Search & Performance Marketing Daily Editions for October 2022
Search & Performance Marketing Daily - Monday, Oct. 17, 2022
Pinterest Expands Trends Tool, API Integration With Shopify And Google Tag Manager
Retail Loses Billions To Unauthorized Coupon Use, Clean.io Reports
YouTube To Expand Ways To Reach CTV Viewers, Audio Listeners
Consumers Rethinking The Holidays - Here's What It Means For Advertising
Yahoo DSP Expands Exclusive DirecTV Deal To Include Set-Top-Box Data
Call For Entries: 2022 All Stars
The Visible Hand Of The Ad Market
BK Beauty: YouTube's Influencer Evolution
Messaging With Meaning
Brands Should Worry More About Campaign Underspending, Not Overspending
New Biz Drives Ad Economy, Big Agencies Not So Much
OpenAP Takes On Its First Non-TV Company, Snowflake Ventures, As An Investor
Search & Performance Marketing Daily - Friday, Oct. 14, 2022
Economic Slowdown Puts Extra Pressure On Marketers, Media Companies: AppsFlyer Report
Who Approves This Message? Political Ad Fact-Checking For The Average Voter Isn't Easy
Ad Council Unveils Its Latest Program To Foster Talent Diversity In Ad/Marketing Industry
Yahoo, Lowe's Media Network Partner To Integrate Media Experiences For Home, Lifestyle Brands
With Moms Still Stressed Out, Marketers Must Tread Lightly
Agency New Biz Continues To Recede Through First 8 Months
Google Changes Search Ads Design On Mobile, Desktop Tests To Follow
Advertising, Ecommerce Data Continues To Show Rocky Holiday Quarter
How Brands Can Work Authentically With Co-Creators
Search & Performance Marketing Daily - Thursday, Oct. 13, 2022
Political Ads Through Programmatic Channels Streamline Approval Process For CTV
Advertisers Increase Google Ads Spending By 15% In Q3 2022: Tinuiti
NBA Star Stephen Curry's Shimmy At Center Of Rakuten's Latest Cashback Campaign
Best OOH Ads
Unnatural Selection: How We Became 'Mobile Gamers'
With New TikTok Ad Unit, Advertisers Only Pay For Ads That Are Viewed
Tubi Integrates FreeWheel's Beeswax DSP In Its Ad Tech
TikTok Poses Threat To Amazon With New Warehouse Plans
The Virtual Doctor: Health Care's Tech Potential
Creating Genuine Human Connections Is 'Unspoken' Secret To Marketing Success
Silicon Valley Backs Instagram In Battle With Photographers Over Embedding
Court Bars Texas From Enforcing 'Censorship' Law -- For Now
Criteo Adds Execs To Enhance Commerce Media Platform
Search & Performance Marketing Daily - Wednesday, Oct. 12, 2022
Inbox Insight Used Bombora To Gain Long-Term Data Insights Into Behavioral Changes
Google To Bring New Authentication Method To Chrome And Android
Microsoft Moves Deep Into Content Creation, Integrates Designer App Into Edge, Bing
Google Finds Revenue Alternative To Advertising Via Cloud Tech
Former Google Ad Exec Launches Search Engine For Blockchain
Emodo's New Mobile Native Ad Offering Focuses On Creative, With Power Of AI
A&G, Zeta Global Partner On Journalism 'Inclusion List' For Ad Buys
TV Advertising 'Memories' Metrics Better Than Digital Media: Comcast
A Fresh Look At Marketing On Pinterest
WFA: Nearly 30% Of Big Advertisers Will Cut Budgets Next Year
Why Out-Of-Home Advertising Is Soaring In A Digital World
New Tool Allows Gmail Users To Send Mass Personalized Email
Search & Performance Marketing Daily - Tuesday, Oct. 11, 2022
Google Cloud, Intel Launch Chip To Improve Data Center Performance
Google Unveils Protocol PAIR That Enables Data Clean Rooms
IAB: Why Original Content Creation Is Outpacing TV Production Investment
The Rise Of Server-Side Ad Insertion: Q&A With Penthera's Scott Halpert
Land Rover, Chase Create 'Destination Defender'
Search & Performance Marketing Daily - Monday, Oct. 10, 2022
How Changes To Marijuana Laws, Policy Could Impact Ad Industry, Search Advertising
Walmart Connect VP Says Deal Events On Retail Sites Drive Traffic
NBTV Builds Out The Next Generation Of Streaming Media - From Golf To Cannabis
Experiential Rebounds, Surges Double-Digits In Years Following Pandemic
Infiniti Launches App, Integrates New Alexa Features
Amazon Battles Alexa Users Over Ad-Targeting Claims
MeUndies: How Research Fuels Newness
How About $6 Trillion -- Is $6 Trillion Big Enough For You?
