Generative AI Rises, But Trust Still Rules In Modern Media Relations
- by Robert Williams , Yesterday
Journalism is at a pivotal moment as it grapples with shifting audience behaviors, AI disruption and a renewed demand for relevance and authentic connection in public relations outreach, according to Cision's 16th annual State of the Media Report.
The 2025 edition, based on responses from more than 3,000 journalists …
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