MAD London Editions for October 2018
MAD London - Wednesday, Oct. 31, 2018
Succession Plan In Place At IPG's R/GA
Ogilvy UK Offers Voluntary Redundancy
Tech Giants Seek Clarity On Chancellor's New Tax
Whiskey Maker Launches Campaign With Connected Bottles
GroupM Taps Omnicom, Yahoo Veteran For Global Trading Post
ISBA And IAB UK Concerned Digital Services Tax Could Hamper Investment
Tech Companies Defeat Lawsuit Over Istanbul Bombing
'The Telegraph' Names GDPR As One Reason For Facebook's Slowing Growth
Snapchat Signs Up New British Publishers
Are FMCG Brands Powerful Enough To Raise Prices?
Halloween Spending Up 5% This Year
Four Questions To Ask About Charity Emails
BBC Means UK Stands In Europe For Trust In Public News
MAD London - Tuesday, Oct. 30, 2018
Chancellor Gambles On A 2% Digital Tax For Tech Giants
Puma Media Goes To Havas
Chancellor Brings In New Tax On The Tech Giants
Google Defends Right To Protect Search Algorithm IP
Uber Appeals Holiday Pay Ruling For Drivers
MDC Shares Rise As Profits Plummet
Conde Nast Opens Ad Agency
Iceland Takes Advertising In-House
One-Third Of Online Shoppers Will Go Elsewhere After One Poor Experience
LinkedIn To Improve Attribution With Google Campaign Manager Integration
'Telegraph' Ponders Whether Social Giants Should Pay For Mental Health Services
Four Questions To Ask About Charity Emails
MAD London - Monday, Oct. 29, 2018
As Adland Enters A New Era, An Apology To Sir Martin Sorrell
Snap Sees Big Uptick In Revenues, Daily Users Decline
Twitter To Ditch 'Like' To Encourage Conversations
Pritchard: CMOs Must Take Action To Drive Growth
Four-Way Battle For Lidl's Ad Account
Data Shows Programmatic Video Ad Buys On The Rise
Consumers Put Off By Brands Advertising In Unsafe Environments
IAB Releases Advanced TV Attribution Buyer's Guide
Labour Party Drops Complaint Against Wreath-Laying Stories
Sara Cox To Present Radio 2's Drivetime Show
UK Funeral Marketer Hit With Fines For Unsolicited Emails
MAD London - Friday, Oct. 26, 2018
Alphabet Misses Analysts' Estimates, But Google Advertising Gains Lead
Mark Read Will Not 'Sugar Coat' That WPP 'Underperformed' In Q3
Amazon's Mixed Results: High Q3 Revenues, But Expected Q4 Sales Disappoint
Telegraph's #MeToo Mystery Businessman Named As Sir Philip Green
WPP's Long Road To Recovery
Health Secretary Calls For Law Banning Children From Social Media
Amazon Opens Alexa For Business To Third-Party Devices
Ofcom Warns BBC It Is Losing Too Many Young Viewers
Publishers Call On Chancellor To Ditch VAT On Online Magazines
UK Retail Billionaire Faces #MeToo Accusations
'The Telegraph' Claims Budget Will Back Start-Ups
Social Closing In On Search
What Next For Sorrell's Train Set?
MAD London - Thursday, Oct. 25, 2018
Right-Wing Hater Of 'Scum' Media Is A Serious Threat
WPP Putting Kantar On The Block
Facebook Receives GBP500k Fine For Cambridge Analytica Scandal
WPP Shares Tumble On Weak Q3 Earnings
'Can Facebook Lobby Itself Out Of Of The Hole It Has Dug Itself Into?'
