- Ahead Of Prime Day, Amazon Did Not Dramatically Increase Ad Spend
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 21, 2021
The top five retail advertisers collectively spent $1.03 billion year-to-date -- ...
- MSNBC News Staffers Have Joined A Union, WGA East
TV Watch, Fern Siegel - Tuesday, June 22, 2021
MSNBC president Rashida Jones has called for a union election to ...
- 'When Nature Calls With Helen Mirren' Is Year's Ickiest Show Title
TVBlog, Adam Buckman - Tuesday, June 22, 2021
The challenges of naming a TV show are reflected in the tit ...
- U.K. Looks To Regulate Streamers To 'Level Playing Field': Report
Digital News Daily, Karlene Lukovitz - Monday, June 21, 2021
Controversy over fictionalized elements in "The Crown" set off complaints that streame ...
- Roku Claims Viewership Success With Quibi-Acquired 'Originals'
Digital News Daily, Karlene Lukovitz - Monday, June 21, 2021
In the two weeks following The Roku Channel's debut of some ...
- A Young Media Person's Guide To Evaluating TV Pilots
Research Intelligencer, Steve Sternberg - Monday, June 21, 2021
This year, as the world is inching back to normal, COVID producti ...
- Nielsen's New 'Gauge' Metric Shows Streaming Tops Broadcast For Viewers 2 And Up
Television News Daily, Wayne Friedman - Friday, June 18, 2021
Streaming has a 26% share for total day usage of TV f ...
- Jeff Toobin's CNN Comeback Is A Crisis PR Primer For Scandal-Ridden Washington
Television News Daily, Evan Nierman - Monday, June 21, 2021
What Toobin showed is that proper preparation can bring you back in ...
- So Why Do We Need Another Addressable Consortium?
Advanced TV Insider, Karlene Lukovitz - Friday, June 18, 2021
Comcast Advertising's Larry Allen and Hasan Rahim of Altice's a4 advertising a ...
- New Nielsen Metric Finds Streaming 26% Of TV Viewing Time: Netflix, YouTube Tie For Largest Share
Digital News Daily, Karlene Lukovitz - Friday, June 18, 2021
Cable and broadcast still command 64% of viewing time on TV screen ...
- Disney Shifts Beatles' Documentary From Theaters-Bound Film To Disney+ Series
Digital News Daily, Karlene Lukovitz - Friday, June 18, 2021
"The Beatles: Get Back," from director Peter Jackson, was to be ...
- HBO Max Sends Empty 'Integration Test' Email
Email Marketing Daily, Ray Schultz - Friday, June 18, 2021
The mistake has prompted much humor on the internet. And guess who ...
- Ad Spending Surges 56% In May, All Media Except Magazines Rise
MediaDailyNews, Joe Mandese - Friday, June 18, 2021
U.S. ad spending continued to rebound in May, according to a ne ...
- GroupM Tracking Study Signals Boon For Out-of-Home Media
MediaDailyNews, Joe Mandese - Friday, June 18, 2021
In a change that could have profound implications for media planning a ...
- CNN To Create And Sell NFT Digital Assets From News 'Moments'
Television News Daily, Wayne Friedman - Thursday, June 17, 2021
"Vault by CNN: Moments That Changed Us" will include key moments ...
- Parts Of New Quiz Show 'College Bowl' Raise Questions
TVBlog, Adam Buckman - Friday, June 18, 2021
NBC must have really wanted to be in business with the Manni ...
- Pay-TV Players, Vizio Form Another Addressable Consortium: Go Addressable
Digital News Daily, Karlene Lukovitz - Thursday, June 17, 2021
Eight television players, including cable operators Comcast, Charter and Altice USA, satelli ...
- Fox Posts 'Unprecedented' Upfront Deals, Tubi 'Triples' Revenue
Television News Daily, Wayne Friedman - Wednesday, June 16, 2021
Fox Corp. has now finished its upfront deals at "unprecedented" business reven ...
- Kardashians In Danger Of Overstaying Their Welcome
TVBlog, Adam Buckman - Thursday, June 17, 2021
"Keeping Up With the Kardashians" premiered in 2007 and is officially endi ...
- Charter Should Revise Ads Attacking AT&T, Watchdog Says
Digital News Daily, Wendy Davis - Tuesday, June 15, 2021
Charter should revise ads boasting that its internet service offers the faste ...
- Scripps Bows Statewide OTT News Network For Florida
Digital News Daily, Karlene Lukovitz - Wednesday, June 16, 2021
The network will air real-time reporting from Scripps' six local TV statio ...
- 46% Of U.S. Broadband Homes Have 4 Or More Streaming Subscriptions
Digital News Daily, Karlene Lukovitz - Wednesday, June 16, 2021
That's more than double the 22% found in Q1 2020. ...
- Diageo Becomes NFL's First Official Spirits Sponsor
Digital News Daily, Karlene Lukovitz - Wednesday, June 16, 2021
Terms were not disclosed, but one estimate put the all-in cost ...
- CIMM Launches Pilot To Understand Time Spent Across 'Every' TV Platform
MediaDailyNews, Joe Mandese - Wednesday, June 16, 2021
The Coalition for Innovative Media Measurement, a division of the Advertising Resear ...
- Upwave Expands Brand Analytics Suite With Product Acquisition Of Search Technology
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 16, 2021
Brand analytics platform Upwave has acquired the search analytics technology and co ...
- Disney's Chapek: No Plans To Offer Disney+ Ad-Supported Option
Television News Daily, Wayne Friedman - Tuesday, June 15, 2021
Disney CEO Bob Chapek also said Disney has no plans to bre ...
- Fox Entertainment, Bento Box Start NFT Unit, Blockchain Creative Labs, With $100M Funding
Television News Daily, Wayne Friedman - Wednesday, June 16, 2021
Bento Box's initial NFT effort will be the "first animated series ...
- Bowling For Dollars: Nets Claim Robust Upfront Sales Season
TVBlog, Adam Buckman - Wednesday, June 16, 2021
TV's role as an ad medium is getting a shot in t ...
- Octagon Sports Agency Inks Exclusive Data Deal With Comscore
Digital News Daily, Karlene Lukovitz - Tuesday, June 15, 2021
The agency will use the U.S. television data to inform client decisio ...
- Netflix CEO Predicts Rebound In Movie Theater-Going, But Not Linear TV, Announces Canadian Ramp-Up
Digital News Daily, Karlene Lukovitz - Tuesday, June 15, 2021
Big movies will still draw big-ticket sales "but windows will likely ...