MAD London Editions for November 2016
MAD London - Tuesday, Nov. 15, 2016
Google Doubles Down On Video, Mobile As It Sees Exponential Growth
Amazon Takes On Spotify And Apple With Music Streaming Service
Dentsu Reports 2.7% Organic Growth In Q3
Buster The Boxer Overtakes John Lewis' 2015 Campaign To Become Top Shared Festive Ad
Google Estimates More Than 130 Trillion Web Pages
Mary Berry Gets New BBC Cooking Show
John Lewis Petitioned To Stop Funding Hate
Ant And Dec Sign New Three-Year Deal With ITV
Industry Heavyweights Launch DOOH Agency, Voodooh
Pret Tackles Homelessness At Christmas
WPP Says Brexit Vote Has Negligible Impact On Advertising
The Smartphone Squeeze Is Intensifying -- Are Mobile Services The Answer?
45% of UK Consumers Have an Unused Ghost Email Account
As Apple Music Frustrates, Amazon Shapes Up For Unlimited Appeal
Facebook Extends Support For Marketers' Bots
Microsoft, Google Redefining Search Through Chatbots, Messaging
MAD London - Monday, Nov. 14, 2016
Lego -- Just Another Brick In The Wall? Or The Start Of Something Massive?
BBC Picks Tremor Video's Seller Platform
President. Elect. Trump.
Microsoft Debuts Machine Learning To Optimize Content, Ads, Ecommerce
Amazon To Refund Kids' In-App Purchases
Shopping 2021: Tech-enabled Hypertargeting For Personal Brand Relationship
Facebook Prohibits Race-Based Targeting For Housing, Job, Credit Ads
Lego Drops 'Daily Mail' After Protests
M&S Taps Customer Emotion This Christmas
Research Shows Consumers' Love-Hate Relationship With Email Needs Personalisation
Instagram To Launch Live Video
Amazon Could Face Parliamentary Grilling Over Treatment Of Drivers
Gary Lineker Calls On Walkers To Drop 'The Sun'
WPP Calls An End To Brexit Shock With Upward Revision
MAD London - Friday, Nov. 11, 2016
Adobe To Acquire Video Ad Platform TubeMogul For $540M
Mobile-First, Then Digital-First -- How 2016 Transitions Into 2017
Google Defends Android Practices To EU Officials
Why Trump Is The Uber Of Politics
America Phones It In: Mobile Uniques/Time Spike, Then Crash On Election Day
ITV Forecasts A 7% Drop In Ad Sales This Christmas
Google's Move Toward Mobile-First
Bing Native Search Ads To Debut In Early 2017
Zuckerberg Defends Facebook Over Criticism Of Helping Trump Rise To Power
Millennials' Second-Best Secret Is Out -- Their Love Affair With Email Marketing Just Got Deeper
Instagram Adding LIve Video To App
Global Press Notes Peril Of Trump Presidency
Alibaba Aims To Make Singles Day As Big As Black Friday
News UK Shuffles Ad Sales Teams
Airbnb Aims To Own The Whole Travel Experience
How Do Emotional Ads Impact Us?
Instagram Helps Users Become Social
A Smart Home Saves Energy
MAD London - Thursday, Nov. 10, 2016
4As: What The Election Results Mean For Advertising
John Lewis' Buster The Dog Ad Revealed
It's Mourning Again In America
Engineers Find Facebook Mobile Data Up To 80% Inaccurate
Debenhams Drops 'Found It' Celebrity-Laden Campaign For Christmas 2016
Tide To Turn On Rogue Email Marketers With Personal Fines, A Year Before GDPR
The Vote Is In: Transparency Crosses 'Party' Lines: Clients, Agencies Agree 4As Is Right
Oliver Launches Programmatic Division
Frustrated Trump Won? Swedish Ad Agency Offering American Creatives Jobs Overseas
Sorrell Surprised By Trump's 'Second Brexit'
Brits Spend More Time Surfing On Mobile Devices Than Computers
Deliveroo To Double Its Data Scientists For International Push
Apple To Launch Discreet Way Of Calling The Emergency Services
Did John Lewis Just 'Borrow' Christmas? From Burberry 2015?
MAD London - Wednesday, Nov. 9, 2016
Adland Reacts Calmly To Shock Trump Victory
Make America Grate Again!
Is Brexit Behind Less Weighty Toblerone From Mondelez?
Markets Fall And Rise Worldwide As Businesses Ponder What's Next
Facebook Rolls Out Advertising To Messenger
Facebook Admits Bots Are A Work In Progress
Sky To Close 60 Stores
UK Insider At Karhoo Blows The Lid Off Uber Rival's Closure
Punk In A Suit -- What Marketers Can Learn From Brexit 2.0
Google Tops List Of Corporate Venture Capital Investments For First-Half 2016
Google Maps One Of The Company's 'Most Valuable Assets,' Per Baird Capital
MAD London - Tuesday, Nov. 8, 2016
MRC Updates 'Sophisticated Invalid Traffic' Accreditation: comScore Claims First For Both Content, Campaigns
Is Trump Dead? Is Hillary Jewish? Google Searches Reveal All
Why Do One In Two Landing Pages Feel Like Email Clickbait?
