MediaDailyNews Editions for May 2024
MediaDailyNews - Thursday, May 16, 2024
GroupM Creates Global President/Clients Role, Taps Wavemaker's Jenner To Handle It
The New Flywheel In Omnicom's Ointment
Microsoft Urges Employees To Transfer Outside China, Will Impact Ad Industry
ARF Teases Ad 'Attention' Data Showing TV Outperforms Social Two-To-One
Are Attention Metrics On A Path To Becoming Advertising Currency?
Dentsu Rebrands For Future, Touts 'Innovating To Impact' Tagline
Dentsu Starts Year With 3.7% Revenue Shortfall
Trade Desk-Netflix Deal Expected To Be An Ad Boon For Both
Netflix Upfront: New Ad-Tech Platform, Partnership Deals
Network TV, Linear Cable Get Some TLC At Upfronts
Now Bumble Stumbles, Pulls Ads, Apologizes
Reddit Hires Jyoti Vaidee As First VP Of Ads Product
Stagwell Study Finds Current Brand Safety Standards Are Unnecessarily Broad
WBD Upfront: New Advanced Ad Products For Max, Film Sponsorship Push
Snapchat Partners with Datahash On Conversions API Integration
Netflix Xmas NFL Games Projected To Earn $185M In Ad Revenue: Analyst
TikTok Creators Seek To Block Potential Nationwide Ban
AI Emotions In Ads And Content: Will Consumers Embrace It?
A Principled Approach To AI
Meta Shuts Down 'Workplace' App, Focused On AI
Short-Form Ads - On Any Platform - Continue To Pair Well With TV Ads
Roku Channel Looks To Hit A Fastball With FAST Baseball Deal
Will Two Presidential Debates Amp Up Ho-Hum TV Network Viewing?
Google To Give Away Custom Electric 1981 DeLorean In AI App Contest
Stagwell's Sport Beach Will Have Some Competition At Cannes
MediaDailyNews - Wednesday, May 15, 2024
Gap Inc. Consolidates $190 Million Media Account With Omnicom Media Group
TVB, Others Call On Nielsen To Break Out Ad-Supported Portion Of New 'Distributor' Data
WFA Unveils 'Framework For Positive Marketing Behaviors'
Snapchat Measures Carbon Footprint Of Its Digital Ads
IAE Rolls Out 'Greenwash Prevention Toolkit'
ABC Upfront Dramas: Doctors On A Cruise Ship And A Sleuth Mom
The New Man -- And The Speedo
Chamber Of Commerce Backs Meta In Battle Over Inflated Metrics
Google I/O Focuses On AI Reasoning, Vision, Audio - And Planning Ahead
Uncommon Sense
Car Manufacturers Could Face Privacy Crackdown, FTC Suggests
Meta Shuts Down 'Workplace' App, Focused On AI
AI Dominates Dynamic Ads Data Partnership For Auto Industry
OpenAI Chief Scientist Stepping Down
Expedia Group Latest To Dive Into Retail Media
Marketers Say Budgets Have Fallen To Post-Pandemic Low
MediaDailyNews - Tuesday, May 14, 2024
Nielsen Releases The 'Big 14' Share Of Television
Fox New Upfront Content: Animated 'Guys,' Beach Rescues And Denis Leary
The Principles Of Principal
Lawmakers Float Section 230 Repeal
WPP's Read Subject Of Deepfake Scam Using Gen AI
NBCU Upfront Brand-Speak: More Peacock And ... 'What Even Is Prime Time?'
OpenAI GPT-4o Gets Real-Time Conversational: Sees, Hears, Analyzes
The Danger Of AI Search
Ad Targeting Through Large Language Models
Microsoft Azure Moves Into Next Level Of Intelligence With OpenAI GPT-4o Model
Skechers Brings Virtual Store To Roblox
Feeding Your Lawn -- And Other Curious Actions From The Very Manly Scotsman
Omnicom Doubles Down On India Investments
AI To Calm Roller-Coaster Budgets And ROI: Gartner CMO Study
Cost Per Lead Increased For 19 Of 23 Industries
Vermont Passes Privacy Law That Would Allow Suits By Consumers
Instagram Expands Creator Marketplace To 10 New Regions
Dating App Bumble Removes Anti-Celibacy Billboards
MediaDailyNews - Monday, May 13, 2024
TikTok To Label AI Content Using External Metadata
Pioneering Ad Woman Mary Wells Lawrence Dies At 95
Havas Media Net Slips Into Famous Footwear
Facebook News Site Referrals Have Fallen 50% In 1 Year
Reba Sitcom Headlines NBCU's Upfront Content
Billingsley Resurfaces After Abrupt Departure From Publicis Groupe
'Kingdom Of The Planet Of The Apes' Conquers With $56M Opening
S4 Capital Gets Off To Bumpy Start In 2024 As Q1 Revenue Falls 11.7%
Is Sinclair Looking To Back Out Of Local TV? Not Entirely
Judge Throws Out X's Claims Against Data Scraper
Video Audience Measurement Is More Broken Than You Think
Cannes Lions Names Unilever Creative Marketer Of The Year
Madison Square Garden Defeats Suit Over Facial Recognition
MediaDailyNews - Friday, May 10, 2024
OpenAI Reportedly To Announce Search ChatGPT Monday
The New Golden Rule Of Programmatic Ad Buys: Cutting Consumers In
Fossil Group Consolidates Global Media With Stagwell's Assembly
Assembly Taps Initiative's Cortizo-Burgess For Global Strategy Role
Rocket Companies Puts Media Account Into Review
SSP Fires Back At Adalytics' Fake ID Injection Claim
'The Office' Is Now The Center Of Its Own Universe
Apple, The Unexpected Humanity Crusher, Pulls Ad
Roblox Reports Slowed User Growth, Stock Plummets
Will Sports Programming Be A Factor Boosting TV's Upfront Ad Market?
