MediaPost Weekend Editions for February 2023
MediaPost Weekend - Saturday, Feb. 25, 2023
Jimmy Carter And The Lost World Of 1970s TV
WPP's Read Says Clients Feeling Better About The Economy
Why Nielsen Is Becoming A Patent Troll
IPG's Mediabrands Wins $1.4 Billion GEICO Media Review
Exchange Data Shows Media Payments Growing Increasingly Late, Especially For Manual Buys
How 'The Jetsons' Predicted The Life We Lead Now
Meta Introduces LLaMA, Large Language Model That Runs On Less Power
Bing Limits Chat Sessions As OpenAI CEO Says AI Needs Work
Microsoft Bing Chat Taps Voice, Goes Mobile And On Skype
Will YouTube's New CEO Bring Web3 Tech Into The Spotlight?
FCC To Vote On Regulations To Curb Text Spam
Industry Groups Urge FTC To Reject Petition To Regulate Ad Tech
El Pollo Loco Taps Omnicom's Organic For AOR Duties
Adidas Downgraded On Credit Risks As Footwear Industry 'Resets'
White House Tackles 'Algorithmic Discrimination'
What Do Google's Canadian News Blackout Tests Mean For The U.S.?
It's Time To Take Our Industry Back -- And Drive Growth
Fox Sets Live Upfront Presentation For May 15
NPR Is Planning To Lay Off 10% Of Its Staff
MediaPost Weekend - Saturday, Feb. 18, 2023
When Some[thing] Shows You [What It Is], Believe [It] The First Time
Microsoft Shares Bing Chat Tech, What Advertisers Can Expect
Microsoft's Chatty Bing Technology Unnerving To Some
Google Has 'Durable Monopoly' In Search, Justice Department Argues
ANA: Cross Media Measurement Enters 'Build Phase,' Operational Next Year
Teens Face Social Media Bans Under Proposed Laws
YouTube CEO Wojcicki Steps Down, Mohan Steps In
Uber Forecasts $1B In Ad Revenue By 2024
Dentsu Group Forms 'Special Committee' To Probe Bid-Rigging Allegations
Brian Monahan's Quest For Another 'Schoolhouse Rock' Moment
Why Video Is The New Go-To For Dating Apps
P&G's Pritchard: It's Not About Media Weight, Tells ANA How To Punch Above It
Meta Opens Next Phase Of Ad Transparency
Today's 'TV Watch' By Stephen Colbert, Sort Of
FTC Commissioner Announces Resignation, Cites 'Abuse Of Power' By Chair
GroupM Unveils 'Channel-Level' Carbon Calculator, Factors All Media In The Mix
Super Bowl LVII Third-Most-Watched TV Show Ever With 113M Viewers: Fox
Not-For-Attribution: Nielsen, That Is
DDB Fresh Revamps As Indie Agency Imminent
It's Tough Being A Former Ad Industry Futurist
Linda Yaccarino Named Chair Of Talent Agency YMU, Will Retain Her NBCU Role
MediaPost Weekend - Saturday, Feb. 11, 2023
Super Bowl Is Still TV's Biggest Show Going Into No. LVII
Fox Sells Out Super Bowl, Peak :30s Go For $7M+
Heineken To Be First SB Advertiser To Tout Non-Alcoholic Beer
What Are The Odds This Bill Will Outlaw TV Gambling Ads?
Stagwell's Assembly Wins T. Rowe Price Media Account
Multicurrency Debate Takes Main Stage At The 'Nerdy Upfront To The Upfronts'
IPG Will Have 'Stronger Back Half,' CEO Tells Analysts
Humans Still Rule, Woz Assures Ad Execs At NBCU's 'Nerd Coachella'
IPG Reports Growth of 7% For Full-Year 2023
Here's Why NBCU's Next New Currency Is Bound To Resonate With You
NBCU Certifies iSpot And VideoAmp As Ad Currencies For Advanced Audience Guarantees
Glimmer Of Hope For TV Awards Shows As Grammy Ratings Rise
YouTube Introduces Cost-Per-Hour Masthead Ahead Of Super Bowl LVII
Omnicom Reports 9.4% Growth For Full-Year 2022
Ad Groups Counter Biden's Call To Limit Online Targeting
Biden To Call For 'Strong Limits' On Targeted Advertising
Ascential Announces Path To Control Mediaocean Rival Hudson MX, Long-Time Exec Named CEO
U.S. Rollout Is Ascential To Ad Net Zero, Er, I Mean Essential
Google Opens Bard Chatbot Test With More Plans For AI In Search
With A Fake Pete Davidson, Manscaped Moves To Facial Hair
'The National Enquirer' Is Being Sold To Joint Venture
Can AI Be Creative?
'Where's Disney?'
MediaPost Weekend - Saturday, Feb. 4, 2023
MRC: We Welcome A JIC, But It Cannot Replace Us
Media Owner Committee To Pitch 'JIC' Progress At NBCU One23
MRC's Ivie: New OOH Measurement Standard Almost Here
ANA/4A's Blast IAB's 'Extremist' Rhetoric
Say What You Want About David Cohen, At Least He Has An Ethos
Report From 4A's: What Does Sea Change In Streaming TV Mean For Agencies?
End Of An Era In Daytime Talk As Dr. Phil Ends Show
The World's Fastest-Growing App Could Care Less, And That Makes Me Sad
OpenAI Launches 'ChatGPT Plus' Subscription Plan
Publicis Reports Strong Organic Growth, Meta Shows Improvement
S4 Capital Teases Full-Year 2022 Results
GoodRx Fined For Allegedly Sharing Consumer Data With Ad Platforms
H-E-B Passes Amazon As Grocery Favorite
With Viewership In The Tank, Grammy Awards Are Back For Another Try
Nike Sues Lululemon (Again)
Amazon, Paramount Advertising Expand Partnership
Finding The Space To Overthink
Nine Months In The Making, GroupM Unveils Its Newest, Biggest Media Agency
Trigger Alert: They're Still Saying 'Colonial' On 'House Hunters'!
National TV Ad Decline Moderates In December, Falls 2%
D2C Sales Continue To Shine For Levi Strauss
ChatGPT To Media Planners: Reduce Ad Spending In A Recession
This Week, ChatGPT Wrote My Column
Netflix: Now At 600,000 'Monthly Active Users' For Its Ad Option
Retail Media Networks: Necessary Cost Of Doing Business, Or Something More?