Marketing Daily Editions for February 2019
- Marketing Daily - Thursday, Feb. 28, 2019
- Emphasizing Customer Service, Best Buy Fights Back Against Amazon
- Suave Unveils Line For Women With 'Diverse Natural Hair Types'
- Bon & Viv Founder Makes Cameo In New Spot
- Los Angeles Tourism Bureau Hires Advisor
- Walmart Aligning Ad Businesses
- Whole Foods Reportedly Bailing On 365 Store Banner
- Why Traditional Brands Are Moving To DTC Model
- New Balance: Nothing Like A Cold One After Marathon Training
- LG Phone Uses Hand Veins To Unlock
- Augmented Reality Video Messages Added To Packages Shipped
- In-App Ads Better Hedge Against Fraud
- Email Pulls High Promotion Redemption Rates, Study Finds
- Accountability In Agency-Client Relationships Is A Two-Way Street
- Campbell CEO Clouse Aims To Improve Marketing, 2Q Results Beat Estimates
- Marketing Daily - Wednesday, Feb. 27, 2019
- Coke, Coke Zero Sugar Debut Orange Vanilla With Action-Packed Ad
- Report: Unilever Gets Top Marks For Addressing Climate Change Concerns
- With Kristen & Dax, Walmart Cuddles Up To Millennial Mamas
- Super 8 Partners With 'Grey's Anatomy' Actor
- FiatChrysler Invests $4.5B In Detroit
- Marketing Today: Adobe's Steve Lucas On 'Engagement Economy'
- New Attribution Tool Tracks Metrics At The Account Level
- Brewery Offers Tribute To Lucky Charms Cereal
- Performance-Based ESP Service Offered To Retail Brands
- Beijing's Real-Life 'Black Mirror' Episode
- Senators Probe Big Pharma's Pricing; CEOs Put Blame Elsewhere
- Marketing Daily - Tuesday, Feb. 26, 2019
- Another Bright Idea: Oral-B Will Soon Debut Its AI Genius X Toothbrush
- Mazda Campaign To Break During NCAA Championship Game
- Wayfair's Sales Soar -- But So Does Ad Spending
- Jackson Hewitt Consoles Consumers Over Tax Return Woes
- Natty Light Taps Pat McAfee For Fruit-Flavored Naturdays Launch
- Tennis Startup Hires Former Prince, Wilson Exec
- Elon Musk Might Want To Stop Tweeting
- Firms Have Uneven Email Phishing Protections, Studies Find
- Anheuser-Busch Breaks Into Spirits Business
- Wingstop's New Campaign From Its New Agency
- The Element Of Surprise: Brands And Your Loyalty
- Reversing Itself, GE Sells BioPharma Biz To Danaher For $21.4B
- Marketing Daily - Monday, Feb. 25, 2019
- Forrester: Why Brick-And-Mortar Is Failing Luxury
- Kraft Heinz Deals With Negative News
- Verizon Ads During Oscars Tell Some True Stories
- United Offers Elite Loyally Designation: Global Services
- Reese's Plays Prank On Premature New-Product Doubters
- Women 'Dream Crazier' In New Nike Oscars Ad
- NBA Hosts Reality GM Game
- Hulu Ad Allows Viewers To Request Promo Emails
- 3% Of Mobile Connections Projected To Be 5G by 2022
- Is Every Company A Media Company?
- Microsoft's HaloLens 2 Headset Means Business
- Marketing Daily - Friday, Feb. 22, 2019
- Duke Star's Nike Basketball Shoe Disassembles On National TV
- Cadillac Showcases SUV Portfolio In 'Rise Above' At Oscars
- Michelob Ultra Goes Wild With Oscars Sunday Spot
- Honda Launches 'Passport To Adventure'
- In New Digital-First Strategy, Calvin Klein Tries TikTok
- Start-Up Makes ChromaKey Backdrops Easy, Portable
- OkCupid Enlists GoGorilla Street Team
- How Does a Brand 'Sound'?
