MediaPost Weekend Editions for July 2021
- MediaPost Weekend - Saturday, July 31, 2021
- New Bill Would Ban Behavioral Targeting Of Minors
- Facebook To Prohibit Companies From Serving Behaviorally Targeted Ads To Minors
- CARU Updates Kids' Ad Guidelines To Address Growth Of Online Platforms, New Immersive Media
- FTC's Slaughter Suggests Agency Will Scrutinize Behavioral Advertising
- Ad Industry Urges California To Retract 'Global Privacy Control' Mandate
- At Olympics, Competitions Out-Rate The Opening Ceremonies
- Olympics Opening Broadcast Ratings Lowest In 33 Years
- 3 Days Of Olympics Earns $135 Million In National Ad Spend, Impressions Higher
- NBCU Has An Olympics Makegood Ad Problem: Is Digital/Streaming The Answer?
- Delta Variant Causing More Hollywood Production Disruption
- Report: Time To Abandon 'Business Case' For Diversity
- The 3 Things You Should Know About The Metaverse
- What's Missing From TV News? That Guy Who Used To Be President
- Where's The Beef? Steak-umm Asks Americans To 'Meat' Each Other Halfway
- 2021 U.S., Worldwide Consensus Jumps On Zenith Ad Revisions
- A Hybrid Work Approach To Creativity
- Global Streaming Time For Olympics Opening Up 279% Vs. 2018
- Principles Vs. Principals: How Digital Platforms Have Shifted Liability
- MediaPost Names Best In Auto Marketing For 2020
- MDC Partners Shareholders Vote 'Yes' To A Merger With Stagwell
- Virtual Cannes Lions Remains Resilient, 'Benchmarking' Revenues Exceed 2019's
- Have More Than An Hour To Spare? Try Reading Some Platform Boilerplate
- Madison Avenue Media Vet Kris Magel Joins Samba TV
- MediaPost Weekend - Saturday, July 24, 2021
- NBA Finals Lose Ground Over 2-Year Period, While Streaming Rises
- 10 Marketing Insights Gleaned From The Olympics
- NBCU Incorporates ANA/4A's Ad-ID, Calls It A New Standard
- NBCU Names Merkle's John Lee Chief Data Officer
- VAB Asks MRC To Pull Nielsen Accreditation
- GroupM Unfriends Facebook Review
- Nick Brien Joins Amobee As CEO
- Twitter Begins 'Brand Safety' With MRC: Audits On Measurement, Viewability, SIVT To Follow
- Google Ads: 3 Strikes And You're Out
- Billionaire Space Jam: The Hip-Hooray And Ballyhoo
- Visa Gets A Brand Makeover, New Positioning With 'Meet Visa' Campaign
- Total TV Ad Spend Will Hit $130+B In 2030
- The Darwin Media Awards: And The 'Winners' Are....
- Taboola To Acquire Connexity For $800 Million
- Omnicom Returns To Growth In The Second Quarter
- Comcast, ViacomCBS Chiefs Have Discussed International Streaming Venture: Report
- Summer Prime-Time Broadcast TV Sees Ratings Tumble Just 5% So Far
- Ford's VanDyke Named Automotive Marketer Of The Year
- Amid Heightened Antitrust Scrutiny, Ad Execs Say Big Media Consolidation Is Good, Not Bad
- U.S. Ad Economy Continues Expansion In June, But Begins To Moderate
- Omnicom's Wren Re-ups For Another 3 Years
- MediaPost Weekend - Saturday, July 17, 2021
- Dentsu Revises Forecast, Ad Consensus Upgraded Dramatically
- In Olympic Push, Etsy Gets Earnest While Nike Turns Silly
- Kantar Projects Record U.S. TV Ad Sales For Tokyo Summer Games, 20% Higher Than 2018
- Toyota Halts Donations To Insurrectionist Lawmakers
- The Most Valuable Name In News: MSNBC, Not Fox
- Discovery, YouTube Ink European On-Demand Content, Ad Partnership For Tokyo Olympics
- TV Upfront Ads: 20% Gains In Broadcast CPMs, But Volume Down 13% From 2019
- Mediaocean Acquiring Flashtalking, Preps For IPO
- Macy's Helps Kids Shake The Dust Off
- VaynerX Enters NFT Space, Brings Bud Along As First Client
- How Can TV Companies Win In Ecommerce-Centric World?
- Publicis Acquires Retail Media Platform, Integrates With Epsilon
- Netflix Plans Push Into Video Games
- FTC Chair Shouldn't Participate In Antitrust Case, Facebook Argues
- AccuWeather Founder On 'Times' Fox Weather Story: What About Us?
