
- Search & Performance Marketing Daily - Tuesday, Sept. 16, 2014
- The Psychological Makeup of Women You Target With Search Ads, Organic Listings
- Orabrush Becomes YouTube Marketing Machine For Katherine Heigl's JustOne
- Target The Mobile Shopper With Clean, Consistent, Focused Approaches
- California Issues Driverless Car Permits To Google, Mercedes-Benz, Volkswagen
- Google Reports Government Data Requests Rising
- Holiday Strategies: Optimize Black Friday Sales To Stay Firmly In The Black
- How To Know Content Works
- Researchers Reveal Weakness in LinkedIn's Email Import Tool
- Amazon's Twitch, Disney, iHeartRadio Land On Google Chromecast
- Online Video: Get Best Outcomes With Balance Of Broad/Narrow Targeting
- IAB Unveils Anti-Fraud Effort, Forms Working Group
- More Online Means More Offline, At Least With Cars
- Microsoft Upgrades RTB Exchange, Adds Mobile, Windows 8 Inventory
- My Car Won't Talk To Me
- Google Hit With Second Lawsuit Over 'Innocence Of Muslims'
- Using Big Data To Get Ahead Of The Game-And To Win
- Kenshoo Buys Adquant To Boost Social, Mobile Ad Tools
- Sizing Up RTB's Value For Large And Small Businesses
- Search & Performance Marketing Daily - Monday, Sept. 15, 2014
- Microsoft Creates Bing App-Linking Team, Looks To Boost Location Targeting, Ad Scheduling
- Your Daily Search Tips To Personalize Emails
- Google Initially Rolls Out $105 Smartphone In India
- Extreme Reach Introduces A Dashboard For Cross-Platform Ad Campaigns
- Flipboard Launches Video Advertising
- Judge Sides With Google In Domain Name Dispute
- Varick Enters 'Programmatic Native' Space, Partners With 3 Native Ad Companies
- Programmatic Now 60% Of Brand Video Spending, Study Finds
- Digital Ad Spend Will Surpass TV By 2017
- Al Jazeera Debuts AJ+ App
- An Introduction To Google's Algorithm Updates
- Google Debuts Budget-Priced Android One Phones In India
- Facebook At Odds With LGBT Community Over Real Usernames
- Commerce Challenged by Multiple Channels
- Taking Programmatic In-House Is A Hobson's Choice - At Least For Now
- The New Way To Connect With Boomers: Inbound Marketing
- Changing With The Times At Microsoft
- Search & Performance Marketing Daily - Friday, Sept. 12, 2014
- Debunking Brand Loyalty Myths
- Google Acquires Polar, Mobile Opinion Technology, For Google+
- Maybe This Whole Online Advertising Thing Just Isn't Working Out
- Google Gives Early-Stage Startups Cloud Credit
- Mom's 'Backup Brain' - Why Smartphones Are Smart Media
- Google Sued For Removing SocialZoid From PlayStore
- Apple Hits Sour Note With Direct Marketing Ploy
- Marketing That's (Just) Missing The Mark With Millennials
- SEO: Think Topics Rather Than Keywords
- Programmatic Cross-Platform Integration: Where Are We?
- Microsoft Bing Scores With NFL Predictions
- Hey, Marketers: #NeverForget NOT To Advertise About Tragedies
- When To Bid On Branded Terms
- New Internet TV Services Appeal To Trad TV Providers
- U.S. Threatened Yahoo Over Private User Communications
- Search & Performance Marketing Daily - Thursday, Sept. 11, 2014
- iCrossing, Kenshoo Build Marketing Tool Chest
- Search Engines Keep Searchers Longer Before Referring Traffic To Web Sites
- The Apple Watch: More Than Just A Pretty Face
- Wrist Full Thinking
- Apple Pay And iBeacons -- A Digital Marketing Revolution Could Be On Its Way
- YouTube Revenue To Hit $1.13 Billion From Video Advertising This Year
- Just Because Your B-School Didn't Cover Content Marketing Doesn't Mean It Isn't Here
- Facebook To Ask Why People Don't Like Ads
- Online Political Advertising Has A Lot Of Room To Grow
- Local Media Consortium Taps Tout For Programmatic Video
- Only 8% Will Purchase A Wearable In 12 Months
- Premium Video Solidifies Its Lure For Advertisers
- Vindico Offers Viewability Measurement Tech To Publishers For Free
- ALS Ice Bucket Raises $110M In Donations, Marketers Take Note
- Targeted Victory Brings Back Romney-Ryan Audience Segments For 2014 Midterms
- Google Recommends Changing Password, But Doesn't See Big Threat in Recent Gmail Password Exposure
- Search & Performance Marketing Daily - Wednesday, Sept. 10, 2014
- Publicis Groupe, Adobe Partner To Create New Holding Company Operating Model
- Google Turning Search Partner Sites Into Connected AdSense Marketplace
- The Connected Car Takes The Checkered Flag
- Beaconed Or Uberized? Let The Battle For Our Brains Begin...
