SMBs Ready To Restart 2021 Ad Budgets, Study Shows
- by Laurie Sullivan @lauriesullivan, April 7, 2021
Marketers are increasingly focused on local ad campaigns amidst growing concerns over heightened competition as stores and entertainment venues have shut down based on COVID-19 government restrictions.
Data released Wednesday shows that marketers of small and medium-sized businesses (SMBs) are responding with a buy “local” message, buying more advertising, increasing …
