Shopify Revenue Declined For Some Verticals This Season, Study Finds

Shopify revenue declined during the holidays in the food, beverage and wellness categories, according to research by Ampla Technologies.  

Food revenue fell as a percentage of total revenue: from 12.57% to -9.58% YoY.

"This speaks to to the diversification of brands within that category to non-Shopify channels, such as …

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