What Just Happened To DoubleVerify?
LinkedIn Says 75% Of People Use AI At Work
Etsy Ads Aim To Make Gifting Even Faster
Perplexity AI Seen Pulling User-Generated Content From Yelp
Mediahub Wins Bicester Collection Media Assignment
With No 'USPs,' Do The Upfronts Still Matter?
Podcast Ad Growth Decelerates Amid Challenges For Smaller Brands
AB InBev Touts Investments In 'Mega Brands,' Digital, D2C Platforms
Podcasts Perk Up: IAB Forecasts Return To Double-Digit Ad Growth This Year
What Reddit Trending Search Terms Tell Advertisers
Attorneys General Pan Proposal To Override State Privacy Laws
Maryland Enacts Privacy Law Opposed By Ad Industry
Netflix Reportedly Closing In On Two Christmas Day NFL Games
MediaDailyNews - Thursday, May 9, 2024
Disney, Walmart Connect Forge Deal To Provide Streaming, Customer Insights
Hearts & Science Wins Lovesac Media AOR
Horizon: Audio Is The Next New Thing In Performance Media
TV Giants Coming To Upfronts With No Strikes Against Them
Publicis Vet Swinand Named ITG CEO
Reddit Attracts 'Emerging Adults,' As Search Ads Considered For Platform
True-Crime Podcast Seeks To Bare Bodkin In Netflix Series
No, You're Not Hallucinating, But Now There's A Leaderboard For That
'WoMen': Does This French Techno-Shocker Advance Sports Gender Equity?
Billups Acquires Leading New Zealand OOH Agency Billie Media
Instagram Tests Cross-Platform Posting To Threads
ESPN's Many Streaming Variations: Any Way You Like It?
New Ad-Supported Streaming Options See Little Backlash, Study Finds
Could Microsoft President Brad Smith Fall Out Of Step With Brand Loyalists?
Disney-WBD Launch Streaming Bundle Including Disney+, Hulu, Max
MediaDailyNews - Wednesday, May 8, 2024
TikTok Sues To Block Potential Nationwide Ban
Meta To Provide Advertisers With Automated Image, Text Variations For Ads
Live From The Trial, It's Stormy Daniels
Former Assistant Rejoins Publicis Team One As Chief Media Officer
Global Optimized Ad-Fraud Rates Decline, But AI Presents Challenges
Disney Reports Small D2C Profit, Overall Mixed Results, Stock Sinks 10%
Utah's New Social Media Law Violates First Amendment, Tech Industry Argues
Instagram Tests Cross-Platform Posting To Threads
TV Networks: Pump Up The 'Hush' Trump Promo Volume
Audio Ad-Spend Fraud: Hackers Spoof More Than 500,000 Devices In March
MediaDailyNews - Tuesday, May 7, 2024
Amazon Ads Expands Prime Video Interactive Ad Formats
Why Initial Standard Will Be Two Steps Forward For Out-of-Home
Kinesso Taps Dentsu's Amies-Cull As Global COO
Red, White & Predictions: Why We're Analyzing Them
Meta Seeks Do-Over In Battle With Advertisers Over Inflated Metrics
Inside eBay's Next Generative AI Ad Marketplace
Tech Group Battles Ohio Over Restrictions On Teens' Social Media Use
NBCU Strikes First-Party Data Deal With Instacart
Meat Has Problems -- And Other Impossible Burger Beefs
3.know: Another Canary, Or Just An Anomaly -- Shelly Weighs In On Paramount, Et Al
What Would Happen If We Let AI Vote?
Jack Dorsey Leaves Bluesky
Mulaney Interview Is David Letterman At Height Of His Powers
TikTok Says It Leads Social In Product Discovery, Search
YouTube Music Seen In The Wild With An AI Gemini Extension
MediaDailyNews - Monday, May 6, 2024
Omnicom Shuttering Sparks & Honey, Integrating Into OMNI
Canary In The Coal Mine
Universal's 'The Fall Guy' Comes In Below Expectations At $28.5M
Offshoring America's News Verification
Somebody Had Balls When They Named This Quiz Show
TikTok Unveils New Premium Ad Offerings, Publisher Partners
'Unfrosted,' Unfunnied
Next Steps For Google After NewFronts
Paramount's Short-Term Plan: Does It Need One Before Going Long?
Google Users Battle Company Over Analytics Data
I Am Not Your Friend
TikTok Sparks New Deal With Universal Music Group
Proposed Play Store Injunction Would Harm Android Users, Google Says
MediaDailyNews - Friday, May 3, 2024
Hudson MX Completes Pitches, Sale Expected Soon
Meta Unveils AI-Enabled Creator/Audience/Brand Matching Tool
AI-Centricity: Our 'First Annual' Report
Peloton Meltdown Continues: CEO Out, Another 15% Jobs Cut
Spotify Spotlights Its Digital Video Ad Offerings At Its First NewFronts Event
What A Fan Wants? The End Of 'What A Pro Wants'
Snap Forges Brand-Creator Partnerships With CreatorIQ Integration
Conde Nast Increases Its Video Programming With New Series, Franchises
Their Mother's A Mystery In Tale Of Two Sisters On 'Masterpiece'
Predicting The Future Will Matter More In CTV Ads Than Optimizing In Real Time
Ulta Pivots To Mental Health, Teens
New NBA Deals: Will Disney, WBD Take An Advertising Hit?: Analyst
Kochava And FTC Appear Open To Settling Privacy Battle
Court Won't Revisit Instagram Victory Over Photographers
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