MediaPost Agency Daily Editions for October 2024
- MediaPost Agency Daily - Thursday, Oct. 31, 2024
- Trump's Ad Aimed At Jewish 'Bubbies': Is It A Shonda?
- Kimberly-Clark Reviewing Global Media, Creative Assignments
- Cheers! Moosylvania Debuts An IPA To Celebrate 21 Years
- Water World: Culligan Taps Highdive, Zeno Group To Create Global Platform
- Nearly Half Of Consumers Are Interested In Shopping After They Die
- Havas Growth Outlook Is Flat (maybe) For 2024, 2%+ For 2025
- Frankenbrands: 4 Monstrous Mishaps To Avoid In Building Brand Identity
- Agencies: Build Your Social Media From Scratch To 32 Million Views In 6 Months
- Archer Selects Batterton As Chief Creative Officer
- M&M's, Hershey, Kinder Biggest Halloween Ad Spenders
- United Airlines Explains Its Alternate Super Bowl Route
- Halloween Hysteria: Consumers More Engaged With The Holiday This Year
- MediaPost Agency Daily - Wednesday, Oct. 30, 2024
- Publicis Media Lets Go Of 100+ U.S. Staff Over RTO Compliance
- GroupM Exceeds 2024-25 Women's Sports Ad-Spending Goal By More Than 15%
- TMA Finds Millennials, Gen X, Drive Cultural Resonance For Spirits Brands
- BlueTriton Launches World Series Campaign
- Oxford Road, Veritone One Merge, Up Value For Advertisers
- Los York Taps McKenna For Design, Motion Work
- Amica, Boston Celtics Push Commitment To New England
- Hanson Dodge Adds 2 B2B Accounts
- This Programmatic Agency Director Enjoys the Fall
- Google Q3 Ad Spend Rose 11%, Led By Gains In Search, YouTube
- Gen Z Pulls Back From Social Media Amid Mental-Health Concerns
- MediaPost Agency Daily - Tuesday, Oct. 29, 2024
- Walmart Sidesteps Mushy Cliches In Holiday Spot
- Total Mediaplus Wins Global Account For Tony Chocolonely
- Zalando Taps Crossmedia For Global Media Duties
- Adam&EveDDB Wins Global AOR For Columbia Sportswear Company
- Vanessa Carlton Highlights Struggle For Reproductive Rights
- AT&T Supports 'Soccer' Fandom
- Playing ARound: Princess Cruises, Uber Eats Launch AR Activations At SoFi Stadium
- Zaxbys Touts Repackaging In First Ads From Goodby Silverstein
- Volvo Marketing Head Resigns
- T-Mobile, Sheryl Crow 'Rallying For Hurricane Relief' During World Series
- MediaPost Agency Daily - Monday, Oct. 28, 2024
- Mediahub Wins Little Caesars' $195 Million Media Account
- Harris Poll: Future + Economy + Election = Too Much Stress
- Minnesota Timberwolves Transform 'Nice' Into Hard-Core Athleticism
- Ogilvy New York Names Canning, Spruce ECDs
- Picking An Agency Partner: How Marketers Can Focus On Real Results
- Freedom Forum, Ludwig+ Promote First Amendment
- Dentsu Names New Tag Americas And Canada Leaders
- LeoVegas Group Media Awarded OMD UK
- Columbia Sportswear Hires New Marketing Head And Adam&EveDDB
- Goldfish Changes Name Temporarily To Chilean Sea Bass Crackers
- Political Advertising Is Terrible In Both Content And Volume - Why?
