Shopify Revenue Declined For Some Verticals This Season, Study Finds
- by Ray Schultz , December 28, 2022
Shopify revenue declined during the holidays in the food, beverage and wellness categories, according to research by Ampla Technologies.
Food revenue fell as a percentage of total revenue: from 12.57% to -9.58% YoY.
"This speaks to to the diversification of brands within that category to non-Shopify channels, such as …