- Everybody Will Talk About Fox Weather, But Nobody Will Do Anything About It
- The Potential Woes Of Working From Home
- Doughnut Domination: America's Sweet Obsession Continues
- FTC Opens Probe Of Amazon's Proposed MGM Buy: Report
- Why I'm Rubbing, Not Wringing, My Hands Over The Demise Of Cookies
- Why Glossier Is Opening More Stores
- Contextual Ad Provider GumGum Granted MRC Accreditation For Brand Safety At The Content-Level
- New Yelp Ad Option Lets National Brands Market On Web Sites
- IAB Tech Lab Taps Nexstar's Katsur As CEO
- MediaPost Weekend - Saturday, July 10, 2021
- Dentsu Creates Global Chief Product Officer Role For Media, Taps Doug Ray To Fill It
- Agency Review Activity Spikes After Quiet 2020
- Publicis Media Launches Effort To Boost Ethnically Diverse Suppliers
- Athletes Make Us Rethink Sports Sponsorship
- Colorado Governor Signs Privacy Law Giving Consumers Right To Reject Ad Targeting
- Who Wins When CTV Ad Spend Hits $100B In 2030?
- TikTok Goes After LinkedIn Job Search Market
- CW Imports A Deadpan Comedy About The Undead
- YouTube Recommendation Algorithm Violates Its Own Policies, Research Finds
- Starcom Claims Ad Industry Milestone: First To Develop Automated Media Booking Bot
- Trump Sues Social Platforms For 'Censoring' Him
- 'Animal Kingdom's' Sons Of Anarchy Carry On Without Mom
- Movie Business Expects U.S. Box-Office Recovery
- Getting Bitch-Slapped By The Invisible Hand
- Facebook, Twitter, Google Threaten To Leave Hong Kong Over Proposed Data Laws
- Biden Urges FCC To Restore Net Neutrality, FTC To Regulate 'Surveillance Practices'
- New Tech Patent Expands Digital-First Advertisers' Ability To Buy Television Inventory
- New 'Gossip Girl' Manages To Insult Everyone In Sight
- Facebook Ad Products Chief: Context Will Be More Of Our King
- VaynerMedia Appoints First Chief Innovation Officer
- Ford Hires Amazon Exec As First Chief Privacy Officer
- Jeff Green's Moment Of Zen
- 'Talk About It' Campaign Addresses COVID Stress On Women
- News Corp. Gives Up on Knewz, Closes News Aggregator
- 'Vax That Thang Up' Campaign Urges Younger Black Americans To Get Vaccinated
- MediaPost Weekend - Saturday, July 3, 2021
- On The Fourth, U.S.A. Is Still 'Paradise' For Some
- Few CPG, QSR Brands Lighting Up For Independence Day
- July 4 Ad Trends: Pools In, Fireworks Out
- Spark Foundry Leans Into Summer Heatwave, Places Temperature-Triggered Ads For Jack Daniels
- R/GA Exploits Calming Nature Videos To, Well, Save Nature
- Bloomberg Teams With Volta For Digital Place-Based Pollution Scores, Updated Daily
- FCB Health and McCann Health Realigned Under IPG Health
- Supreme Court Strikes Down California Disclosure Requirement Opposed By ANA
- FLoC Blockers
- Marveling At Marv Albert As He Nears Retirement
- Sen. Warren Urges Investigation Into Google's Alleged Ad Manipulation Via 'Project Bernanke'
- Facebook Sues Over $36 Million Ad-Fraud Scheme, Targeted Agency Employees
- Supreme Court To Intervene In Battle Over Digital Billboards
- Analysts: CTV Ad Spending To Hit $21 Billion This Year, $100 Billion By 2030
- ViacomCBS Finishes Upfront At 'Historic Pricing'
- WarnerMedia Finishes 'Most Successful' Upfront Ever
- CTV Upfront TV Spend To Hit $4.5 Billion, Up 50% YOY
- Why Our Brains Struggle With The Threat Of Data Privacy
- ARF Teams With Vendors To Launch Device Sharing Study, Will Apply To MRC To Accredit It
- ARF Syndicated Study Is A First, And According To Research Chief, May Not Be Its Last
- 10 Lessons From Judging Cannes 2021 Creative Strategy Category
- Why COVID Was The Real 'Disruption' Winner Of The Lions Festival
- Giving Up The Snark
- IAS CEO Rings Nasdaq Closing Bell On First Trading Day
- Taboola Starts Trading On Nasdaq