Data-Driven Riddle: B2C Brands Are Trying To Refine Their Strategies
eBay Launches Quick Setup Feature For Ads
Search & Performance Marketing Daily - Friday, Oct. 7, 2022
Paid-Search Spending Rose 5% In September
Google Steps Up Automation To Create Assets For Ads From Website, Existing Ads
How Older Brands Stay Relevant To Gen Z
Feeling Pinched, High-Income Consumers Are Shopping Earlier
Marketers Say Social Media, Video Content Is Most Effective
Gen Z To Marketers: Ditch The Persona
CTV: 30% Higher ROI, But Just 7% Of Media Budgets
Search & Performance Marketing Daily - Thursday, Oct. 6, 2022
Pinterest Partners With Headspace To Help Creators Feel Better, Build Happy Content
PwC Holiday Outlook: Black Friday Less Relevant, Millennials Will Spend Most
As Musk Closes In On Deal To Buy Twitter, What Does That Mean For Tesla?
Former Google SVP Of Ads Launches Search Engine Neeva In Germany, France, UK
Consumers Reject Monitoring Devices Even For Insurance Discounts
Movie Marketing TV Spend Drops 42% In Q3, Box-Office Revenue Higher
Columnist Warns Of A Barrage Of Political Spam
Search & Performance Marketing Daily - Wednesday, Oct. 5, 2022
Inflation Drives 90% Of Consumers To Discounts, Cashback Rewards
DoubleVerify Launches Attention Measurement, Mondelez First To Use
Google Reduces Need For Technical Expertise, Intros Tag Integration Into CMS
Lotame: Demand For High-Quality Third-Party Data Soars
Nielsen Adds 'Always On' Measurement To Digital Ad Ratings For YouTube Campaigns
Instagram Tests 4 New Ad Options For Holiday Season
Google Prevails In Battle Over 'Passive' Android Data Transfers
Study Finds Apple iOS16 Update Delivering Lowest Ad Fraud Levels To Date
When Marketers Don't Take Full Advantage Of Martech
How U.S. Brands Can Use China's Playbook For Successful Livestream Shopping
Kat Downs Mulder Named SVP, General Manager Of Yahoo News
Search & Performance Marketing Daily - Tuesday, Oct. 4, 2022
Microsoft Releases Performance Max Import And Other New Product Updates
LoopMe Names Former OMD CEO Mainardo de Nardis To Board Chair
Seismic Shift: Yelp Data Finds Non-Downtown Business Growth Outpaces Downtown
Neutronian's Process For Verifying Minority Ownership Companies Launches
Can YouTube Be Held Accountable For CSLB Student's Death?
Google Hit With Privacy Suit Over Streaming Video Rental Records
Inflation Is Squeezing The Sandwich Generation Into Paninis
The Biases Of AI: Our Devils Are In The Data
Interactive Ad Platform Intros Lowest Price Verification For Shoppable Videos
Consumer Opinion Of Amazon Ads Grows More Favorable
New Inflation Worries Cloud Holiday Forecasts
In-Game Ads Forecast To Hit $17.6 Billion By 2030
Four Reasons To Invest In Email Marketing
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