Local TV Ad Revenue To Soar 28% To $21.37B In 2022, Boosted By Political, Olympics Ads
- by Wayne Friedman , December 21, 2021
Next year, another expected record for political advertising spending, coupled with the Winter Olympics, will fuel sharp overall growth for local TV ad revenues -- up 28% to $21.37 billion for TV stations, according to estimates from BIA Advisory Services.
In 2022, political advertising will pull in another political advertising …
