MediaPost Agency Daily Editions for April 2025
- MediaPost Agency Daily - Wednesday, April 16, 2025
- Omnicom Grows In Q1, Alters Full-Year Outlook
- Cats Go Wild For Dreamies Treats
- McGarrah Jessee Taps Urciuoli As First CTO
- AXA Recognizes Domestic Violence In New Policy Campaign
- Vivo Launches Campaign Addressing Smart Phone Addiction
- The Biggest Mistake in Marketing? Treating Symptoms Instead of Causes
- OpenAP Unveils Standardized 'Converged' Streaming Identity Solution
- Pharma's Still Exempt, But J&J Forecasts $400M In 2025 Tariff Costs
- Mini Gets Cheeky For New York Auto Show
- Time Spent With Media Reaches 'Saturation,' Declines First Time Since Great Recession
- MediaPost Agency Daily - Tuesday, April 15, 2025
- Publicis Starts Year With Strong Q1
- Radford Joins JKR As Executive Creative Director
- Winn-Dixie Parent Taps Net Conversion As Media AOR
- Supernova Wins Ramona's Social-Media Account
- Masterlock Rebrands, Unveils First National Campaign In Decades
- Ford's 'From America' Effort Drives Business
- Advertising Starts Linking AI Agents With Platforms, Models
- In Masters Win, Nike Honors McIlroy With Pitch-Perfect Spot
- Jersey Mike's Subs' 'Day of Giving' Raises $30M For Charity
- MediaPost Agency Daily - Monday, April 14, 2025
- Horizon's Night Market Taps Publicis' Colon As Commerce Media Chief
- Brainlabs Taps GroupM Veteran Impey As Global Chief Commercial Officer
- Olaplex Style: 'Defy' Expectations
- Paramount+ Highlights Content Via Movie-TV Mashups
- Marketing Agency BMF Sets Up Shop In Hong Kong, Plans APAC Expansion
- mFuse Bolsters Creative With Higgs As ECD
- Eat Up: 72andSunny Launches 'Meals Good' For Panera
- Big W Names 72andSunny Creative Partner
- Ford's 'From America' Effort Drives Business
- Reddit Fosters Campaign Collaboration Between Brands, Agencies
- MediaPost Agency Daily - Friday, April 11, 2025
- Media Agency MissionOne Acquires SEO Agency Growth Skills
- Havas Returns To Growth In The First Quarter
- Callen Builds On Success With 2 Executive Hires
- Guinness Has 'Lovely' Time Celebrating U.S. Communities
- Domino's Retains WorkInProgress Through 2027
- Game Face: TheLinkU Selects DSHPL As Social AOR
- Brandtech Collaborates With Google AI, Eyes Text-To-Video
- REI Walks Back Burgum Endorsement, Citing 'Mistake' in Brand Judgment
- Adobe's AI Agentic Vision For Creators
- Uncertainty Is Bad For The Ad Business
- Data's Identity Crisis: How Ad Tech Lost The Plot
- MediaPost Agency Daily - Thursday, April 10, 2025
- After Merging With Hero, Huge Will Be Go-To-Market Brand
- Transmission Shakes Up B2B Marketing With Brand Storytelling
- Star Hill's Brand Design Evokes Land, Sustainability
- IPG Creates AI Commerce Role, Taps Ateria Co-Founder Sarig To Lead It
- CarMax Taps 72andSunny For Creative AOR Duties
- Innocean USA Wins Creative AOR Duties For El Pollo Loco
- Kobayashi Heads Strategy For M+C Saatchi Group UK
- Beyonce's Cecred Offers 'A Deeper Understanding Of Hair'
- Gen Z Is Redefining Financial Success, And Brands Need To Catch Up: Dentsu
- What Yodel Does For Mobile, Why NP Digital Acquired It
- Adobe's AI Agentic Vision For Creators
- Will You Steer Your Kids Toward A Job In Media?
- MediaPost Agency Daily - Wednesday, April 9, 2025
- Dentsu Signs EU AI Pact To Promote Responsible AI Practices
- Cox Breaks 'Succession' Character To Savor Malibu Downtime
- FCB Partner New Honor Society Adds 2 Executives To Oversee Strategy, Creative
- Smartsheet Highlights Customer Achievements In New Ads
- Poll Finds Alarming Rise In Bad Behavior At The Office
- 'Flamin' Hot Preparation H' Is 'Brand Spoof Brilliance'
- Cramer-Krasselt Wins Instant Pot Creative-Media AOR
- Tourism New Zealand Invites Visitors To New Destinations...In 'Minecraft'
- Healthcare Brands Gain Support From CMI Media, Microsoft Advertising Partnership
- Mercedes-Benz Goes All-Out For Masters
- MediaPost Agency Daily - Tuesday, April 8, 2025
- Sam's Club Appoints Publicis Groupe 'Intergrated Agency Of Record'
- PMG Enlarges UK Presence, Focuses On EMEA Growth
- Acadia Acquires Amazon Accelerator Crush
- H&R Block Warns Gig Workers: You Are Now A Small Business
- VML Promotes Geheb To CEO Of Its Enterprise Solutions Division
- TLC Alerts Parents To 'Classroom' Dangers
- Most Americans Can Spot AI-Generated Images, But Some Still Struggle
- Google Uses AI To Detect Fraud, Advances Multimodal Search
- GAI Gets Hot, But Hallucinations Cooling Adoption
- Billy Idol, Gwen Stefani, Paul Stanley Featured In Workday Ads For AI Agents
- MediaPost Agency Daily - Monday, April 7, 2025
- CIF Cleaner Scrubs Potty Mouths In New Campaign
- A Dog's Life: Betty Debuts 'Dogspeak' For Heckova!
- M+C Saatchi S+E Fills NA Leadership Gap After Defections
- Grapes Of Wrath: 'Nature' Powers Juggernaut Wines Spots
- Are Stagwell's Five-Year Financial Targets Overly Optimistic?
- DePasquale Joins CBX As Senior Strategy Director
- EV Charging Brand Ionna Plays Up Nostalgia
- Anti-Musk Sentiment Intensifies During Nationwide Protests
- Coke Zero Ad Contains Zero Product, Zero Copy
- Trump Further Delays TikTok Ban, Walmart Joins Bidding War
- Who Ya Gonna Believe, Me Or Your Own Lying Bot?
- MediaPost Agency Daily - Friday, April 4, 2025
- Assembly Wins Hyatt's Consolidated Global Media AOR
- WPP Acquires InfoSum, Integrates Into GroupM
- How The Omnicom-IPG Deal May Impact Your Media Plan
- Stetter Heads Creative For Saylor
- Filip Launches International Waters, Touts 'Chartered Creativity'
- LinkedIn Shifts Global Account To Publicis Media
- Branded Meats Marketer Buddig Consolidates Media, Creative At Havas
- MediaPost Agency Daily - Thursday, April 3, 2025
- Stagwell Reorganizes, Targets $5B In Revenue By 2029
- Gut Names Pierre Global Chief Intelligence Officer
- Mekansim Expands To Canada, Merges With Camp Jefferson, Jungle
- Kona Big Wave Captures 'Aloha' Moment
- Common Interest Acquires 51% Stake In Agency Amplify
- Oatly Rebrands Creamers As Fancy Indulgence
- Finance of America Selects David&Goliath As Creative AOR
- Snapchat Attracts Smaller Agencies With Partner Program Expansion
- Skai Unveils AI Agent For Commerce Media
