Marketing Daily Editions for April 2009
Marketing Daily - Thursday, April 16, 2009
YouTube Stunt Hurts Domino's Pizza Ratings
Top 20 Cars, Social Media-Wise
U.S. Cellular Adds LG's Banter Handset
Oscar Mayer Reaches Out To Hispanic Consumers
Van Halen Unveils Sneaker Line
Lowe's: People Love Their DIY Moments
Comcast Gets Conn. Music Center Naming Rights
Make Your Discounting Cost Less
Domino Launches Carbon-Neutral Sugar Line
Ford Tops 'Social Media Index' In Q1
AT&T Joins Rivals In Offer GSP Family Plan
Dutch Boy Intros Paint That Removes Odors
Marketing Daily - Wednesday, April 15, 2009
Armani Exchange Launches Mobile Campaign
Dunkin' Donuts Enters Lodging Market
Got Milk Peeps Debut Virtual Rock Star
Tax Day Spurs Fast Food Deal Frenzy
Create A 'Wearable' Brand
Who Uses Cents-Off Coupons? Launches Hispanic Print, Web Product
Borden Intros New Packaging, Disney Star Campaign
Downturn Affects Gen Y, Seniors Least
Eschewing Campaign, Suzuki Flexes Media Muscle
Calif. Utilities, Major Brands In Energy-Saving Effort
Marketing Daily - Tuesday, April 14, 2009
Sprint, MSN Create Business Space
Nestlé Crunch Promos Support Playgrounds
Payless ShoeSource Intros Green Line
Starwood Offers Members Free Weekends
Best Western Pitches Woo To NASCAR Couples
Tight Purse Leads Mustang Down Digital Road
Truth Rules
Who Microwaves?
Campbell Grows Tomatoes, Coke Plants Trees
Nationwide Jettisons 'Fast' For Gutsier Approach
'Sustainability' Gains But Is Mum The Word?
Verizon Adds YES To National FiOS Service
Marketing Daily - Monday, April 13, 2009
EBay Motors Goes Local
GEICO Launches Fast Web Site
Proximo, Beam Launch Tequila Offerings
Ford Aims Transit Connect At Joe The Plumber
Recession? More Gift Cards, Please!
Who Drinks Soy Milk?
They Missed The Whole Story
Frozen Breakfasts On A Roll, Beverages Melting
Tecate Beefs Up 'Con Caracter' Campaign
In-Store Marketing: Sharpening The Metrics
Marketing Daily - Friday, April 10, 2009
TGIF Runs Triple Promo For Mom's Day
Nike, Kanye West Unveil Glow-In-The-Dark Shoe
Colorado's Restaurants Say, 'Fork The Recession!'
Who Owns Dogs?
Bucking Trend: The Utility Brand
March Sales Results Softer Than Expected
Mitsubishi Intros Next-Gen Outlander
Discover Campaign Zeroes In On Cashback
Colo. Bank To Buzz Baseball Fans At Opener
JC Penney Launches New Brands For Young Men
Kia Counts On Soul, Forte To Reel 'Em In
Marketing Daily - Thursday, April 9, 2009
Tahiti Tourisme Debuts Integrated Campaign
Who Owns Cats?
Family Dollar Earnings Jump 33%
Dairy Drink Consumption Slows
Credit Union's Strategy Weathers Economy
The 2% Opportunity
N.Y. Auto Show: What A Strange Trip It's Been
Kroger Joins Group In 'Bread Art Project' Promo
VW Chief: 'Hard Times Drive Innovation'
Burger King SpongeBob Ad Too Sexual?
Audi Looks To Market Diesel As Cause
Marketing Daily - Wednesday, April 8, 2009
New Menu Lifts Papa Bello Sales
Carvel Offers 75th Anniversary Freebie
AMC Says 'Beam Me Up'
Cerveza Tecate, ESPN Ink Sponsorship Deal
Harley-Davidson Changes Riders
The View From Your Window
Critics Of Influencer Model Are Missing The Boat
Convenience Store Sales Gained In 2008
Bad Times Are Good For Some F&B Segments
Health Concern Is Opportunity Knocking
Online Retail Makes Gains In March
Marketing Daily - Tuesday, April 7, 2009
Wal-Mart Pushes Low-Cost Easter Dinners
Most Get Professional Help With Taxes
X-Rated Fusion Bares 'Au Naturel' Campaign
Own Your Marketing Results, Not Your Silo
Pizza Hut Ties Into 'Terminator' Movie
Hillshire Farm, Miller Launch Co-Branded Brats
The View From Your Window
'Treasure Hunt' Author On Recession's Effects
Sprint Launches Two-Pronged Campaign
Alaska Airlines Moves Expectations Needle North
Honda Effort Touts Long-Term Value Launches $40M Newspaper Effort
Marketing Daily - Monday, April 6, 2009
Adidas Sues Payless Over Stripes
N.Y. Auto Show Gets Underway This Week
Whole Foods, Bosch Target Energy-Savers
The View From Your Window
Twittering Away
In Aisle 3, People Size Up Brands In 2.3 Seconds
Smart Clinches Parking Deals In Big Apple
Leveraging The Momentum In Snacks
1-800-Flowers Looks To Engage All Kinds Of Moms
UPS Makes Pit Stop, Swaps NASCAR Drivers
Marketing Daily - Friday, April 3, 2009
Sanyo Promo Involves Internet's Rising Stars
Einstein, Noah's Bagels Intro Low-Cal Menus
Scion Gets Smart
Beam Stirs Up 'Mischief' For Hornitos Brand
The Marketer's Bookshelf Embarks On Agency Voyage
Kia Taps $305 Million Financing Spigot
The View From Your Window
Firms Shifted Direct Mail Strategy In '08
Intel Live-Chat Banner Ads Engage End Users
Incentive Spending Is Setting Records
Nintendo DSi Poised To Hike Household Penetration
Pure Life Launches Healthy Habits Challenge
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