Toyota Consolidates $300 Million European Duties At The&Partnership
Information Commissioner Bars Facebook And WhatsApp Data Sharing
UK Watchdog: Facebook To Suspend Use Of WhatsApp Data For Ad Targeting
Twitter To Field Offers For Vine
Max Mosley Hits Back On Press Regulation -- Vows To Back Impress Until 2026
Can Samsung Kill Siri?
How Can Brands Tap Into Dark Social Without Appearing Creepy?
If You're Not With Us, We're Against You
Apple News Audiences Growing Fast For (Some) Publishers
ITV And Havas Reveal AI Tool For US Election Night Coverage
Disney Already On Course For A Record $6bn 2016
Apple Selects Telegraph Media Group As News Ad Sales Partner
Channel 5 Records First Back-To-Back Profit
Virgin Media Becomes Last Major Network To Launch 4G
Boom! UK Tells Facebook And WhatsApp Who's Privacy Boss -- Just Wait For GDPR To Bite
MAD London - Monday, Nov. 7, 2016
IoT Dominates Emerging Tech Among Ad Execs, Clients More Bullish Than Agencies
Adidas Turns Ocean Waste Into Trainers
Twitter Tests New Filters On Periscope
YouTube Launches Campaign To Celebrate Its Influencers
Google Transparency Report Suggests The Internet Is Becoming More Secure
Coca-Cola Trucks Starts UK Tour In London Next Week
Impress Dumped As British Journalism Awards Sponsor
BA On Social Media -- Hold Your Nerve, Have Flexible Brand Guidelines
Wickes Signs Channel 4 Home Improvement Show Deal
Archant Moves From News Rooms To "Audience-First" Content Rooms
Control By Threat -- Why The Government's Bid To Tame The Media Has Failed
Over Half Of Ad Engagement On Desktop Occurs After 15 Seconds In View
Why One In Five Retail Email Campaigns Could Be Doing More Harm Than Good
UK Newspapers Freak Out Over Brexit Ruling
You've Got A Friend In Me: Our Changing Relationship With A.I.
Lifting The Lid On Old Bro-Dom: Tales Of The 3% Conference
MAD London - Friday, Nov. 4, 2016
Confidence Erodes In Wake Of Facebook, Dentsu: New Standards Sought
Google Rejects EU Charges On Search Engine Abuses
AdBlock Plus On Why It Is The Saviour Of Advertising
Mondelez Head Of Content Says Brands 'Insulted The Audience's Attention'
Google, Sony Ready Virtual Reality Products For Holiday Shoppers
Adidas Boss Unveils Plan To Turn Around Reebok
'The Telegraph' Drops Metered Paywall For Premium Option
Unilever Announces New Foundry Head
Norway Rules Fitness Trackers Break EU Privacy Laws
Yahoo Mail Users in UK Report Outages
Google Antitrust Charges Back In The Spotlight
Turkey Blocks WhatsApp
6 Million Smartwatches, 11 Million Fitness Trackers Hit Market
Did Media Just Catch A Brexit Break?
Facebook Blocks Insurer From Using Data To Set Premiums
Media Companies Flip The Digital Switch
Real-Time Marketing Pain Points -- And A New Approach To Targeting
MAD London - Thursday, Nov. 3, 2016
Facebook Warns Ad Growth Will Slow 'Meaningfully'
Is Influencer Marketing Headed For Demise?
Three Ditches Ad Blocking Because 'It Pissed Google Off'
Three-Quarters Of Revenue Comes From Triggered Email -- Time To Move On From Spray And Pray?
Biggest Christmas Ad Spend Ever Will Hit GBP5.6bn
Why Netflix Is Still The Best Thing Ever
UK Ad Growth To Slow Next Year, Will Still Outpace Global Growth
Mobile Now Main Channel For Web Access
Gig Economy Start-Ups Face Tougher Future
Welcome To The World Of Connected Creativity
Facebook Blocks Admiral Using Profiles To Calculate Premiums
Carluccio's Offers Diners A Table In Italy Via Google Cardboard
BA To Offer WiFi On Short-Haul
Three Surrenders On Ad Blocking, But Mobile Marketing Industry Must Heed The Shot Across Its Bows
Lawsuit Ongoing, JWT Communications Chief Returns To Work
New Leadership At GroupM's MEC, Castree Named Global CEO
MAD London - Wednesday, Nov. 2, 2016
Mobile Overtakes Desktop For Site Traffic For First Time
Atlantic Re:think Uses New Video Platform For Jaguar Campaign
Instagram Rolls Out New Shopping Tools
Instagram Trials 'Buy' Button
Does WPP's Triad Acquisition Cross Marketing Church And State Line?
IoT Connections Forecast To Top 1 Billion In 4 Years
Diageo Says Zero-Based Budgeting Already The Norm
202 Million 'Connected' Appliances Projected; Fridge Seen As Hub Of Smart Kitchen
Dentsu Sets Up 'Reforms Commission' To Probe Its Work Practices
Sir Martin Sorrell Plays Down Fears Of A UK Ad Recession
Google Neural Networks Build Encryption
Programmatic Buyers Worry About Inventory Quality And Transparency
CMOs First In Line To Get Fired if Growth Not Delivered
Twitter Joins In The Battle Of The Bots
Government Expected To Announce New Press Regulation Consultation
YouTube Ends German Standoff
Discovery Forms BAMTech Europe With MLB's BAMTech
Customers Are Living in A Mobile-First World -- Is Your Marketing?
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