Video Daily Editions for April 2014
- Video Daily - Thursday, April 17, 2014
- More Connected Devices Means More Support Needed
- Where's The Whistleblower? The Problem With Mobile Pre-Roll
- Some Evolving Rules For Branded Videos
- What Is Shocking Naked Truth Behind Streaming Media's Biggest Sites?
- Nielsen In Final Tests Of Mobile Ad Measurement Service
- The Age Of The 5-Second Hook
- Did Hulu Just Shoot Itself In The Foot?
- Cheesy Singapore Tourism Video Inspires Inspired Parodies
- The Coming Subprime Advertising Crisis
- Aereo Creates Site To Calm Customers
- London Wasps, Dailymotion In Video Content Deal
- Nestle USA In Hispanic Shopper Marketing Initiative
- Two-Thirds of New TV Show Viewers Search for Show First
- McDonald's Launches McGriddles Push
- Brightcove To Provide Online Video Services To France's Le Figaro
- 'Life Cameras': TV Everywhere, Personal-Style
- true[X] Media Appoints 3 Execs To Board
- Video Daily - Wednesday, April 16, 2014
- Among US Car Makers, Chevy's Online Ads Get Around, Says Unruly Media
- Most TV Viewing Still Live, But Streaming, Video Gains Popularity
- That Peering Deal Netflix Made With Comcast Seems To Have Increased Its Speed
- One in Five Americans Use Social Media with Primetime TV
- NBCU To Debut Digital Video Programs
- 'Life Cameras': TV Everywhere, Personal-Style
- Brands On Instagram Can Expect 4.3% Engagement Rate
- "House of Cards Thieves"? Computer Scam Hits Netflix Customers
- Two-Thirds of New TV Show Viewers Search for Show First
- KFC Drives Millennial Buzz With Chicken Corsages
- Publishers And The Cross-screen Conundrum
- McDonald's Launches McGriddles Push
- AMP, John Hancock, JJ Miller Latest To Unveil Tributes To Boston Marathon
- To Save The Ad Industry, Diversify Targeting
- Video Daily - Tuesday, April 15, 2014
- Catching The Drift: Online Video Views Up Almost 50% Over A Year Ago
- AOL Debuts New Video Strategy, Content
- Programmatic Now Delivering More Than A Third Of Ads For Top Buyers
- Flat Growth Expected For Yahoo In Q1, Vevo Partnership Expanded
- Using TV To Market Long-Form Digital Shows
- Adaptive Media Revenue Surges In Second Half Of 2013
- Agency Promotes Itself With 'Mad Men'-Themed Blaxploitation Video
- DOOH Revenues Rise 13% In 2013
- The Blurring Lines Between Ad Tech And Agencies
- NEW! Honda Uses Emoticons To Encourage Millennials Not To Text And Drive
- Publishers And The Cross-screen Conundrum
- BrightRoll; Beth Steinberg
- Taco Bell Fires Another Shot In The Breakfast War With McDonald's And Shows Its Chops
- "House of Cards Thieves"? Computer Scam Hits Netflix Customers
- News Orgs Want Court To Review "Innocence Of Muslims" Video Ban
- Online Video Overtaking TV? That's A Reach, Says RBC Analyst
- Video Daily - Monday, April 14, 2014
- Just Me And The Bots: Some Alarming Views On Viewability
- Adaptive Media Revenue Surges In Second Half Of 2013
- Yahoo's Push Into Programming Needs A Lot Of Luck
- TV Upfront: More C7 Time-Shifted Deals, Digital Video Makes Headway
- Flat Growth Expected For Yahoo In Q1, Vevo Partnership Expanded
- Kraft Turns To Programmatic
- Teens Dropping Social Nets for Social Apps
- IPG's Roth Received 22% Pay Bump Last Year
- Roku's New Streaming Stick: Big Selection, Bad Search
- Industry Comes Together To Discuss Future; TV Is Completely Absent
- Milk-Bone Intros New 'Brushing' Product
- Hulu's New 'Deadbeat' Goes Well With 'Shrooms
- Taco Bell Fires Another Shot In The Breakfast War With McDonald's And Shows Its Chops
- Domino's Launch Ads Extol Value Of Risks, Failures
- Video Daily - Friday, April 11, 2014
- ToastyTV, a Quiznos Channel, Is Endearingly Very, Very Strange
- Airheads Woos Millennials With New Campaign
- OTT, Pay-TV Homes Would Cancel Service, Buy Aereo, Study Says
- Buzzfeed Launches 'Social Tune In' To Plug TV Shows Online
- Google Links Searches, YouTube To Television Viewing
- BrightRoll Taps Moat, Brings Viewability Measurement To Platform
- IAB Names Sovrn's Cunningham VP Of Tech And Ad Ops
- Amazon To Acquire Digital Comics Platform And Distributor ComiXology
- Koh, Head of Development, Is Out At Hulu
- CNNx Promises To Let Viewers Choose News In Real Time
- Netflix Takes A Chicago Couple To The Junior Prom
- Ad Fraudsters Are Clever; Only United Front By Advertisers, Publishers And Tech Can Stop Them
- Who's Afraid of Programmatic Selling?