- MediaPost Agency Daily - Friday, Oct. 25, 2024
- Havas Q3 Organic Revenue Falls 2.3%
- 50,000feet Acquires Long Dash, Enlarges Brand Consultancy Options
- Cramer-Krasselt Wins Media, Social Duties For MOD Pizza
- Fusion92 Recruits Brand Vet Aldrich As Chief Client Officer
- How Brands Are Grappling With Gen Z's Expectations Surrounding the 2024 US Election
- Call For Entries: Agency Of The Year Awards
- Singapore Tourism Board Highlights Culinary Delights
- CIMM Report Reveals An Elephant In The Panel Measurement Room
- How To Avoid The 7 'Deadly Sins' Of Emotionless Advertising
- Standing With Ukraine And Israel
- MediaPost Agency Daily - Thursday, Oct. 24, 2024
- Burberry Gets Into The Trenches And Wins
- IPG Mediabrands Wins Amgen U.S. Media Review
- U.S. Navy Dives Into Special Ops Campaign, Targets Top Athletes
- McDonald's Recruits 'Boat' Actors To Tout Chicken Big Mac
- Glow Selects Musante As Executive Creative Director
- VML Launches New Brand Design Unit
- Amazon Ads Spend Growth Continues As Google, Others Slow
- P&G's Pritchard: 'Understand Who You Serve'
- CPG Brand Haleon Leads Best Ad Inclusion Rankings, Aims To Improve Even Further
- Brands: Teach America To Sing In Perfect Harmony
- MediaPost Agency Daily - Wednesday, Oct. 23, 2024
- Slight Gain For WPP In Q3 As China Weighs Down Results
- IPG Making Progress With Huge, R/GA Divestitures
- Better Homes and Gardens Real Estate Sells Concierge-Level Service
- Soulies Takes Reins As Greenhaus Chief Media Officer
- The Shipyard Taps Scotts Miracle-Gro Veteran For Managing Partner Role
- The Macallan Celebrates 200-Year Anniversary With New Single Malts, Global OOH
- Pavone Names Jeremy Freeman Media Director
- McConaughey's Pantalones Tequila Introduces The Wiggler
- Dark Traffic Monetization For Publishers Rises Under Google Partner Program
- Agency/Media Coms Vet Benarroch Joins NYSE
- Oxford Road And Veritone One Unite to Form Podcast Group
- Lexus Partners With Universal Pictures For 'Wicked' Campaign
- MediaPost Agency Daily - Tuesday, Oct. 22, 2024
- Angels With Broken Wings? Victoria's Secret Brings Back Big Show
- IPG Reports Flat Q3 Organic Revenue, Takes $232M Impairment Charge
- 'Media' Takes Center Stage In IPG Q3 Earnings Call
- Tombras Flies Spirit's New Campaign With Frankie Muniz
- WPP Wins Starbucks U.S. Creative Account
- Ad Addresses How Trump's Misogyny Impacts Girls
- Merkle Wins Data, Technology Remit From Amica Mutual Insurance
- Team One Offers Free AI Image Detection Tool
- Social Media Immerses Teens In Conspiracy Theories, Falsehoods
- Arizona Reframes Image In 2025 Campaign
- The Future Of AI: Custom Collaborations Could Begin As Early As Next Year
- Ad Gamesmanship: Advertisers Are Moving Dollars Into This Growing Category
- MediaPost Agency Daily - Monday, Oct. 21, 2024
- AI, Deepfake Techniques Let Fentanyl Victims Tell Their Stories
- California Pizza Kitchen Names 4 Agencies To Bolster Brand Growth
- 'Wait' For It: De Beers, Signet Celebrate Engagements
- Damman Joins Petermayer As Chief Creative Officer
- Brands Get In the Spirit Of Halloween Season
- How the WNBA Can Build a More Powerful Brand
- Attention Metrics: The Elusive Brand And Performance Connector
- Infiniti Partners With Jon Batiste
- The Buying Of The President 2024
- MediaPost Agency Daily - Friday, Oct. 18, 2024
- Blondie's Back In 'Remastered' Campaign For Gucci
- AKQA Founder And CEO Ajaz Ahmed Steps Down After 30 Years
- IPG Unveils Interact Operating System
- Rivian Offers Car Costumes, David Hasselhoff For Halloween
- TruGreen Selects VML For Creative, Social Duties
- Haute, Fluid Branding Merge, Create New Agency: Branding Revolution
- Mother NY Beefs Up Creative Team, Names Rowett Managing Director
- Vivendi Shareholders To Vote On Company Split In December
- Jif Canada Turns 1,300 Peanuts Into Text Challenge
- Do You Know What Your CTV Ad Partners Include In The 'CTV' They Sell You?
