MediaPost Weekend Editions for October 2023
MediaPost Weekend - Saturday, Oct. 28, 2023
Read On GroupM: 'We Can Do Better'
Dentsu Forms Global Practices Structure, Taps Swayne For Media
Amazon Ad Dollars Top $12B In Third Quarter
Horizon Media Lands In Web3's Biggest Sandbox
'Horror' Of NFTs, Blockchain Are Center Stage On 'Simpsons' H'ween Show
Empower Taps Mindshare's Marshall For Dual President/Chief Growth Officer Role
TV Gears Up To Mark 60th Anniversary Of JFK's Assassination
Firefox To Roll Out Simplified Global Privacy Control
The Joy Of Planning
5 Ways To Fix Today's TV Advertising
Who's Duping Whom?
States Sue Meta Over Social Media Addiction, Children's Privacy
The Trade Desk, Comscore Team On AI-Powered Political Audience Targeting
The MRC Vs. The JIC
Analyst Brian Wieser Forecasts TV Ad Inventory Will Drop 24% By 2027
What Happens When You Combine Cuebiq Data With VideoAmp?
Nielsen Delays Sunsetting C3 And C7 Data Another Year
X Sees Massive Decline In Users, Advertisers Under Musk's Ownership
Tucker Carlson's Media Company Signs 1st Ad Deal
A Free Market Solution To A Weapon Of Mass Destruction
U.S. Ad Market Posts Third Consecutive Gain In September, Albeit Marginally
MediaPost Weekend - Saturday, Oct. 14, 2023
Is AI Just A Bunch Of Hype?
Microsoft Closes $69B Acquisition Of Activision Blizzard
The X-Rated Economics Of Elon Musk's Info War
Ad Industry Needs To Raise Its Voice In Support Of Israel
Brands, Ad Platforms, Technology Companies Stand With Israel
An Unseen Picture Worth More Than A Thousand Words
X Corp. Seeks Injunction Against California Content Moderation Law
Musk Claims He's Jew-ish, Pitches Market-Based Hate Speech Ad Buys
Beware Of TV Shows Billed As 'Social Experiments'
The Long Plan: A Conversation With Retired P&G Media Chief Gerry D'Angelo
GroupM Betas Walmart Retail Media Certification Program
Dentsu Unveils Bespoke Allocation System Tied To VideoAmp Currency, Has Deals With 7 TV Suppliers
Publicis Beats Q3 Expectations, Upgrades Outlook
UM's New Media Commerce Lab And The Marva-Lous Mrs. Sealy
Toyota Named NFL's Official Automotive Partner
Google Rolls Out 'Demand Gen' Campaign Type
The Good News, Bad News For Planners & Buyers
Google Introduces Ad-Measurement Tool, Privacy Sandbox Forces Change
Without Scripted Shows, Fall Season Is Network Twilight Zone
New Broadcast TV Series Are Very Broadcasty
FCC Proposal Would Require Rebates For Channel Blackouts
FTC Links Social Media Scams To Targeted Ads
California Governor Signs Delete Act
MediaPost Weekend - Saturday, Oct. 7, 2023
Record Discounting, 'Pay Later' To Drive Holiday Gains
PMG Acquires Camelot: Gains 160 'Camelotians,' Client Roster Too
FTC Should Crack Down On Attempts To Squelch Bad Reviews, States Argue
MediaLink, Hyve Group Reportedly Bid To Acquire The Cannes Lions
Tech Lab Releases 'Identity Solutions Guidance' For Public Comment
How Does TV Promote Halloween? Let Me Count The Ways
ANA/Bloomberg Team On A Guide To AI, A Manual One
It's Not The Time To Give In To Totalitarianism
'Simpsons' Premiere Was Timely Allegory Of Unchecked Power
WPP, Shopify Unveil Global Partnership
Disney: NHL TV Season 'Nearly Sold Out'
It's Oct. 3, 2023, Do You Know Where Your Children Are?
Ad Groups Launch New Push For Federal Privacy Law
Acing The TikTok Smell Test
Microsoft's Nadella Calls Google's Search Testimony 'Bogus'
Entropy Planning
How Walmart Is Adding Generative AI To Shopping Tech
Twitter/X Share Of Ad Spending Declines Nearly 60% Under Musk
X Testing 3 Premium Subscription Tiers
BMW Awards Critical Mass Its $150 Million Americas Media Assignment
Is Heinz's Ketchup Pasta Sauce 'Ridiculously' Right Or Wrong?