Search & Performance Marketing Daily Editions for September 2014
Search & Performance Marketing Daily - Tuesday, Sept. 16, 2014
The Psychological Makeup of Women You Target With Search Ads, Organic Listings
Orabrush Becomes YouTube Marketing Machine For Katherine Heigl's JustOne
Target The Mobile Shopper With Clean, Consistent, Focused Approaches
California Issues Driverless Car Permits To Google, Mercedes-Benz, Volkswagen
Google Reports Government Data Requests Rising
Holiday Strategies: Optimize Black Friday Sales To Stay Firmly In The Black
How To Know Content Works
Researchers Reveal Weakness in LinkedIn's Email Import Tool
Amazon's Twitch, Disney, iHeartRadio Land On Google Chromecast
Online Video: Get Best Outcomes With Balance Of Broad/Narrow Targeting
IAB Unveils Anti-Fraud Effort, Forms Working Group
More Online Means More Offline, At Least With Cars
Microsoft Upgrades RTB Exchange, Adds Mobile, Windows 8 Inventory
My Car Won't Talk To Me
Google Hit With Second Lawsuit Over 'Innocence Of Muslims'
Using Big Data To Get Ahead Of The Game-And To Win
Kenshoo Buys Adquant To Boost Social, Mobile Ad Tools
Sizing Up RTB's Value For Large And Small Businesses
Search & Performance Marketing Daily - Monday, Sept. 15, 2014
Microsoft Creates Bing App-Linking Team, Looks To Boost Location Targeting, Ad Scheduling
Your Daily Search Tips To Personalize Emails
Google Initially Rolls Out $105 Smartphone In India
Extreme Reach Introduces A Dashboard For Cross-Platform Ad Campaigns
Flipboard Launches Video Advertising
Judge Sides With Google In Domain Name Dispute
Varick Enters 'Programmatic Native' Space, Partners With 3 Native Ad Companies
Programmatic Now 60% Of Brand Video Spending, Study Finds
Digital Ad Spend Will Surpass TV By 2017
Al Jazeera Debuts AJ+ App
An Introduction To Google's Algorithm Updates
Google Debuts Budget-Priced Android One Phones In India
Facebook At Odds With LGBT Community Over Real Usernames
Commerce Challenged by Multiple Channels
Taking Programmatic In-House Is A Hobson's Choice - At Least For Now
The New Way To Connect With Boomers: Inbound Marketing
Changing With The Times At Microsoft
Search & Performance Marketing Daily - Friday, Sept. 12, 2014
Debunking Brand Loyalty Myths
Google Acquires Polar, Mobile Opinion Technology, For Google+
Maybe This Whole Online Advertising Thing Just Isn't Working Out
Google Gives Early-Stage Startups Cloud Credit
Mom's 'Backup Brain' - Why Smartphones Are Smart Media
Google Sued For Removing SocialZoid From PlayStore
Apple Hits Sour Note With Direct Marketing Ploy
Marketing That's (Just) Missing The Mark With Millennials
SEO: Think Topics Rather Than Keywords
Programmatic Cross-Platform Integration: Where Are We?
Microsoft Bing Scores With NFL Predictions
Hey, Marketers: #NeverForget NOT To Advertise About Tragedies
When To Bid On Branded Terms
New Internet TV Services Appeal To Trad TV Providers
U.S. Threatened Yahoo Over Private User Communications
Search & Performance Marketing Daily - Thursday, Sept. 11, 2014
iCrossing, Kenshoo Build Marketing Tool Chest
Search Engines Keep Searchers Longer Before Referring Traffic To Web Sites
The Apple Watch: More Than Just A Pretty Face
Wrist Full Thinking
Apple Pay And iBeacons -- A Digital Marketing Revolution Could Be On Its Way
YouTube Revenue To Hit $1.13 Billion From Video Advertising This Year
Just Because Your B-School Didn't Cover Content Marketing Doesn't Mean It Isn't Here
Facebook To Ask Why People Don't Like Ads
Online Political Advertising Has A Lot Of Room To Grow
Local Media Consortium Taps Tout For Programmatic Video
Only 8% Will Purchase A Wearable In 12 Months
Premium Video Solidifies Its Lure For Advertisers
Vindico Offers Viewability Measurement Tech To Publishers For Free
ALS Ice Bucket Raises $110M In Donations, Marketers Take Note
Targeted Victory Brings Back Romney-Ryan Audience Segments For 2014 Midterms
Google Recommends Changing Password, But Doesn't See Big Threat in Recent Gmail Password Exposure
Search & Performance Marketing Daily - Wednesday, Sept. 10, 2014
Publicis Groupe, Adobe Partner To Create New Holding Company Operating Model
Google Turning Search Partner Sites Into Connected AdSense Marketplace
The Connected Car Takes The Checkered Flag
Beaconed Or Uberized? Let The Battle For Our Brains Begin...
