- Doritos Issues Super Bowl Ad Challenge
MAD, Fern Siegel - Monday, September 23, 2024
GS&P, playing off previous ads, created new spots to highlight the o ...
- Fired Up! Qdoba Launches Queso Apocalypto, National Campaign
MAD, Fern Siegel - Monday, September 23, 2024
Gen Z, younger millennials are big fans of spicy food - a ...
- Apollo Partners Expands Staff
People on the Move, Fern Siegel - Monday, September 23, 2024
Windia Dieudonne, its new director of activation, is based in New Y ...
- Playboy Spirits Pitches Vodka Seltzers With Colorful Innuendos
MAD, Fern Siegel - Friday, September 20, 2024
The magazine is closed, but the brand lives in consumer products, li ...
- Crown Royal Tours 10 NFL Cities, Promotes Tailgate Fun
MAD, Fern Siegel - Friday, September 20, 2024
Sports creator Jenna Bandy is capturing day-in-the-life video moments en route. ...
- HBO's 'Penguin' Invades Gotham Via 'NYT'
Out to Launch, Fern Siegel - Friday, September 20, 2024
The newspaper was wrapped in "The Gotham Gazette," highlighting Oswald Cobb's crimin ...
- Tauck Travels With SwellShark, New Media AOR
Accounts on the Move, Fern Siegel - Thursday, September 19, 2024
The nearly 100-year-old account was awarded after a competitive pitch. ...
- Droga5 Appoints Conyngham As Head Of Strategy
MAD, Fern Siegel - Thursday, September 19, 2024
Her client list includes Philips, Chase, Rustlers and AMEX GBT. ...
- Join The Club: Virgin Active Rejects 'Cult' Of Toxic Wellness
MAD, Fern Siegel - Thursday, September 19, 2024
The campaign shows genuine efforts at wellness, not fake remedies, such ...
- New York Giants Showcase 100-Year Legacy
Out to Launch, Fern Siegel - Thursday, September 19, 2024
The "Giants Story" is a new spot touting its centenary. ...
- Fuse Create Bolsters Roster With 5 New Accounts
MAD, Fern Siegel - Wednesday, September 18, 2024
The new business signals a growth spurt for the Toronto agency. ...
- Montefiore Einstein Tackles Challenging Cases, Delivers 'Comeback'
MAD, Fern Siegel - Wednesday, September 18, 2024
A New Yorker's real-life miracle is relayed cinematically by actor Paul Giama ...
- Digitas Unveils Newest S.W.A.T. Iteration
MAD, Fern Siegel - Wednesday, September 18, 2024
The agency has teamed with TikTok, KERV.ai, GoPuff and Epsilon Digital. ...
- Suntory Launches 'Unusual' U.S Campaign For -196 Vodka Seltzer
MAD, Fern Siegel - Tuesday, September 17, 2024
The -196 brand expanded to 25 U.S. markets in February, but t ...
- McCann Designs NY Lottery Games, 'Grande' Campaign
MAD, Fern Siegel - Tuesday, September 17, 2024
The games are inspired by the New York bodega storefronts. The sp ...
- AbelsonTaylor Selects Zylberman Business Development Director
People on the Move, Fern Siegel - Tuesday, September 17, 2024
He will help lead pitch development and support organic business growth. ...
- Eagle Tapped As CEO, Iris London, Hopkins Named ECD
MAD, Fern Siegel - Monday, September 16, 2024
Zoe Eagle joins in November from Accenture Song. ...
- TD Bank Urges Younger Demos To 'Own It'
MAD, Fern Siegel - Monday, September 16, 2024
Ogilvy Canada makes fractional shares a fun way to invest. ...
- Scared Southern: North Carolina Debuts 'Fright' Travel
Out to Launch, Fern Siegel - Monday, September 16, 2024
"First in Fright" is singular - a usable, digital trail encouraging visito ...
- Jameson, Julian Edelman Onboard For NFL Game In Dublin
MAD, Fern Siegel - Friday, September 13, 2024
The company's Q1 survey found 80% of football fans would travel ...
- Paramount, Ad Council Campaign For Young Voters
MAD, Fern Siegel - Friday, September 13, 2024
More than 40 million Gen Zers are eligible to vote in t ...
- DonerNorth Names Haroutunian As GM
People on the Move, Fern Siegel - Friday, September 13, 2024
She will lead the agency's business leadership team and business development. ...
- Write Now! Agency Creates Campaign For The Novelry
MAD, Fern Siegel - Thursday, September 12, 2024
The online writing school wants you to release your inner author ...
- Amplify Debuts Futures, New Practice Charts Tech Course For Brands
MAD, Fern Siegel - Thursday, September 12, 2024
Ed Hallam and Izzy Kertland will head the unit. ...
- Guild Helps TeamUSA Athletes Gain Employment
Out to Launch, Fern Siegel - Thursday, September 12, 2024
The new campaign unites athletes and the employment pipeline. ...
- Quality Meats Names King As Head Of Growth
People on the Move, Fern Siegel - Thursday, September 12, 2024
Based in Chicago, King will work the agency's teams across the ...
- Shadow Named The Mercer's AOR
Accounts on the Move, Fern Siegel - Thursday, September 12, 2024
The luxury hotel is located in a landmark Romanesque revival building ...
- Tubi Aims 'Free' Pitch At The Good, The Bad And The Ugly
MAD, Fern Siegel - Wednesday, September 11, 2024
The hard sell is due to a study that found people kn ...
- Sailgate: Captain Morgan Spices Up Football Season
MAD, Fern Siegel - Wednesday, September 11, 2024
For the fourth year, Captain Morgan has set sail for the ...
- Topol Upped To Chief Creative Officer, Oberland
People on the Move, Fern Siegel - Wednesday, September 11, 2024
Agency founder Bill Oberlander called Topol "a powerful writer and dynamic lead ...