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Gen Z - Why This Mobile-First Generation Is Different
- by Laurie Sullivan , Staff Writer @lauriesullivan, June 17, 2021
Known as the mobile-first generation, Generation Z got their first smartphones much earlier than other generations. In fact, three-quarters got a smartphone before turning 18, compared to less than half of Millennials.
The mobile advertising and app-monetization company Tapjoy released its latest Modern Mobile Gamer report Thursday, focusing on the …
Laurie Sullivan is a writer and editor for MediaPost. You can reach Laurie at lauriesullivan@gmail.com.