- Apple Debuts iPhone 6, Mobile Payments, Wearable Device
- Carat Boosts U.S., Global Ad Outlook: Cites 'Optimism,' Especially For Digital
- Apple Watch Grabs The Spotlight - But Can It Hold It?
- MediaMath Brings DataXpand's Latin American Audience Segments To DSP
- Once Again, Digital Is Not A Department -- And Marketing Should Be Everywhere
- TVEyes' Clipping Service Protected By Fair Use Principles
- 3 Things That Are Better When Marketers And Media Work Together
- Dstillery, Placed Partner For Attribution Of Digital Ads To In-Store Sales
- 5 Ways To Create A Social Brand Narrative
- The Marketers Taking Programmatic In-House Are Drawing Attention
- EU Tells Google To Make Greater Concessions To Rivals
- Building A Profile For Today's High Value Luxury Customer
- This New Agency Search App Is Like Tinder For Marketers
- Renewed Focus On 'Tech' In Ad Tech Creates New Digital Big Five
- iPhone 6 and iPhone 6 Plus -- Which Brand Niches Are Set To Benefit The Most
- ISPs To FCC: Keep Broadband Speed At 4 Mbps
- Search & Performance Marketing Daily - Tuesday, Sept. 9, 2014
- Adobe Takes DRM Across Screens To Apps, TV, Web Browser
- How To Forecast Content Performance
- Somebody's Gonna Be An SEM Leader -- Might As Well Be You
- Bing Gives Marketers Tools To Dig Deeper Into Data
- Why Multi-Generational Marketing Could Be The Next Big Thing
- Yahoo Confirms Expansion Of Native Ads To Other Sites
- Don't Use The Wrong Metrics To Measure Success
- AOL Debuts New Mobile Ad Format
- Mobile Retail Passes the 50% Point, Tops Desktop
- MSN Revamps Site, More Mobile Friendly
- CEOs Still Out of the Loop on Social Media
- Mobile Company Tune Taps Truste Vet For Chief Privacy Officer
- Easy As 123, ABC Adds 5 Remaining O&Os To Rentrak: Cites 'Accuracy, Transparency, Competition'
- Resistance To "Surveillance Gadgets" Like Google Glass Builds
- EU Tells Google To Make Greater Concessions To Rivals
- Twitch Co-Founder Won't Let Amazon Change It
- A Checklist To Create Better Ad Copy
- Retail Approaches Its Mobile Tipping Point
- Search & Performance Marketing Daily - Monday, Sept. 8, 2014
- Russia's Search Engine Yandex Gains Marin Support In Midst Of Political Turmoil
- Call For Submissions: Agency Of The Year
- Content's Growing Pains Look A Lot Like Social Media Marketing's
- Tips For Using Google AdWords Callout Extensions
- Twitter Starts Rolling Out Buy Button In Tweets, Changes ToS, Privacy Policy To Reflect Service
- Watch Out For The Impending Click Drought
- How A Different Yelp Ruling Could Have Changed Marketing
- Spotify Debuts Video Ads, Host Of Launch Partners
- Auto Brands Still On Road To Mobile Mastery
- Cross-Demos Register Growth In Media Time, Especially Digital Video
- Seamless Cross-Channel Service Crucial For Car Insurers Google, GFK And Nielsen Advise
- Facebook Rivals YouTube, Tops 1 Billion Videos Per Day
- Nielsen Notes Uptick In Smartphone Video Views
- BLiNQ Secures $15.1 Million Series B Funding
- Mobile Video Audience Nears 115 Million
- Why The Apple 'Event' Matters To You
- You Gotta Spend It To Make It: Activision Earmarks $500 Million To Promote 'Destiny'
- The Mobilization Of The American Mom
- Will Twitter Do A Facebook? The One Question Brand Marketers Need Answered
- The Upside Of Digital Advertising's Original Sin
- Search & Performance Marketing Daily - Friday, Sept. 5, 2014
- Google Adds Sitelinks Search Box In Search Query Results
- Call For Submissions: Agency Of The Year
- How SEMPO Plans To Rebuild A Positive Reputation
- Alternatives To Google's Exact-Match Keyword Removal
- TubeMogul Adds Nielsen OCR To Mobile Video Reporting
- College Football's E-Commerce Lesson For Optimizing Organic Search
- Getty Sues Bing Over Image Tool
- For IPG Placed Is The Place To Be
- Twitter Talks Search Improvements, Relevancy Algorithms
- Content Marketing Storytelling Techniques
- Google And Apple Have Paid Up -- Is Facebook Next?
