Tag results for "search retargeting"
- Google Changes AdWords Guidelines In Response To Apple's Intelligent Tracking Prevention Google created a new Analytics cookie and made changes to AdWords Terms ...
- Mobile Advertising Firm Integrates Beacon Location TargetingThe idea of marketers targeting consumers based on their location is hardly ...
- ARF Focuses On Managing 21st-Century DataPaul Donato, recently appointed to ARF chief research officer to spearhead changes, ...
- 126,000 Wine Bottles 'Connected' For CampaignWine bottles are getting connected. A Spanish winemaker has launched a national ...
- Advertisers Challenged In Using Location DataOne of the major promises of the Internet of Things has to ...
- Airport Adds 2,000 Beacons, Augmented Reality WayfindingBeacons at retail have been chugging along in various tests and trials, ...
- Criteo Says New Header Bidder Product Can Help Publishers Fetch 50% Higher RevenuesCriteo has launched a new header bidding product that it says aims ...
- Macys: 2017 Is The Year Of Personalization And Learning Not To Be Too AggressiveLet's stop pestering our consumers with overly aggressive and uninformed retargeting urged ...
- Identifying Mobile Shoppers A Top Priority For 70% Of RetailersRetailers are increasingly looking to personalize shopping experiences by tapping into mobile ...
- Amazon Echo Gains Sponsored Messages Ad PlatformThe platform launches with ad partners ESPN, Progressive Insurance, and Wendy's, each ...
- Radius Integrates Cross-Platform For Multichannel B2B MarketingRadius, a B2B predictive marketing software provider, unleashed a host of new ...
- Identifying Mobile Shoppers A Top Priority For 70% Of RetailersRetailers are increasingly looking to personalize shopping experiences by tapping into mobile ...
- Google Intros Similar Audiences For Search, ShoppingThe announcement was made with beta customers Fiat Chrysler Automobiles, John Deere, ...
- LinkedIn Officially Unveils Matched Audiences PlatformLinkedIn's Matched Audiences is a series of three marketing features that will ...
- Mobile CPCs On The Rise, Reach Highest Levels To Date In Q1Mobile click share continued to grow in Q1, representing 59% of all ...
- Mobile Loyalty Programs Drive 62% Of Customers To Increase Store VisitsMobile shoppers love deals and brands increasingly are offering more of them. ...
- Retailers Moving Into The Internet Of 12 Billion Connected ThingsRetail is starting to lean on the Internet of Things to better ...
- Mobile Location Identifies When Shopper Stops Going To A Store, Lures Lost CustomersMarketers have forever been looking for better ways to target shoppers. All ...
- Email Smashes Facebook Again, With 4x More Retail ReachThree in four UK adults say they get email retail offers regularly ...
- Trigger Happy: AdRoll On Dynamic EmailEmail marketers have upped their game and are sending dynamic messages based ...
- Yahoo Offers Insight Into Vehicle Shopping BehaviorShoppers are searching for different information at different points in the buying ...
- In-Car Entertainment Coming To Connected Cars; Most Occupants IgnoreAlong with connected cars comes in-car entertainment. More and better screens in ...
- Global Digital Marketing Group Launches Convertuum Platform Global Digital Marketing Group has launched Convertuum, a programmatic solution that uses ...
- How Reservations.com Grew Traffic 172% YoYReservations.com offers a variety of choices, from the most popular hotel to ...
- More Smart Sensors Coming In Consumer Electronics, CarsOne of the fundamental components of the Internet of Things are sensors. ...
- Sensors, Connected Things Moving Into RetailThe Internet of Things is moving into retail. Yesterday I wrote here ...
- Indoor Location Moving Up The IoT Value ChainIn true IoT fashion, even smartphones will be getting smarter in the ...
- LinkedIn Products Chief Says Ad Tech Needs To Get More Like MartechLinkedIn's products chief is strategizing how to integrate some of Microsoft's tools ...
- Dynamic Ad Targeting Becomes Grinch That Stole ChristmasAmazon without question failed terribly in their remarketing efforts during the holidays, ...
- New Bluetooth Alliance Looks To Boost Indoor Location TargetingBeaconing is getting a boost. The small transmitters that can activate certain ...
