- How Apple's 'Passkey' Changes The Future Of Mobile Advertising
Data & Programmatic Insider, Laurie Sullivan - Saturday, September 10, 2022
Katie Madding, chief product officer at Adjust, an analytics platform that hel ...
- In-App Spending Habits: 24% Of Gen Z Would Pay One-Time Fee To Remove Ads
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 8, 2022
A study of users of gaming and non-gaming apps identified patterns ...
- Tech Companies Can't Shake Lawsuits Over Gambling Apps
Digital News Daily, Wendy Davis - Tuesday, September 6, 2022
A judge has rejected tech companies' request to dismiss lawsuits alleging th ...
- Apple Search Ads Gain On Facebook, TikTok
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 6, 2022
Apple privacy measures boosted its search ads business due to its A ...
- tvScientific's First Head Of Product Knows Secret Of Making CTV, Search Work
Data & Programmatic Insider, Laurie Sullivan - Tuesday, September 6, 2022
Matthew Koontz worked at Hulu as director of product management, Xandr ...
- Mobile App Installs: Netflix Leads Among SVODs, Tubi Among AVODs
Video Insider, Karlene Lukovitz - Tuesday, September 6, 2022
Sling TV had the fewest net installs among SVODs compared during t ...
- Mobile Location Data Fuels Mass Surveillance By Police, Watchdog Reports
PolicyBlog, Wendy Davis - Thursday, September 1, 2022
Fog Data Science obtains location data that was collected by mobile app ...
- Why You Should Be Paying Attention To This App Economy Proxy War
Mobile Insider, Joe Mandese - Thursday, September 1, 2022
"Ultimately advertising is an important end-market for these guys, because to dri ...
- Paramount Global Joins Streamer 'Bundling' Push With Paramount+ And Showtime
Television News Daily, Wayne Friedman - Wednesday, August 31, 2022
Consumers can get an ad-supported version of streaming Paramount+ and Showtime conte ...
- FTC Lacks Valid Grounds To Challenge 'Supernatural' Purchase, Meta Tells Court
Digital News Daily, Wendy Davis - Tuesday, August 30, 2022
"Lina Khan brought with her to the Commission a preset agenda; s ...
- Trump's Truth Social Delayed For Release In Google Play Store
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 30, 2022
Google is holding up the approval process for Truth Social's Android a ...
- Microsoft To Do Is Now Hitting Outlook For Windows
Email Marketing Daily, Ray Schultz - Tuesday, August 30, 2022
Users can view all their flagged emails in the To Do ap ...
- Facebook Settles Privacy Lawsuit Over Cambridge Analytica Data Grab
Digital News Daily, Wendy Davis - Sunday, August 28, 2022
Facebook has agreed to settle claims that it violated users' privacy ...
- In New Campaign, DoorDash Tells A Single Story
Marketing Daily, Sarah Mahoney - Monday, August 29, 2022
The delivery company shows how it helps merchants, drivers and consumers ...
- Google App Lets Marketers Test Experimental A.I. Systems
Around the Net in Search Marketing, Laurie Sullivan - Friday, August 26, 2022
Google on Thursday launched AI Test Kitchen, an Android app that allo ...
- Instacart Campaign Features MTV Spot With Lizzo, Focuses On Discovery, Inspiration
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 25, 2022
The campaign launches with a new in-app shopping experience focused on discover ...
- Microsoft Adds Ads To Outlook Email App
Around the Net in Email, Ray Schultz - Thursday, August 25, 2022
Microsoft is adding advertising to the Outlook app for iOS and Androi ...
- Manning Bros Play Charades For Caesars Sportsbook
Marketing Daily, Todd Wasserman - Tuesday, August 23, 2022
In the ad, via Ten6, the brothers are playing charades with bra ...
- The Dreams Of An Israeli Fighter Pilot
Performance Marketing Insider, Laurie Sullivan - Wednesday, August 24, 2022
Yevgeny Peres joined AppsFlyer as EVP product strategy, to help it surpa ...
- Apple's Next Big Move: Serving Up Ads In Apps?
Marketing Daily, Todd Wasserman - Monday, August 22, 2022
The effort is part of Apple's push to increase revenue from t ...
- Google CTV Features In Display & Video 360 Advance To Next Steps
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 18, 2022
Google on Thursday introduced CTV features in Display & Video 360, wi ...
- Meta Invests In Singaporean App That Helps Merchants Sell On WhatsApp
Digital News Daily, Colin Kirkland - Monday, August 15, 2022
Meta's WhatsApp has become the most popular social-messaging app in the worl ...
- Carhartt Makes Workwear Available On Bitmoji
Digital News Daily, Colin Kirkland - Tuesday, August 16, 2022
Carhartt, in partnership with Snap Inc., has launched a digital collection ...
- Twilio Hack Affected 1,900 Phone Numbers Of Signal Users
Email Marketing Daily, Ray Schultz - Tuesday, August 16, 2022
The attack has been shut down, and message history and other person ...
- Microsoft Outlook Switching Place For Accessing Apps
Email Marketing Daily, Ray Schultz - Monday, August 15, 2022
Microsoft is moving the spot for accessing Outlook apps from the bott ...
- Dating App Bumble Reaches For Inclusivity With Black-Focused Show
Marketing Daily, Les Luchter - Thursday, August 11, 2022
"Luv2SeeIt," a YouTube series about Black dating, will debut six 20-minute episod ...
- BeReal: The Rise Of The 'Anti-Instagram'
Marketing Insider, Evie Clifton - Friday, August 12, 2022
Due to BeReal's ethos of transparency and authenticity, brands must decide wheth ...
- Ad Industry Prepares To Fight Potential FTC Privacy Rules
PolicyBlog, Wendy Davis - Thursday, August 11, 2022
The FTC is seeking public comment on "commercial surveillance," meaning the "collectio ...
- Google Pressures Apple With 'Get The Message' Campaign
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 10, 2022
Google called out Apple in an ad campaign, putting pressure on t ...
- Cordial Looks To Up Data Game With Partners Amperity, mParticle And Segment
Email Marketing Daily, Ray Schultz - Tuesday, August 9, 2022
The integrations are designed to improve customer experiences across email, SMS a ...