- Why Americans Age 55 And Older Are Least Likely To Recall LGBTQ+ Ads
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 14, 2021
Data released this week suggests LGBTQ+ ad campaigns may not be plac ...
- 'Playboy' Puts First Gay Male Bunny On Cover Of October Issue
Publishers Daily, Tony Silber - Wednesday, October 6, 2021
Rock, a 23-year-old Filipino American who lives in Hawaii, rose to fa ...
- Former Vice Exec Sarah Burke Tapped As 'them' EIC
Publishers Daily, Tony Silber - Monday, October 4, 2021
As editor-in-chief of them, which chronicles pop culture, style and news v ...
- Brooklyn Brewery Taps London Agency For LGBTQ+ Campaign
Marketing Daily, Les Luchter - Friday, September 24, 2021
The initial creative, which includes a :60 video, highlights five grassroots LGBT ...
- 'Vacationer 'Magazine Relaunches To Better Serve LGBTQ+ Community
Publishers Daily, Ray Schultz - Friday, September 24, 2021
The magazine will be accompanied by a web travel series: 'Check Yo ...
- Hyundai Sponsors Outfest, Creates LGBTQ Spot
Marketing Daily, Tanya Gazdik - Sunday, August 15, 2021
Other sponsors include Warner Media, Amazon Prime, IMDB, AARP, Clear Channel Outdoo ...
- Twitter Launches Competition To Search For Bias In Algorithm
Around the Net in Search Marketing, Laurie Sullivan - Monday, August 2, 2021
Twitter last week launched a competition for computer researchers and hackers ...
- Some CPG Brands Rate High In LGBTQ Allyship
CPG Insider, Steve Ellwanger - Friday, July 9, 2021
Publisher Pride Media cites PepsiCo's Bubly and Mondelez' Oreo as marketing standou ...
- Gap Annoys Some Activists With Pride Effort
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, June 27, 2021
Gap’s efforts for Pride month this year have angered some veteran activist ...
- BMW Renews Support Of LGBTQIA+ Community
Marketing Daily, Tanya Gazdik - Sunday, June 27, 2021
Activist and renowned drag queen Shangela is joining BMW for digital cont ...
- IBM Watson Embarks On Project To Reduce Bias In Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 25, 2021
The research will rely on IBM's open-source AI technology and use campai ...
- Google Searching For New Skin Tone Measures To Reduce Bias
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 18, 2021
Google is developing an alternative to the industry standard for classifying sk ...
- 4 Fresh Ideas to Embrace Inclusivity In Your Marketing Efforts
Marketing Insider, Caitlin Watkins - Tuesday, June 15, 2021
For example, celebrate Black and LGTBQIA+ pioneers in marketing materials. ...
- 'Vanity Fair' European Editions Collaborate On Pride Month
Publishers Daily, Ray Schultz - Monday, June 14, 2021
Digital initiatives include Pride Catwalk, featuring design talent from France, Italy a ...
- Unilever Localizes Pride Push To Cities Ranked Worse For LGBTQ+
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, June 13, 2021
Unilever hopes to improve conditions in five cities or regions ranked wor ...
- Thrillist To Launch A LGBTQIA+ Travel Channel
Publishers Daily, Ray Schultz - Tuesday, June 8, 2021
Orbitz and American Express sponsor content highlighting friendly destinations. ...
- Shake Shack, Macy's, Dickies, McDonald's, P&G, Revry Celebrate Pride Month
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, June 1, 2021
"The LGBTQ+ community has a combined buying power of $3.7 trillion," p ...
- Outdoor Brand REI Launches Unit To Produce Content To Support Climate, Inclusion
Publishers Daily, Ray Schultz - Wednesday, May 26, 2021
With over 20 million members, the REI Co-op seeks to create film ...
- Rainbow Ad Anxiety: New Research Reveals Marketers' LGBTQ Worries
Marketing Daily - Top of the News, Sarah Mahoney - Monday, May 24, 2021
About 81% of advertisers surveyed fear backlash caused by "an inauthentic executi ...
- Pssst -- Yelp's National Lead And Data, Not Crystal Ball, Predicted These Trends
Performance Marketing Insider, Laurie Sullivan - Monday, May 24, 2021
Yelp SVP/head of national sales Tom Foran has more than 20 yea ...
- Storyblocks Stock Video Starts 'Queer Spaces And Faces' To Show Real LGBTQ Life
Marketing Daily - Top of the News, P.J. Bednarski - Tuesday, May 18, 2021
The authenticity of the video scenes is what makes Queer Spaces a ...
- A Guide To Defying Rainbow-Washing
Marketing Insider, Nic Allum - Monday, May 17, 2021
Are brands ready to enact evergreen LGTBQ+ strategies and meaningfully connect wi ...
- Citi Celebrates Transgender Awareness Week
Marketing Daily, Tanya Gazdik - Saturday, November 14, 2020
The campaign features real people from across the gender diversity spectrum, bo ...
- Stock Video Platform Storyblocks Pledges More Images Of Diverse Population
Marketing Daily, P.J. Bednarski - Wednesday, October 14, 2020
Right now, Storyblocks says, only 5% of its content contains BIPOC ima ...
- SEO Bias, Diversity Become Bigger Industry Issues
Performance Marketing Insider, Laurie Sullivan - Thursday, October 8, 2020
A survey by content marketing company NorthStar on the state of t ...
- Whembley Sewell Promoted To 'Them' EIC
Publishers Daily, Sara Guaglione - Wednesday, September 23, 2020
Sewell has served as executive editor for 'Them' since January 2019, aft ...
- Harley-Davidson Relaunches 'The Enthusiast,' 'Windy City Times' Goes Digital-Only
Publishers Daily, Fern Siegel - Sunday, September 13, 2020
Harley-Davidson just relaunched 'The Enthusiast' magazine in print and digital form. T ...
- LGBTQ Help Group Marks Suicide Prevention Month With Fashion Via 'Animal Crossing'
Marketing Daily, P.J. Bednarski - Thursday, September 10, 2020
The Trevor Project designed the outfits, mostly in the organization's signature oran ...
- Queen For A Day: Why Burger King Proudly Planted One On Ronald McDonald
MediaDailyNews, Joe Mandese - Thursday, September 10, 2020
To help celebrate gay pride, Burger King has literally planted one ...
- Hyundai Continues Support Of Reimagined Film Festival
Marketing Daily, Tanya Gazdik - Saturday, August 29, 2020
At a drive-in theater, Hyundai will provide a VIP experience where filmmaker ...