- Stitch Fix App Becomes 'Stickily Addictive'
- Fashion Needs To Face Its Blackface Problem
- Number Of Indispensable Brands Falls To 23% Worldwide, 'Meaningful' Content Rises
- Email Is Most-Used Lead-Gen Channel, But Not Seen As The Best, Study Finds
- Iberia Airlines Launching Virtual Reality For Passengers
- Jeweler Adds Augmented Reality For Diamond Ring Try-Ons
- Marketing Daily - Thursday, Feb. 21, 2019
- Burger King Trolls KFC Colonel To Promote New Sandwich
- Using AI On Selfies, L'Oreal Personalizes Wrinkle Remedies
- Marriott Intros Bonvoy, Partners With Manchester United Football Club
- Millennials Show Less Loyalty To Banks
- Tide Now Making It Easier To Do Wash 'On Demand'
- Detroit Landmark Sells Naming Rights
- Marketing Today: Professor Jan-Benedict Steenkamp On Impact Of Hard Discounters
- Thomas' Gets A Brand Refresh
- American Airlines Defends Against Viral Video
- Walmart Pilots Garnier's Virtual Hair-Coloring Tool In Stores
- A Quarter Of Consumers Will Dump A Brand After Bad Personalization: Study
- Please, No More 'Art & Science' Of Marketing
- Samsung Shows Off A Future That Includes Folding Smartphones
- Marketing Daily - Wednesday, Feb. 20, 2019
- Fashionistas, Celebrities Mourn Karl Lagerfeld, Who Revived Chanel
- Walmart Gains On Digital, Experience Initiatives
- Charlotte Russe May End It All If It Can't Find Buyer
- Bud Reserve Copper Lager Ad With Charlize Theron To Air During Oscars
- Amazon Go Plans London Location
- 5G Should Be In Full Bloom For Big Sports Events In 2020, Study Says
- Progressive Offers Cash For Clicking
- Millennials, Gen Z Favor Organic Products
- New Visa Ad 'The Cost' Will Debut During Oscars
- Influencer Marketing's Downward Ethical Spiral
- Agencies Aren't At A Crossroads -- They ARE The Crossroads
- Sam Adams Founder Weighs In On Bud Light-Miller Lite 'Brewhaha'
- Amazon Dominates Google In Smart Speaker Voice Apps
- Marketing Daily - Tuesday, Feb. 19, 2019
- Grand Opening: Samsung Debuts First 3 Retail Stores
- Toyota, Lexus Top J.D. Power Dependability Study
- In Toyland, A Brighter Year Ahead
- InnovAsian Goes For Recall -- And Share -- With Funny TV Ads
- Imagining Dragons, Walmart Makes VR Viewers 'Verklempt'
- Amazon Announces Plans For Greener Future
- Famous Volkswagen 'Magic' Bus Rides Again
- Michael Kors On Top Of Social Media Game During NYFW
- Mastercard Hopes You Like The Sound Of Using Its Card
- Bojangles', Red Lobster Mark NBA All-Star Weekend With Fun Promos
- Clayton Offers Affordable Home Ownership
- A '68-Year-Old Startup' Rebrands Itself
- Walgreens Starts Accepting Alipay Payments Nationwide
- Ramen, Glow-In-The-Dark Style
- Unable To Stay Relevant And Solvent, Payless Will Close All U.S. Stores
- Marketing Daily - Monday, Feb. 18, 2019
- Grand Opening: Samsung Debuts First 3 Retail Stores
- In Toyland, A Brighter Year Ahead
- Bojangles', Red Lobster Mark NBA All-Star Weekend With Fun Promos
- Clayton Offers Affordable Home Ownership
- Massachusetts Garage Keeps Pontiac Brand Alive
- Amazon Invests In Rivian Electric Vehicles
- A '68-Year-Old Startup' Rebrands Itself
- Lego Intros 'Haunted World' AR App
- GM Launches 2 Connected EBikes
- Marketing Daily - Friday, Feb. 15, 2019
- Subaru Plays Up Safety, Technology In Forester Campaign
- Aiming To Reward Your Best Customers? Amazon Wants To Get Involved
- Wonderful Halos, Viral Video Family Take On 'Snack Duty' Dilemma
- How ThirdLove Is Reshaping Customer Experience
- Dating App Choices Reveal Brand Preferences
- Cadillac Gets Flirty With Competitors For V-Day
- Call For Nominations: Marketing: Automotive Awards
- Adidas Pulls Black History Month Sneaker Amidst Backlash
- Mayo Clinic Expands First-Aid Voice Feature To Google Assistant
- Ketamine Variant Could Be Used To Treat Depression
- Self-Driving Cars Learn To Predict Pedestrian Movement
- D2C Brands Are Not Your Father's Marketers -- Not By A Mile
- Pummeled By Local Activists, Amazon Beats A Hasty Retreat From NYC
