt Disney says it will close its Disney theme parks in thr ...
- Studios Might Be Empty, But Home Audiences Will Just Get Bigger
TVBlog, Adam Buckman - Friday, March 13, 2020
The thing that TV can always count on is this: In go ...
- Broadway Producer Slashes Ticket Fees: $50 Prices You Shouldn't Sneeze At
Marketing Daily, P.J. Bednarski - Tuesday, March 10, 2020
From March 12-29, tickets will be slashed to $50 each for sea ...
- Fubo TV Adds NHL, MLB Networks
Digital News Daily, Karlene Lukovitz - Monday, March 9, 2020
The additions mean that Fubo now offers access to every professional spor ...
- Disney+ Faces Content Challenges As Coming Rivals, And Now COVID-19, Ramp Up Pressure
Video Insider, Karlene Lukovitz - Tuesday, March 10, 2020
Disney will need to optimize the performance not just of Disney+ b ...
- Nordisk Chooses Selligent To Automate Personalized Messaging
Email Marketing Daily, Ray Schultz - Tuesday, March 3, 2020
The theater chain hopes to make its email and other communications mo ...
- Netflix Still 'Most Indispensable,' But Disney+ Already Making Strides
Video Insider, Karlene Lukovitz - Tuesday, March 3, 2020
A study by Hub Research also confirms that original content is ...
- Reporter's Notebook: Trump Rally More Stand-Up Than Politics, Hits Rivals Below The Borscht Belt
MediaPost Weekend, Larissa Faw - Saturday, February 29, 2020
CHARLESTON, SC -- Love him or hate him, Trump is undeniably ...
- WarnerMedia Restructures Content Acquisition Under Quigley
Digital News Daily, Karlene Lukovitz - Tuesday, February 25, 2020
The new structure has two groups, both reporting to EVP Michael Quigle ...
- Coronavirus Forces China To Reinvent Digital
Digital News Daily, Laurie Sullivan - Friday, February 14, 2020
Coronavirus will push more advertising and services online as brands look ...
- Roku Gets Analysts' Nod Over Netflix, As It Faces Off With Big Media Companies
Digital News Daily, Karlene Lukovitz - Thursday, February 13, 2020
Two Needham analysts give Netflix an "underperform" rating, while projecting Roku ...
- Conde Nast Entertainment Creates Brand Studios, Expands Journalism Into New Areas
Publishers Daily, Melynda Fuller - Wednesday, February 12, 2020
The first Conde Nast brands to take the lead include 'The N ...
- Quibi Debuts Hollywood-Inspired Spots During Oscars
Marketing Daily, Tanya Gazdik - Sunday, February 9, 2020
The spots demonstrate the platform's immersive viewing experience while paying tribute ...
- Lionsgate Q4 Outperforms Thanks To Theatrical Films, 'Knives Out'
MediaDailyNews, Wayne Friedman - Friday, February 7, 2020
Lions Gate Entertainment posted 31% revenue growth for fiscal Q3 in i ...
- Google Oscar Predictions Based On Search, YouTube Views
Performance Marketing Insider, Laurie Sullivan - Friday, February 7, 2020
This year Google said it noticed that a film's box office succe ...
- Super Bowl TV Ads Drove Online Search, Discovery On Publisher Sites
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 3, 2020
Uplifting and encouraging ads attracted readers to search for more information abo ...
- Disney+ Delivers Better-Than-Expected Q4, Adds 26.5M Subs
Television News Daily, Wayne Friedman - Tuesday, February 4, 2020
Disney chairman/CEO Bog Iger said half of Disney+ subscribers came from i ...
- Spreading Coronavirus Could Affect U.S. Media, Concerns Mount Over Disney Properties
MediaDailyNews, Wayne Friedman - Wednesday, January 29, 2020
The spread of coronavirus in China and potentially beyond could have negati ...
- Disney+ Sees Sharply Rising Purchase Intent, Other Streamers Virtually Flat
Television News Daily, Wayne Friedman - Thursday, January 23, 2020
Disney+ is seeing increased consumer intent to purchase the service against fl ...
- WarnerMedia Entertainment Taps Idell As Research Chief
Television News Daily, Wayne Friedman - Tuesday, January 21, 2020
Cheryl Idell will oversee the "functional" areas of research across WarnerMedia Entertainmen ...
- Are Netflix Users Set To Churn To Baby Yoda?
London Blog, Sean Hargrave - Monday, January 6, 2020
Analysts suggest that as many as 10% of Netflix's global users cou ...
- 'Variety' Taps Manori Ravindran As International Editor
Publishers Daily, Sara Guaglione - Thursday, January 2, 2020
Ravindran will also work to expand Variety's presence at international industry even ...
- National TV Ad Revenue Slips Over A Two-Year Period
Television News Daily, Wayne Friedman - Thursday, January 2, 2020
Linear TV networks' national tv advertising continues to slip in the wa ...
- Brands: Steal These 5 Lessons From Entertainment Marketing Campaigns
Marketing Insider, Greg Harrison - Thursday, January 2, 2020
For example; Make entertainment, not advertising. Tease, don't tell. ...
- 2019-20: TV Time-Shifted Viewing Holds Steady, Average Viewing Per Show Declines
Television News Daily, Wayne Friedman - Tuesday, December 31, 2019
Although time-shifted viewing for traditional TV networks continues to show slight growt ...
- Presidential Candidates Bloomberg, Steyer Continue To Spend Big On National TV Advertising
Television News Daily, Wayne Friedman - Thursday, December 26, 2019
The Tom Steyer 2020 campaign has spent $17.3 million on national/regional ...