- Real-Time Daily - Monday, Aug. 11, 2014
- Exchanging The 'Ad Exchange' For Something More Avant-Garde
- Viewability Drives Awareness, Recall, Intent, TubeMogul Study Shows
- WPP Rolling Out 'Flexible' Alternative To Xaxis
- In Programmatic, Bigger Is NOT Better
- University Of Akron, V12 Launch On-Campus Ad Platform
- Big Data Startup Adatao Nabs $13M
- The 80/20 Advertising Economy
- Horizon Media Signs On To Standard Media Index
- Groupon, Snapchat Partner for Real-Time Deals
- DMA Says Big Data Doesn't Require Legislation
- Real-Time Daily - Friday, Aug. 8, 2014
- Ad Tech M&A And The Loss Of Neutrality: Real-Time With Adroit's Spivack
- Marketing Tech Firm Nami Launches Media-Buying Division
- BloomReach Powers Data Across Media, Devices To Personalize Web Site Content
- Unruly Adds Nielsen OCR To Social Video Ad Platform
- Rebuilding The Rhine: Rethinking The Channelization Of Advertising
- Kasha Cacy Is UM's New U.S. President
- BuzzFeed President Coleman On Programmatic Ads
- Starcom, VivaKi, Carat Execs Weigh In On Programmatic TV
- Real-Time Daily - Thursday, Aug. 7, 2014
- Industry Reacts To Rocket Fuel's Acquisition Of [x+1]
- AOL Q2 Earnings: Ad Tech, Programmatic Still At Forefront
- Q&A: Grapeshot Builds US Team, Appoints Stark As SVP Of Product Marketing
- Rubicon Names 2 International MDs: Zanatta In LatAm & Brown In UK
- McNutt Crosses Over: Ex-Drawbridge Exec Named CMO Of Adaptive Media
- BuzzFeed Taps Coleman As President
- Hackers Winning The Battle Against Malware, Viruses
- Beacons: Closing the Gap on Proximity Marketing
- Measuring Mobile Engagement To Create Performance Metrics For Terrestrial Radio
- Bizo, Evolve, Thrillist: Why Publishing Businesses Are Not Dead
- Real-Time Daily - Wednesday, Aug. 6, 2014
- Up Close With Digital Ad Fraud
- Rocket Fuel Powers Up With [x+1], Buys DSP/DMP Hybrid For Roughly $230M
- Content Can't Be King Without Context
- NinthDecimal Launches Mobile Programmatic Offering For Audience Targeting
- Hyperbabble Of The Day
- Mobile SSP Smaato Raises $25 Million
- The Fantasy About Growing A Sport In The U.S.
- ChoiceStream Launches Real-Time Analytics Hub
- Mobile Deals for Those Who Want Them
- AOL Earnings: Keep An Eye On Programmatic Numbers
- Domino's Goes Real-Time With X-Factor
- Real-Time Daily - Tuesday, Aug. 5, 2014
- Agencies Building Their Own Tech Stacks
- Verve Launches 'Programmatic Direct' Platform For Location-Based Mobile Ads
- TripleLift's Berry Works To Scale Native Advertising Through RTB
- MRC To Up Fraud Filtration Standards
- Automation Needed To 'Intelligently' Interpret Big Data
- Tim Castree To Exit MediaVest USA COO Post
- Hyperbabble Of The Day
- Social Media Ups TV Awareness
- Why Are Brands Reviewing Agencies?
- GameStop Turning on In-Aisle Beacons
- Attack The Opportunity In Advertising
- Real-Time Daily - Monday, Aug. 4, 2014
- The Intersection Of Audience-Buying And Content
- Taboola Breaks Taboo On 'Programmatic Native,' Acquires Perfect Market
- How To Sell Programmatic To The C-Suite
- MediaMath Expands Into Australia
- Make Better Use Of Your Data
- Silicon Valley Bank Gives Altitude Digital $7M Credit Facility
- Sharknado 2 By Tweets Or Viewers: Who Wins, And What's The Value?
- Mobile Infrastructure the Future for Physical Stores
- BI Intelligence Projects $18.2 Billion Spent On RTB In 2018
- Real-Time Daily - Friday, Aug. 1, 2014
- GroupM's Move Toward Transparency
- RTL Group Spends $144M For Majority Stake In Programmatic Video Ad Platform SpotXchange
- Data First, Technology Second, People Third?
- RTL Teams Up with SpotXChange, Eyeing Opportunities Worldwide
- Kantar Media Launches SRDS Programmatic Offering
- Video Strategies Shift From 'Go Viral' To 'Go Programmatic'
- World Cup Winners Scored With Real-Time Relevance
- Consumers Agree To Mobile Location Tracking For Specific Reasons
- MediaMath Adds 2 To NA Exec Team
- RockYou Raises $10M, Will Invest In Programmatic Video
- Epsilon Taps Movable Ink For Email Tech
- Real-Time Daily - Thursday, July 31, 2014
- Twitter Making Mo' Money From Mobile, MoPub
- GroupM Elevates Role Of Data: Names Goldhersz CDO, Shuffles MediaCom
- Beacons, Beacons, Everywhere Beacons
- Medialets Now Lets Media Buyers Attribute Mobile Conversions
- 3 Emerging Best Practices For Finding Your Audience
- Rubicon Stock Up 25% After Strong Q2 Earnings Report
- Meet Purple Cloud Messaging Technology To Bridge Search, Physical Stores
- Audience Targeting Firm Dstillery Raises $24M
- China's Pending Digital Transformation
- Ad Exec Suhaila Suhimi Hobba Joins AOL Agency Development Team
- Palantir Buys Poptip, Ups Brand Data Capacity
- Yahoo Launches Upgraded Yahoo Finance App
- Subway Leverages Fogle Cameo In 'Sharknado 2'
- Advertisers Advised On Data Rights With Trading Desks
- Real-Time Daily - Wednesday, July 30, 2014
- It's The Golden Age Of Audience Data, Stupid
- Now Madison Avenue's Traders Can Trade Wall Street's, Data Makes Financial Pros A Biddable Commodity
- GroupM And The (Not-So) Hidden Power Of Scale In Open RTB
- Over 98% Of Online Publishers Taking 'Data-Driven, Programmatic' Approach To Audience Building
- Marketers Need More Programmatic Expertise
- Retargeting On Facebook: Mobile Gives More Bang For The Buck
- Twitter On Solid Ground To Continue Growth After World Cup
- Future Of Advertising: Report Finds 22% Of Marketers Believe All Online Ads Will Be Native
- LA Ad Tech Mixes It Up With OMMA LA
- UK-based Admedo Raises $2M
- Dunkin' In Multi-Element 'Shark Week' Partnership
- Advertisers Advised On Data Rights With Trading Desks
- Real-Time Daily - Tuesday, July 29, 2014
- Shaping The Programmatic Marketplace (With The Lights Off)
- Havas Inks Deal With AOL To Use New Programmatic Platform
- Three Phases Of Development For Premium Programmatic: Software, Data, Platform
- The Trade Desk Expands In Asia, Opens Shops In Japan & Korea
- Digital Ad Revenues Rather Than Paywall Will Drive Digital Growth For Trinity Mirror
- Lord & Taylor, Hudson's Bay Go Big on Beacons
- dmg Appoints Leon As CTO
- Horizon Media Rolls Out Programmatic Divison 'HX'
- Heineken Enlists Fred Armisen