- Check The Guest List For Talk Shows And Late-Night Entertainment
- Video Daily - Thursday, April 10, 2014
- Internet Ad Revenue Hits $42.8 Billion In 2013, Surpasses Broadcast TV
- The New Online Legacy Gang: Passing The Pipe Between Now And 2020
- Consumers Who Watch Product Videos Spend More on the Product
- Clorox, Second City Get Real With 'Ick Awards'
- FilmOn X Asks Supreme Court To Okay Aereo's Streaming System
- Turner's HLN To Broadcast Twitter Data Cross-Platform
- Honey Maid Creates Touching Response Video To 'This Is Wholesome' Campaign
- L'Oreal Paris Launches Melanoma Awareness Campaign
- Native Advertising Could Be Answer To British Brand Mistrust
- How Brands Use, Gauge Results On Vine, Instagram
- #Meaningless #Crap
- Shake Your Booty But Don't Be Snooty: Smirnoff Throws An 'Exclusive' Vodka Party
- Location-Based Mobile Ads To Reach $4.5 Billion This Year
- CNN Debuts Digital Studios
- Telegraph Editor Outlines 'Digital Native' News Future
- Video Daily - Wednesday, April 9, 2014
- MovieLaLa: A Social Site That Is All About The Movies Launches In May
- Roku Users Just Beat Apple TV In Streaming Video
- Rentrak Reveals Surge In 'Prime-Time' Broadcast On-Demand Viewing, Finds 66% Viewed After Third Day
- Coull Converting Display Ads To In-Video Overlays, Rolls Out Tech On Mobile Exchange
- Context Or Content?
- NBCU Mulls Programmatic TV/Digital Upfront Deals
- Mobile TV Out Of Reach For Local TV Broadcasters
- Video-On-Demand Viewing On The Rise
- Wearables Should Fit Apple Like A Glove
- Just How Long Before Leo Burnett Loses Esurance?
- Video Managed Services Market Grows Wildly As Online Proliferates
- Amazon Claims It Now Streams More Than Hulu Or Apple
- Global Brands Localizing Video Ads For Spanish Market
- Mobile Is The Billion-Dollar Baby, But Don't Forget About Tablets
- Video Daily - Tuesday, April 8, 2014
- CW Seed Lives Up To Its Name: It Will Plant 'Backpackers' On Network's Summer TV Schedule
- NBCU Mulls Programmatic TV/Digital Upfront Deals
- The Anthropomorphization Of Programmatic
- Video-On-Demand Viewing On The Rise
- Tax Season Searches Become Tell-All Whispers To Brands
- Tremor Video; Christine Kubisztal and Kevin Blaine
- Rentrak Reveals Surge In 'Prime-Time' Broadcast On-Demand Viewing, Finds 66% Viewed After Third Day
- Consumers Showing Interest in Aereo
- Ericcson's Six Visions For The Future Of Television
- Embarrassingly Successful: HBO Go Overloads Again
- Coull Converting Display Ads To In-Video Overlays, Rolls Out Tech On Mobile Exchange
- Missing Millennials Need Better Pay To Make Adland Attractive, Says GroupM President
- Video Daily - Monday, April 7, 2014
- Finally, World Ad Economy Returns To Pre-Recession Ad Expansion: Mobile To Leapfrog Radio, Mags, Outdoor
- Amazon's Fire TV Gets An Underwhelming Response
- Fired Up: Google To Launch 'Android TV' Set-Top Box
- MediaMath Goes 'Programmatic Direct' For Premium Inventory, Partners With Yahoo, Microsoft, iSocket
- Generation Hide-and-Seek: Why Millennials Can't Be Reached With Conventional Advertising
- Mike's Hard Lemonade Moves To All-Digital Marketing
- YouTube The Most Engaging Social Site
- Nielsen Syncs With Syncbak, Enables Broadcasters To Measure Mobile Streaming Audiences
- Ad Tech Consolidation: A Return To The Nest?
- Nielsen/CBS: Combined TV, Radio Buys Offer More Reach
- 2014: The Year Of The Nonprofit In Branded Video
- Taco Bell Debuts 2nd Breakfast Spot
- Spil Games Launches Digital Video Ad Solution
- Letterman Redux: Now Getting What He Always Wanted Back In 1993
- Social Stocks Tumble
- Twitter To Debut 15 Ad Products
- Microsoft Debuts Sci-Fi Drama On Xbox
- Video Daily - Friday, April 4, 2014
- March Madness: He Shoots, He Scores, On The Scoreboard And SponsorHub Dashboard, Too
- More Consumers Enamoured Of Web TV
- Multi-Screen Advertising In The Age Of Automation
- OTT Streams Register User Uptick
- How To Use These 3 Positive Content Marketing Strategies That Resonate
- Perfect Audience Joins Twitter Tailored Audiences Program
- New Viewability Guidelines Bring Much-Needed Third Dimension To Ad Buying
- Macy's Plays To Gen Y With Original Programming
- What's Not To Like In Heineken's 'The Legendary Posters?'
- Mag Bag: 'Allure,' 'Vanity Fair' To Launch New Video, TV
- Global Digital Ad Spend Estimated To Rise Nearly 15%
- Bollyvod Is New Indian Online Video Site, Launching Now
- Elon Musk Not Amused By HBO's 'Silicon Valley,' Premiere; He's A Party Poo-Poo'er
- Twitter Reconnects With Turkey
- How 'Sneaky' Unifying Services Benefit Google
- Bebo Launches Blab Instant Video Messaging Service
