MediaPost Weekend Editions for April 2025
- MediaPost Weekend - Saturday, April 12, 2025
- MRC Rebuts Sensational 'Fraud' Report, Says It Failed To Grasp How Brands Filter Ads Served To Bots
- Targeting AIs And Filtering Invalid Human Traffic
- Google, Meta Could See Retaliatory Tax On Digital Ads In EU
- Nielsen Dominating Upfront Currency, Once Again
- Uncertainty Is Bad For The Ad Business
- There Ain't No Such Thing As A Cheap, High Volume CPM
- In The Industry's 'Currency Fiesta,' Is Attention The Ultimate Common Currency?
- LeBron Is Now A Ken Doll -- Mattel Hopes He'll Boost Barbie, Too
- Amazon Can't Shake FTC Antitrust Charges
- Anti-Musk Sentiment Intensifies During Nationwide Protests
- Judge Rejects Deal To Pause X Corp.-Twitch Battle Until Next Year
- Honey Boo Boo Set To Reveal All On Lifetime
- Disney Takes Biddable Ad Supply Global, Provides Access Via 35 DSPs
- Dentsu Signs EU AI Pact To Promote Responsible AI Practices
- Advertisers Urge GOP To Support Opt-Out Privacy Law
- Havas Returns To Growth In The First Quarter
- Brainlabs Taps GroupM Veteran Impey As Global Chief Commercial Officer
- Teens Ditch Lululemon, Flock to Uggs, E.L.F.
- REI Walks Back Burgum Endorsement, Citing 'Mistake' in Brand Judgment
- BeReal Competes With TikTok, Launches Ads
- JCPenney Goes Incognito In Bold Fashion Rebrand
- Cadillac Expands In-Vehicle Dining Experience
- 2025 NewFronts Agenda Unveiled: Focus On Streaming, Journalism
- One-Word Reaction To The Death Of Jay North: Jeepers
- MediaPost Weekend - Saturday, April 5, 2025
- Following Double-Digit Gains, Ad Growth Decelerates Again In February
- Trump Further Delays TikTok Ban, Walmart Joins Bidding War
- Amazon, OnlyFans Founder Make Late Bids To Acquire TikTok
- Who Ya Gonna Believe, Me Or Your Own Lying Bot?
- Stagwell Creates Chief AI Officer Role, Taps Microsoft's Kahan To Man It
- Where Is Your Voice?
- The Big Un-Short -- For Democracy, That Is
- WPP Acquires InfoSum, Integrates Into GroupM
- CIMM To Assess Economic Impact Of New Ad Currencies
- Retail Winners: Nike, Levi's Nail The Store Experience Across Generations
- Coke Zero Ad Contains Zero Product, Zero Copy
- Horizon Wins $800M Charter/Spectrum Media, VCCP Gets Creative
- Can YouTube Replace TV? Not For Saatva Mattresses
- The Uprising
- Stagwell Reorganizes, Targets $5B In Revenue By 2029
- How The Omnicom-IPG Deal May Impact Your Media Plan
- Meta, TikTok Urge Court To Throw Out Suits Over Teen Safety
