• Quiet On The Course: Golf Carts To Bear Ads
    Golf is one of the few televised sports containing minimal advertising. Unlike baseball, football, and the worst offender, NASCAR, where ads are positioned in every feasible nook and cranny, golf ads are limited to small logos on a player's hat or shirt. Until now.
  • Submedia Goes Above Ground With Campaign
    We've all heard of user-generated content. But here's an interactive user-generated campaign that comes to life when the user (pedestrian) walks past.
  • Are You An Influencer?
    Can your name double as a city name? Are you a club owner, former pro athlete, restaurateur, fashion designer, philanthropist or lifestyle editor? Then Level Vodka wants your number.
  • IBM Creates Branded Web Documentaries
    On the theory that "IBM's story is best told through the stories of their most successful customers," the company brought a series of case studies to life online.
  • Do You Want A House With That Christmas Tree?
    December is a busy, profitable month for retailers and the slowest time of the year for the real estate industry. One home building company decided to target families at a holiday-centric location, location, location (as in the old real estate saying) -- Christmas tree farms. Talk about combining family, festivities, homes and advertising in one fell swoop.
  • Message On A Coke Bottle
    This takes the message in a bottle concept to a whole other level.
  • Resurrecting The Dinner Party
    Much like the handwritten note, dinner parties planned by young adults seem to have become obsolete. Trader Joe's launched a two-city campaign in an effort to revive the dinner party ritual and hawk its ever-changing store menu.
  • Meet the Adachis, Adventurous Spokesfamily For Milk
    The California Milk Processor Board is breathing new life into its iconic "Got Milk?" campaign, introducing viewers to a family of four on a mission to get the last existing glass of milk.
  • The Game of Life Takes Visa
    Visa is everywhere you want to be... even where you'd least expect it. MasterCard holders, look elsewhere.
  • Putting Gang Violence Under The Microscope
    How do you solve a problem like gang violence? Compare its deadliness to that of cancer, smallpox and H.I.V.
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