Apple Debuts iPhone 6, Mobile Payments, Wearable Device
Carat Boosts U.S., Global Ad Outlook: Cites 'Optimism,' Especially For Digital
Apple Watch Grabs The Spotlight - But Can It Hold It?
MediaMath Brings DataXpand's Latin American Audience Segments To DSP
Once Again, Digital Is Not A Department -- And Marketing Should Be Everywhere
TVEyes' Clipping Service Protected By Fair Use Principles
3 Things That Are Better When Marketers And Media Work Together
Dstillery, Placed Partner For Attribution Of Digital Ads To In-Store Sales
5 Ways To Create A Social Brand Narrative
The Marketers Taking Programmatic In-House Are Drawing Attention
EU Tells Google To Make Greater Concessions To Rivals
Building A Profile For Today's High Value Luxury Customer
This New Agency Search App Is Like Tinder For Marketers
Renewed Focus On 'Tech' In Ad Tech Creates New Digital Big Five
iPhone 6 and iPhone 6 Plus -- Which Brand Niches Are Set To Benefit The Most
ISPs To FCC: Keep Broadband Speed At 4 Mbps
Search & Performance Marketing Daily - Tuesday, Sept. 9, 2014
Adobe Takes DRM Across Screens To Apps, TV, Web Browser
How To Forecast Content Performance
Somebody's Gonna Be An SEM Leader -- Might As Well Be You
Bing Gives Marketers Tools To Dig Deeper Into Data
Why Multi-Generational Marketing Could Be The Next Big Thing
Yahoo Confirms Expansion Of Native Ads To Other Sites
Don't Use The Wrong Metrics To Measure Success
AOL Debuts New Mobile Ad Format
Mobile Retail Passes the 50% Point, Tops Desktop
MSN Revamps Site, More Mobile Friendly
CEOs Still Out of the Loop on Social Media
Mobile Company Tune Taps Truste Vet For Chief Privacy Officer
Easy As 123, ABC Adds 5 Remaining O&Os To Rentrak: Cites 'Accuracy, Transparency, Competition'
Resistance To "Surveillance Gadgets" Like Google Glass Builds
EU Tells Google To Make Greater Concessions To Rivals
Twitch Co-Founder Won't Let Amazon Change It
A Checklist To Create Better Ad Copy
Retail Approaches Its Mobile Tipping Point
Search & Performance Marketing Daily - Monday, Sept. 8, 2014
Russia's Search Engine Yandex Gains Marin Support In Midst Of Political Turmoil
Call For Submissions: Agency Of The Year
Content's Growing Pains Look A Lot Like Social Media Marketing's
Tips For Using Google AdWords Callout Extensions
Twitter Starts Rolling Out Buy Button In Tweets, Changes ToS, Privacy Policy To Reflect Service
Watch Out For The Impending Click Drought
How A Different Yelp Ruling Could Have Changed Marketing
Spotify Debuts Video Ads, Host Of Launch Partners
Auto Brands Still On Road To Mobile Mastery
Cross-Demos Register Growth In Media Time, Especially Digital Video
Seamless Cross-Channel Service Crucial For Car Insurers Google, GFK And Nielsen Advise
Facebook Rivals YouTube, Tops 1 Billion Videos Per Day
Nielsen Notes Uptick In Smartphone Video Views
BLiNQ Secures $15.1 Million Series B Funding
Mobile Video Audience Nears 115 Million
Why The Apple 'Event' Matters To You
You Gotta Spend It To Make It: Activision Earmarks $500 Million To Promote 'Destiny'
The Mobilization Of The American Mom
Will Twitter Do A Facebook? The One Question Brand Marketers Need Answered
The Upside Of Digital Advertising's Original Sin
Search & Performance Marketing Daily - Friday, Sept. 5, 2014
Google Adds Sitelinks Search Box In Search Query Results
Call For Submissions: Agency Of The Year
How SEMPO Plans To Rebuild A Positive Reputation
Alternatives To Google's Exact-Match Keyword Removal
TubeMogul Adds Nielsen OCR To Mobile Video Reporting
College Football's E-Commerce Lesson For Optimizing Organic Search
Getty Sues Bing Over Image Tool
For IPG Placed Is The Place To Be
Twitter Talks Search Improvements, Relevancy Algorithms
Content Marketing Storytelling Techniques
Google And Apple Have Paid Up -- Is Facebook Next?