Apple CEO Calls For Laws Curbing 'Data Industrial Complex'
WPP Revenue Down 1.5% In Last Quarter
Apple CEO Warns Against 'Weaponisation' Of Personal Information
Music Titles In Rude Health, According To 'The Guardian'
Massive Android Ad Fraud Scheme Siphons Millions From Marketers
Facebook Reveals 8.7m Child Nudity Pictures Taken Down In Last Quarter
Government Snubs 'Sky News' Campaign On Televised Leader Debates
In 2 Months, WPP's Read Puts Big Stamp On Holding Company
GDPR Can Boost Email ROI, Litmus Exec Says
MAD London - Wednesday, Oct. 24, 2018
GDPR's Gift To Marketing -- Fewer Emails, More Engaged Lists
Daimler Consolidates $950 Million Global Media With Omnicom Media Group
WPP And MediaMonks Compete For Braun
Facebook Relaunches Messenger App, Chats Tab Prominent
Honda Takes Digital Advertising In-House
Media Stocks Hard Hit By Early Tuesday Stock Market Drop
US Tech Giants Issue Tax Warning To Chancellor
Email Volume Halves While Engagement Soars
In A Trillion-Dollar Industry, The Answer Is Zero
What Happened To Truth, Asks Mediatel
US Anti-Fraud Standard Means Third Party Auditing In The UK
Wikitribune Lays Off Journalists In Favour Of Community Approach
Tommy Robinson Tells Right-Wing Rally Journalists Are 'Enemies Of The Public'
Uber Raises London Prices To Fund Electric Cars
MAD London - Tuesday, Oct. 23, 2018
Adland Must Help Tell School Kids -- Code Or Get Coded
YouTube CEO: EU Legislation 'Threatens To Shut Down' Millions Of Creators
Tenth Of UK Digital Advertising At Risk Of Fraud
Facebook Sued Over Location Tracking
Netflix To Raise $2bn For New Programmes
Over Half Of Firms Still Not Compliant With GDPR: Study
Facebook Loses A Million EU Users Over Privacy Fears
Publicis Groupe Set To Buy French IT Consultancy
UK Is The EU's Centre For Unicorns
Spengler Returns To Agency World, Joins Dentsu Aegis' M1
Heathrow Airport Boosts Email Open And Click Rates
Government 'Complacent' On Fake News Findings
EBay Buys
Truth Chief Exec Departs As Blockchain Company Changes Direction
MAD London - Monday, Oct. 22, 2018
Calls For Facebook Investigation Unlikely To Lead To UK Action
Google Bundles Search In Europe To Keep Market Share
IPG Surprises Agency M&A Market With Acxiom Deal: Dentsu, WPP Lead In Volume
Influential MP Calls For Facebook Investigation
FCB Health Introduces Data-Backed Practice
Isobel Wins Caffe Nero
Nick Clegg Appointed As Head Of Global Affairs By Facebook
CP+B Says It's Quitting The Awards Show Circuit
Omnicom Overtakes WPP In Market Cap
Mother Appointed To Sky Agency Roster
MAD London - Friday, Oct. 19, 2018
A Record Black Friday? Erm, Unlikely
Publicis Groupe's Sadoun On 'Accelerating Our Game Changers'
Coca-Cola Partners With McLaren F1 For Rest Of 2018 Season
IPG's Roth: Tone Of Business Is 'Very Solid'
Amazon Creates 1,000 UK Jobs
IPG Posts Strong 5.4% Organic Growth In The Third Quarter
Bumper Black Friday Predicted This Year
Sky Warns Disney and Discovery Of Brexit 'Black Out' Risks
Acorn TV: You Want Accents? We Got Accents!
Government Launches Fund To Promote British Children's Shows
Archant Content Head Says Charging For Local News 'Nigh-On Impossible'
L'Oreal Warns Brands Who Just Sell Product Will Die
eMarketer Suggests Low Initial GDPR Compliance
Two In Three Marketers Frustrated By Walled Garden Data Blackout
Hospitality Firms Risk GDPR Fines For Not Wiping Data
MAD London - Thursday, Oct. 18, 2018
Publicis Groupe Reports Better Growth In Q3
Murdoch Children In Line For $2bn Each
WPP Forms Bespoke Team For GSK's Panadol Brand
Inside Facebook's Fake News 'War Room'
With Staff Reductions, Asset Sales and Office Consolidations, A Busy Q3 For Omnicom
GSK Moves Panadol Painkiller To WPP Team
Eleven Sports Drops Saturday Afternoon Football Games
Twitter Publishes Trolls' Tweets, Reveals Nature, Source Of Abuses
Marketers: Automation Is Turning Humans Off
Misconceptions About Data Processing And GDPR
Twitter Publishes 10 Million Russian And Iranian 'Troll Farm' Tweets
Chancellor Urged To Cut VAT On Digital Publications
Mediatel Laments The Sad Demise Of Johnston Press
Google To Charge Phone-Makers To Use Apps In Europe
Apple Debuts 'Privacy Portal'
English Football Dodges An OTT Bullet From La Liga, But Just For Now
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