- Programmatic Video Private Exchange Use In U.S. Surges Another 140%
- Seamless Cross-Channel Service Crucial For Car Insurers Google, GFK And Nielsen Advise
- Nielsen Clarifies Expansion Plan, Says Modeling Won't Impact Ratings Until Clients Approve It
- Use of Inbound Marketing Strategy And Tactics For Success
- Google Works With Louis Vuitton Brand To Spot Counterfeit Goods
- Voya Completes Metamorphosis From ING
- Children Hold Digital Future In Their Hands
- MasterCard's Jankowski: The CPM Isn't Dead, Programmatic Will Continue To Grow
- The UPS Store Gets Real With Customers
- It's About More Than Big Data
- The Sky Should Be The Limit For Internet Detoxing
- Search & Performance Marketing Daily - Thursday, Sept. 4, 2014
- Google Granted 5 Search-Related Patents, One Describes Tracking
- How Social's Influence Contributes To Search Campaigns
- Call For Submissions: Agency Of The Year
- Google, EA Partner To Help NFL Game Fans Create Custom Gif Ads in Real-Time
- Learning A Big Data Lesson From Big Brother
- Hootsuite Acquires Social Platform Brightkit
- Leaving .Com Behind: Using TLDs To Better Market An Online Presence
- 10% Of Digital Media Now Going Through Programmatic; Agency Trading Desk Usage Declines
- Location Fraud: Highly Accurate, But Non-Human
- Safari Users Fight To Revive Hacking Lawsuit Against Google, Vibrant Media, WPP
- Google Tops Advertisers' And Agencies' Most Loved And Hated League Table
- Benchmarks Shift As Advertisers Take Aim Online
- Toyota Uses Location To Target Prospects, Tune Creative In Labor Day Push
- The MRC Viewability Standards Aren't Working For Video Yet, Either
- Baidu Develops Google-Like Glass
- Net Neutrality Advocates Organize Symbolic Slowdown To Protest FCC's Fast-Lane Proposal
- Google's Biotech Search Company, Calico, Partners With AbbVie
- Google To Refund $19 Million For Children's In-App Purchases
- Online Channels Growing Fastest For Lead Generation
- Tribune's Gracenote Acquires Baseline For Video Info
- Video Outperforms For Content Marketing
- White House Names Google's Megan Smith CTO
- Amazon Fire TV Set For October UK Launch
- Twitter Talks Search Improvements, Relevancy Algorithms
- Search & Performance Marketing Daily - Wednesday, Sept. 3, 2014
- Organic Search Drives 51% Of Traffic; Paid Search 10%; Social 5%
- Decrypting Google's HTTPS Security Carrot
- Why Marketers Can't Ignore Celeb Photo Cloud Storage Leaks
- Google Working To Build Quantum Speed Computer Processors
- Are You Really Connecting With The Connected?
- Video Outperforms For Content Marketing
- Google Satellite Expert Leaves To Work With Elon Musk
- New Report Says Online Ads Have The Momentum
- Apple To Build NFC Chip In iPhone
- Mixpo Acquires ShopIgniter To Mesh Video, Social & Mobile
- Local Media Spend To Hit $140.7 Billion Next Year
- AOL Brand Head Susan Lyne Tackles New Female-Focused VC Fund
- Macy's Focused On Mobile, Gen Y, Private Label
- Open-Xchange Introduces Email Encryption Tool