Programmatic Video Private Exchange Use In U.S. Surges Another 140%
Seamless Cross-Channel Service Crucial For Car Insurers Google, GFK And Nielsen Advise
Nielsen Clarifies Expansion Plan, Says Modeling Won't Impact Ratings Until Clients Approve It
Use of Inbound Marketing Strategy And Tactics For Success
Google Works With Louis Vuitton Brand To Spot Counterfeit Goods
Voya Completes Metamorphosis From ING
Children Hold Digital Future In Their Hands
MasterCard's Jankowski: The CPM Isn't Dead, Programmatic Will Continue To Grow
The UPS Store Gets Real With Customers
It's About More Than Big Data
The Sky Should Be The Limit For Internet Detoxing
Search & Performance Marketing Daily - Thursday, Sept. 4, 2014
Google Granted 5 Search-Related Patents, One Describes Tracking
How Social's Influence Contributes To Search Campaigns
Call For Submissions: Agency Of The Year
Google, EA Partner To Help NFL Game Fans Create Custom Gif Ads in Real-Time
Learning A Big Data Lesson From Big Brother
Hootsuite Acquires Social Platform Brightkit
Leaving .Com Behind: Using TLDs To Better Market An Online Presence
10% Of Digital Media Now Going Through Programmatic; Agency Trading Desk Usage Declines
Location Fraud: Highly Accurate, But Non-Human
Safari Users Fight To Revive Hacking Lawsuit Against Google, Vibrant Media, WPP
Google Tops Advertisers' And Agencies' Most Loved And Hated League Table
Benchmarks Shift As Advertisers Take Aim Online
Toyota Uses Location To Target Prospects, Tune Creative In Labor Day Push
The MRC Viewability Standards Aren't Working For Video Yet, Either
Baidu Develops Google-Like Glass
Net Neutrality Advocates Organize Symbolic Slowdown To Protest FCC's Fast-Lane Proposal
Google's Biotech Search Company, Calico, Partners With AbbVie
Google To Refund $19 Million For Children's In-App Purchases
Online Channels Growing Fastest For Lead Generation
Tribune's Gracenote Acquires Baseline For Video Info
Video Outperforms For Content Marketing
White House Names Google's Megan Smith CTO
Amazon Fire TV Set For October UK Launch
Twitter Talks Search Improvements, Relevancy Algorithms
Search & Performance Marketing Daily - Wednesday, Sept. 3, 2014
Organic Search Drives 51% Of Traffic; Paid Search 10%; Social 5%
Decrypting Google's HTTPS Security Carrot
Why Marketers Can't Ignore Celeb Photo Cloud Storage Leaks
Google Working To Build Quantum Speed Computer Processors
Are You Really Connecting With The Connected?
Video Outperforms For Content Marketing
Google Satellite Expert Leaves To Work With Elon Musk
New Report Says Online Ads Have The Momentum
Apple To Build NFC Chip In iPhone
Mixpo Acquires ShopIgniter To Mesh Video, Social & Mobile
Local Media Spend To Hit $140.7 Billion Next Year
AOL Brand Head Susan Lyne Tackles New Female-Focused VC Fund
Macy's Focused On Mobile, Gen Y, Private Label
Open-Xchange Introduces Email Encryption Tool
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